Know your company

About History

Products/
SWOT
Godrej Services

Recent CSR
News

References

Business Interaction Committee NITIE MUMBAI

ABOUT

Founded by Ardeshir Godrej, in 1897, the Godrej Group has its roots in India's Independence and Swadeshi movement.

Godrej enjoys the patronage of 1.1 billion consumers globally across consumer goods, real estate, appliances, agriculture and
many other businesses. In fact, Godrej’s geographical footprint extends beyond Earth, with their engines now powering
many of India's space missions.

GCPL operates several manufacturing facilities in India spread over seven locations and grouped into four operating clusters
at Malanpur (Madhya Pradesh), Guwahati (Assam), Baddi- Thana (Himachal Pradesh), Baddi- Katha (Himachal Pradesh),
Pondicherry, Chennai and Sikkim.

With a revenue of over USD 4.1 billion Vision for 2020 is to be 10 times the size it was in 2010.

Approximately 23 per cent of the promoter holding in the Godrej Group is held in trusts that invest in the environment,
health and education.

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ABOUT

Founder – Ardeshir
Revenue Headquarters
Godrej
MD & CEO - Vivek
US$ 7.6 billion (2019) Mumbai
Gambhir

Global Presence - Competitors –

operates across the
world in more than 40 HUL, Dabur, Marico, P &
locations including Africa G, L’oreal etc
and India

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ABOUT

To operate a new business which capitalizes on the Godrej brand and

Mission corporate image of reliability and integrity

Business to be globalized rapidly and to enrich the quality of life

Vision everyday everywhere

Objective is to delight its customer both in India and abroad

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HISTORY
Year of Establishment
1845
Mergers & Acquisitions
2007: Godrej Consumer - Acquisition of 100%
ownership interest in Godrej Global Mideast FZE,
Sharjah.
2015: -GCPL acquired 100% business of Frika Hair
(Pty) Limited in South Africa
2016: Godrej acquired strength of nature LLC, a
US based company that makes hair products
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Milestones
1897: Ardeshir Godrej, after a few failed ventures, sets up a lock
company
1918: Made world's first vegetable oil soap named Chavi without
animal fat.
1952: Cinthol is launched on Indian Independence day
1958: made a strong entry into the home appliances market with their
first refrigerator.
1974: Launched Godrej Hair-dye
1990: Established Godrej properties
1991: Godrej Agrovet is incorporated. A diversified, Research &
Development backed agri-business company, it
2005: forayed into gourmet retail with the
launch of Godrej Nature’s Basket
2013: Introduced the paper-based
Good Knight Fast Card at just one rupee per card
2017: Godrej Agrovet publicly listed
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Products offered
Godrej Consumer Product Ltd. Produces 30 different types of FMCG products

Godrej Good Night Godrej Expert Godrej Darling Godrej Cinthol Godrej No.1

Godrej B Blunt Godrej Protekt Godrej aer Godrej Frika Godrej Hit

Godrej Issue Godrej HIT Godrej Nupur Godrej Ilicit Color Godrej Cuticura

Godrej Soft and

Godrej Ezee Godrej INTECTO Godrej Stella Godrej mitu
Gentle

Godrej Godrej Touch of

Godrej 919 Godrej Renew Godrej Tura
Pamelagrant Silver

Godrej Liquid Godrej Good

Godrej Villeneuve Godrej Roby Godrej Renew
Blonde Night
SWOT Analysis
Strengths : Opportunities:

• Reaching out to a strong consumer base through a Strong
distribution network
• Wide range of products in forms of aerosols, chalks and
baits
• Expansion in Indian as well as global markets
• Targeting the region according to climate
• Taking governmental opportunities

• Most powerful mosquito solution, acts fastest with visible

drop dead action
Weaknesses: Threats:

• Limited presence in rural areas, which can be a huge market • Rising competition in local markets and pest management
firms
• Rural market shifting slowly on chemical pest control and
there some of technique is still traditional • Popularity of other brands in the same segment

• Pesticides Poisoning • High customer brand switching for the FMCG brands

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RECENT NEWS
• Godrej & Boyce would join an industry consortium being formed by the Indian Space Research Organisation (Isro) to
build workhorse rocket Polar Satellite Launch Vehicles (PSLVs) to send local and global satellites into space
https://www.business-standard.com/article/companies/locks-to-space-godrej-to-join-isro-s-private- rocket-mission-
117091501435_1.html

• GCPL appoints Pippa Tubman on its Board, eyes Africa expansion

https://www.godrej.com/Resources/uploads/news/636567100816162207-IndiaToday_31_dec_2018.pdf

• GCPL has signed a non-financial, tripartite, Memorandum of Understanding (MoU) with the Department of Public
Health and Family Welfare, Government of Madhya Pradesh to achieve a malaria free Madhya Pradesh
https://www.godrej.com/Resources/uploads/news/636420212657708991-060617_Story_IndiaToday.pdf

• GCPL arm acquires majority stake in Kenyan firm Canon Chemicals

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CSR ACTIVITIES

The Soonabai Pirojsha Godrej Foundation: The trust maintains large tracts of
protected land for two separate projects –The conservation of mangroves and
Building an integrated housing colony.

The Naoroji Godrej Center for Plant Research: Center is involved in basic and
applied research in horticulture, pisciculture, sericulture, floriculture and
preservation of endangered species.

SPGMEC (Sonabai Pirojsha Godrej Marine Ecology Centre) is engaged in

conservation of the marine diversity (mangrove ecosystem) through research,
education/awareness building and regular monitoring.

Godrej Memorial Hospital: GMH was set up by Godrej Memorial Trust. It has
treated 35,000 patients and performed 3,128 surgeries since inception.

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References

https://www.godrej.com/who-we-are.html

https://en.wikipedia.org/wiki/Godrej_Group

https://www.business-standard.com/article/companies/locks-to-space-
godrej-to-join-isro-s-private- rocket-mission-117091501435_1.html

https://www.godrej.com/news.html

https://www.godrej.com/for-business.html

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 Thank You !

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