OSSIAN

Nano Ganesh is a mobile based remote control system for

switching on / off and monitoring the water pumps, by using
which a farmer can be free from so many routine problems
associated with timely irrigation, saving a lot of water,
electricity, fuel, time and labor.

OSSIAN AGRO AUTOMATION

 OSSIAN

Awards & Universal Recogniton

Grand Winner in Calling All Innovators
by Forum Nokia in Barcelona, 2009.
Nokia

Nominee for GSMA Global Mobile

Award by Mobile World Congress for
worlds best mobile applications for social
and economic use, 2010 ( Among top 7)

MCCIA's Parkhe Industrial Merit

Award in 2009, Pune, India
Parkhe Award
Villgro Winner of Wantrapreneur Award
in the best business competition in 2009 in
Water category held in Chennai. Villgro Wantrapreuner

Mr.Engineer Award and citation from

The Institution of Engineers, Pune, 2009.
Mr. Engineer
 OSSIAN

Key Customers of Ossian

Farmers – Water Tank owners – Industries - Dairy – Grampanchayats

Existing Key Customers Product Since

Thousands of farmers Ganesh/Nano Ganesh 1 to 7 years
Few Grampanchayats Ganesh/Nano Ganesh 1 to 5 years
Garware Wallropes Ltd Ganesh + Nano Ganesh 4 years
Gokul Dudh Conventional remote 4 years
Poonawala Group of stud farms Ganesh 5 years
Godrej Nano Ganesh 2 years
Bilcare Nano Ganesh 3 years
Kailas Hotel - Elora Without Mobile 8 years
Vivekanand Ashram, Buldhana Nano Ganesh 3 years
Water tankers for rural W.S. Ganesh/Nano Ganesh 1 to 5 years
 OSSIAN

Current Scenario in Rural Irrigation

Need
A farmer needs to control &
monitor the pumps timely,
where he needs an appropriate Night walks Labor & Fuel Rains
technology solution.
Often the pumps are installed on
the river banks or canals and
need to be monitored.
Pump locations are often in
dangerous places to visit during Wild Indian Shock
odd hours. Animals Farmer Hazard
Electricity is unreliable and often
available at odd hours.
Extremely hazardous conditions in
the water pump area.
Scorching Difficult Irregular
One person per shift has been
Heat Terrain Electricity
deligated this work with vehicle
 OSSIAN

Target Customers & The Market

A total market target is in four ways-
1. Farmer 2. Rural Water Supply schemes 3. Urban 4. Industries/Domestic
But right now, Ossian is focusing on agriculture and rural market

Indian mkt. No. of Systems Cost/system INR Ideal Market INR

Agriculture Pumps 50 Million 2,800 14000 Cr.
Rural water Supply 1 Million 10,000 1000 Cr.
According to State Electricity Board reports , official agriculture pump
connections in Maharashtra are 3.15 mn and in Punjab they are 1.7 mn.
In India, the figure approximates to @ 50 mn…Reports of Electricity boards
2 % of an ideal market for our business i.e.INR 300 Cr. in next 5 years
• Everybody has realized an importance of water. An irrigation market is now
being atomized all over the world and wireless systems are going to play a
vital role. But, the specific thirst & need of the market must be satisfied.
• This technology is already being used in different types of industries. But its
application in irrigation needs a specialized appropriate attention.
 OSSIAN

Indian Market with key segments

Market region Revenue per region % of Indian

(2% of an ideal) Market
Maharashtra, Goa 36 Cr. 12
Karnataka, kerala 27 Cr. 09
Tamilnadu, A.P. 45 Cr. 15
Gujarat, Rajsthan 36 Cr. 12
Punjab, Hariyana 45 Cr. 15
U.P., M.P., Bihar 66 Cr. 22
N.E., W.B., Orissa 39 Cr. 13
Others 6 Cr. 02
Assumption: An ideal market for irrigation automation is INR 15000 Cr. But, we
are assuming that only 2% of an ideal market will be tapped in India. Therefore, a
marketable practical revenue of INR 300 Cr is considered in above table.
 OSSIAN

Offering – An innovative Technology

Play Intro
Block diagram & details of functioning

Nano Electric Water

Ganesh Starter Pump

OR

Operation : A farmer simply calls a mobile phone placed in a starter panel

and punches a particular code for switching the pump on/off from any distance.
Nano Ganesh gives tone feedback of water is being pumped up or availability of
an electricity & even low voltage at the pump. Hence, no language barrier at all.
Simple & easy to use – Even an illiterate person or farmer or a local electrician
can install it with the help of an operating manual and CD.
Compatible with the existing Starter and pump system.
 OSSIAN
How problems are solved ? Customer’s Feedback and Benefits

It daily saved Rs.50 of petrol and facilitated Our 2 wells are 5 km apart. We do monitor
to control pumps by taking care of homes. them by mobile phone from market place.
Surekha Kawde a.p. Katraj, (MS), 4 yrs Satish Bhujbal, a.p. Sanaswadi, (MS), 7 yrs
Do you know these facts ?
If one pump of 5 H.P is efficiently used with the help of Nano Ganesh,
How much stuff is saved per day ?
■ Water: 1000 litre ■ Electricity: 3 Units ■ Fuel: One litre of Petrol
■ Time: ??? Varies ■ Labor: One person per shift ■ Soil Erosion: ???
Nano Ganesh responsibly conserves…

OXYGEN

Water Electricity Fuel Time Labor Soil

 OSSIAN

……and lot more to come from Ossian !

……Thanks !!!