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Part 5: Controlling Chapter 13 - Foundations of Control: Learning Outcomes
Part 5: Controlling Chapter 13 - Foundations of Control: Learning Outcomes
Part 5: Controlling Chapter 13 - Foundations of Control: Learning Outcomes
LEARNING OUTCOMES
After reading this chapter students should be able to:
1. Explain the nature and importance of control.
2. Describe the three steps in the control process.
3. Discuss the types of controls organizations and managers use.
4. Discuss contemporary issues in control.
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Part 5 - Controlling
Right or Wrong?
The practice is called “sweethearting.” It’s when cashiers use subtle tricks to pass free goods to friends,
doing things such as concealing the barcode, slipping an item behind the scanner, passing two items at a
time but only charging for one. It’s impossible for even the most watchful human eyes to keep it from
happening. So retailers are using technology to block it. Surveillance cameras are used to record and
study cashiers staffing checkout lines.
1. What do you think?
2. Is surveillance less invasive when it’s a computer watching instead of a human?
3. How could an organization make sure it’s doing things ethically?
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Chapter 13 – Foundations of Control
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Part 5 - Controlling
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Chapter 13 – Foundations of Control
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Part 5 - Controlling
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Chapter 13 – Foundations of Control
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Part 5 - Controlling
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Chapter 13 – Foundations of Control
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Part 5 - Controlling
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Copyright ©2011 Pearson Education, Inc. publishing as Prentice Hall
Chapter 13 – Foundations of Control
c) Clinical psychologists suggest that people steal because they can rationalize whatever
they’re doing as being correct and appropriate behavior (“everyone does it,” “they had
it coming,” “this company makes enough money and they’ll never miss anything this
small,” “I deserve this for all that I put up with,” and so forth).
6. What can managers do?
a) Under certain circumstances as part of a theft investigation in the organization, an
employer could require an employee to submit to a polygraph (lie detector test).
b) Look at some suggestions for managing employee theft. (See Exhibit 13-7.)
D. What Can Managers do About Workplace Violence?
1. The U.S. National Institute of Occupational Safety and Health says that each year, some 2
million American workers are victims of some form of workplace violence such as verbal
abuse, yelling at coworkers, purposeful damage of machines or furniture, or assaulting
coworkers.
2. Anger, rage, and violence in the workplace are intimidating to coworkers and adversely
affect their productivity.
3. The annual cost to U.S. businesses is estimated to be between $20 billion and $35 billion.
4. Dysfunctional work environments are characterized by:
a) Employee work driven by TNC (time, numbers, and crises).
b) Rapid and unpredictable change where instability and uncertainty plague employees.
c) Destructive communication style where managers communicate in excessively
aggressive, condescending, explosive, or passive-aggressive styles; excessive
workplace teasing or scapegoating.
d) Authoritarian leadership with a rigid, militaristic mind-set of managers versus
employees; employees aren’t allowed to challenge ideas, participate in decision
making, or engage in team-building efforts.
e) Defensive attitude where little or no performance feedback is given; only numbers
count; and yelling, intimidation, or avoidance are the preferred ways of handling
conflict.
f) Double standards in terms of policies, procedures, and training opportunities for
managers and employees.
g) Unresolved grievances because there are no mechanisms or only adversarial ones in
place for resolving them; dysfunctional individuals may be protected or ignored
because of long-standing rules, union contract provisions, or reluctance to take care of
problems.
h) Emotionally troubled employees and no attempt by managers to get help for these
people.
i) Repetitive, boring work where there’s no chance for doing something else or for new
people coming in.
j) Faulty or unsafe equipment or deficient training, which keeps employees from being
able to work efficiently or effectively.
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Part 5 - Controlling
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Copyright ©2011 Pearson Education, Inc. publishing as Prentice Hall
Chapter 13 – Foundations of Control
To check your understanding of outcomes 13.1 – 13.4, go to mymanagementlab.com and try the chapter
questions.
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Part 5 - Controlling
6. Why do you believe feedback control is the most popular type of control? Justify your response.
Answer – Students’ responses will vary but might include things like: managers have experience with
feedback, it’s natural to want to wait and see what outcomes are before making adjustments, the
difficulty in establishing the information systems needed for feed forward control, etc.
7. “Every individual employee in an organization plays a role in controlling work activities.” Do
you agree with this statement, or do you think control is something that only managers are
responsible for? Explain.
Answer: Student responses will vary. Yes, every employee has an obligation to control work
activities to accomplish the organization's goals of productivity and profitability. Employees work
for the common goals of the firm and everyone plays an integral part.
8. How could you use the concept of control in your personal life? Be specific. (Think in terms of
feedforward, concurrent, and feedback controls as well as specific controls for the different
aspects of your life—school, work, family relationships, friends, hobbies, etc.)
Answer – The most desirable type of control—feedforward control—prevents anticipated problems.
It takes place in advance of the actual activity. It's future-directed. The key to feedforward control is
taking managerial action before a problem occurs. Feedforward controls allow management to
prevent problems rather than having to cure them. This concept can be applied to all facets of life.
The specific examples will vary by student.
