CORPORATE SOCIAL RESPONSIBILITY

SUBMITTED TO:
PROF. DR. SANTHI PERUMAL

SUBMITTED BY:
AKSHAT RATHORE
(202022030)
SECTION C
 ITC Limited
About the company:
ITC Limited is an Indian multinational conglomerate company headquartered in Kolkata,
West Bengal. Established in 1910 as the Imperial Tobacco Company of India Limited, the
company was renamed as the India Tobacco Company Limited in 1970 and later to I.T.C.
Limited in 1974. The company now stands renamed to ITC Limited, where "ITC" today is no
longer an acronym or an initialised form. ITC is divided into four segments. These are: Fast-
Moving Consumer Goods, Hotels, Agri Business & Information Technology and Packaging &
Paperboards.
The main operations of ITC limited include production and development of cigarettes, FMCG
products, lifestyle products, hotels, packaging, information technology, agricultural
business, education and stationary products, paperboards and specialty papers.

CSR initiatives by ITC Limited:

ITC is the only company in the world to be carbon positive, water positive and solid waste
recycling positive.

 Watershed development programme:

 Provides water to the areas where there is scarcity of water.
 Plan covers over 100000 hectares of water-stressed lands.
 Helps in building of water harvesting, water retaining structures in water-stressed
areas.
Focusing on such farmers, ITC's Watershed Development Programme mobilises them to
form water user groups and assists them to plan and carry out interventions such as building
micro water harvesting structures to store water, taking various measures to reduce soil
erosion, etc.
With water available for irrigation and improved soil fertility, farming is less exposed to
weather risks and farmers can grow more than one crop in the year of better quantity and
quality, significantly raising their incomes. Equipped with knowledge and training, working
together as groups, farmers can take informed decisions towards making agriculture more
secure for the future.
Strategies and key interventions:

 Mobilising community action to conserve and manage local resources.

 Building grassroots capacity so that communities can manage resources equitably
and sustainably.
 Model mechanisms to ensure long-term sustainability of project assets and benefits.
 Partnering state governments to achieve greater scale and reach.
  Women Empowerment Programme:
 This programme has benefitted to more than 400000 rural women to become self-
sufficient.
 This programme imparts education to rural women so that a better society can be
made.
 Has created self-help groups of women which have now become self-sufficient by
Self-microfinancing.
 Imparting education to the children through the local educated women.

ITC's Women's Economic Empowerment Programme aims to provide these women with
opportunities to earn independent incomes, helping to strengthen their position as
decision-makers in their families and in their communities. There is a special focus on
ultra-poor women - those living in extreme poverty who are the only earning members
of their families and have no assets or regular incomes.
With training and financial support, women can take-up self-employment activities, set
up small businesses or join together to form self-help groups or micro-enterprises. Their
earnings and savings mean better education, nutrition and health for their children - a
vital investment in the future of their communities. Equally important, the confidence
they gain along the way is helping to break gender inequalities and build a more equal
society.
Strategies and key interventions:

 Overcoming financial inadequacy through micro-credit / seed money / loans, etc.

 Promoting co-operative action & collective enterprises.
 Expanding skills & know-how for better opportunities.
 Special Focus: Supporting Women in Extreme Poverty.

Suggestion for CSR activity for ITC Limited:

Corporate policies that benefit the environment:
ITC should work towards sustainable consumption of natural resources while producing
goods and services and to comply with all requirements pertaining to the health and safety
impacts of its products and services.