Professional Documents
Culture Documents
ISSUES
ISSUES
According to this case study, the most critical issue arise in General Motor is no separation
role of chairman and CEO. As stated in this article, most of CEO and chairman in this
corporation are held by one person. Mean that, they have held two positions at the same time.
For example, Alfred P. Sloan, Jr is the CEO and Chairman for General Motor at 1937 until 1956;
same goes to Richard C. Gerstenberg and Roger B. Smith, they are also has hold two position
at one time. The problems arise when this corporation has not practice separation role of CEO
and chairman is the domination and unfair power. For instance, Roger Smiths has used their
power to dominate his tenure as chairman when he has decided to use the technology as
methods to achieve GM vision and mission. This is a good idea in order to ensure GM goals.
However, this is unrealistic when for a ten year tenure as CEO, Smith had spent over $50 billion
on technology projects. There is so much money that has been spent to high technology
projects. Nevertheless, the strategy to use high technology is useless. There are so many cars
that cannot be sale and GM did not gain their profitability.
2. Autocratic management
The others issue that can be seen here is no independent decision making. Accordingly, GM
Corporation culture was not encouraging the frank and open debate in their management. The
board is failed to impose its authority .During the meeting, the others board and committee also
cannot propose their opinion and the all. As stated in this case study, GM employee also has
never question the decision that makes by top level. The all decision is normally has been
decide by CEO and chairman. For example is during a meeting. There are no information
discloses and this is a passive session when there is little two ways communication.