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Models of Communication
Models of Communication
mainly focused on
speaker and speech. It can
be broadly divided into 4
primary elements:
Speaker, Speech,
Audience, and Effect.
The Schramm
Berlo's SMCR Model of
model views communication a Communication represents the
s a process that takes place process of communication in its
The Shannon and Weaver Model between a sender simplest form. The acronym SMCR
of Communication is a mathematical (transmitter) and a receiver: stands for Sender, Message, Channel,
theory of communication that argues that there will be also a message, and Receiver. ... He described three
human communication can be broken and a medium through which primary aspects of all forms
down into 6 key concepts: sender, encoder, the message can be of communication: the speaker, the
channel, noise, decoder, and receiver. subject, and the person who receives
transmitted
the message.
MODELS OF COMMUNICATION
ARISTOTLE’S MODEL OF COMMUNICATION
SPEAKER SPEECH AUDIENCE EFFECT
EUGENE
R
OZ
L
Y
S
H
P
X
IT
N
M
G
E
F
K
C
A
B
D
V WHITE’S MODEL OF COMMUNICATION
SCHRAMM’S MODEL OF COMMUNICATION
ES SA
M GE
EN C
ER ;IN
D
O P
TER
OR
C
D ET ER
; E C
D ER
D
O
N ;IN
P
TER
DR
O
C ET ER
;
ES SA
M GE