Cool Proposals

How to create them

Hans de Goeij, December 2017

© 2017 Willis Towers Watson. All rights reserved.

 “Storytelling is by far the
most underrated skill in
business” –
Gary Vaynerchuck

Section1: 5 base principles of

storytelling

© 2017 Willis Towers Watson. All rights reserved.

 “Stay hungry.
Stay foolish.
– Steve Jobs”

Section 2: Do’s and don’ts. Tips

and tricks

© 2017 Willis Towers Watson. All rights reserved.

Powerpoint does not kill
stories, people do
 DON’TS
© 2017 Willis Towers Watson. All rights reserved.
Lorem ipsum
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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

 DO’ S
© 2017 Willis Towers Watson. All rights reserved.
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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

 Need more space for your headline?

Then your headline is too long!

The WTW template allows for two lines,

but try to keep it to one.

By the way, reducing your font size is

not a solution (nice try!).

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© 2017 Willis Towers Watson. All rights reserved. Proprietary and Confidential. For Willis Towers Watson and Willis Towers Watson client use only.
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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.

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© 2017 Willis Towers Watson. All rights reserved.