UNDERSTANDING YOURSELF
How Good Am I at Disciplining Others?
Disciplining employees is probably one of the most difficult things a manager does. However, it’s an
important managerial tool. This instrument is based on the literature defining preferred discipline
techniques. It’s not a precise tool, but it will give you some insights into how effective you might be in
using discipline in the workplace.
INSTRUMENT This test contains eight disciplining practices. For each statement, select the answer that
best describes you. Remember to respond as you have behaved or would behave, not as you think you
should behave. If you have no managerial experience, answer the statements assuming you are a manager.
Use the following scale to express your response:
1 = Usually
2 = Sometimes
3 = Seldom
When disciplining an employee:
1. I provide ample warning before taking formal action. 123
2. I wait for a pattern of infractions before calling it to the employee’s attention. 123
3. Even after repeated offenses, I prefer informal discussion about correcting the problem rather 123
than formalconfronting
4. I delay disciplinarythe
action.
employee about an infraction until his or her performance-appraisal 123
review.
5. In discussing an infraction with the employee, my style and tone are serious. 123
6. I explicitly seek to allow the employee to explain his or her position. 123
7. I remain impartial in allocating punishment. 123
8. I allocate stronger penalties for repeated offenses. 123
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Chapter 13 – Foundations of Control
SCORING KEY Add up the points for questions 2, 3, and 4. For the other 5 questions (1, 5, 6, 7, and 8),
reverse score them by giving a “1” response 3 points and a “3” response 1 point.
ANALYSIS AND INTERPRETATION Your score on this test will range from 8 to 24. A score of 22
or higher indicates excellent skills at disciplining. You understand that effective discipline involves
providing ample warning, acting in a timely fashion, using a calm and serious tone, being specific about
the problem, keeping the process impersonal, and that disciplinary action should be progressive and
consider mitigating circumstances. A score in the 19 to 21 range suggests some deficiencies. A score
below 19 indicates considerable room for improvement.
Overview
To understand how discipline works, it is important to have a foundation in how humans learn. Learning
is going on all the time. A more accurate definition of learning, therefore, is any relatively permanent
change in behavior that occurs as a result of experience.
How do we learn? Learning is built upon the law of effect, which says, “Behavior is a function of its
consequences.” Behavior that is followed by a favorable consequence tends to be repeated; behavior
followed by an unfavorable consequence tends not to be repeated. Consequence, in this terminology,
refers to anything a person considers rewarding (i.e., money, praise, promotions, a smile). If your boss
compliments you on your sales approach, you are likely to repeat that behavior. Conversely, if you are
reprimanded for your sales approach, you are less likely to repeat it.
Teaching Notes
The keys to the learning process are the two theories, or explanations, of how we learn. One is shaping
and the other is modeling.
When learning takes place in graduated steps, it is shaped. Managers shape employee behavior by
systematically reinforcing, through rewards, each successive step that moves the employee closer to the
desired behavior. Much of our learning has been done by shaping. When we speak of “learning by
mistakes,” we are referring to shaping. We try, we fail, and we try again. Through such series of trial and
error, we master skills like riding a bicycle, playing a musical instrument, performing basic mathematical
computations, and answering multiple-choice tests.
In addition to shaping, much of what we have learned is the result of observing others and modeling our
behavior after them. Whereas the trial-and-error learning process is usually slow, modeling can produce
complex behavioral changes quite rapidly. For instance, most of us, at one time or another, when having
trouble in school or in a particular class, look around to find someone who seems to have the system
down pat. Then we observe that person to see what he or she is doing that is different from our approach.
If we find some differences, we then incorporate them into our behavior repertoire. If our performance
improves (a favorable consequence), we are likely to make a permanent change in our behavior to reflect
what we have seen work for others. The process is the same at work as it is in school. A new employee
who wants to be successful on her job is likely to look for someone in the organization who is well
respected and successful and then try to imitate that person’s behavior.
Although the learning process clearly works better when there is positive reinforcement, sometimes
discipline does need to occur. It is important to understand what the potential side effects are of
punishing workers.
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Part 5 - Controlling
Exercises
1. WRONG! Start a class discussion on a timely management topic. Ask the students questions. For
those that respond to the questions, have some sort of mild “punishment” for them. Tell them their
answer was wrong, interrupt them, or do other things that insure nobody else wants to participate.
After doing this for a while, switch your method to “reinforcement.” You can do this by giving out a
small reward, such as candy, or you could give a few bonus points. You should see much more
participation, which clearly illustrates the laws of effect.
Learning Objective(s): To compare and contrast the use of positive reinforcement to punishment.
Preparation/Time Allotment: This activity should take about 30-minutes. You can do the activity
while discussing any management topic, so you may want to use the entire class.
Advantages/Disadvantages/Potential Problems: After completing the exercise, reinforce with the
students that you were role-playing on the punishment side. You do not want students thinking you
were saying negative things like “you are wrong,” or that you were really interrupting them.
Although it should seem obvious once the exercise is complete, point it out again for those that may
not have been paying attention. You also should conclude this by relating the concept back to
discipline, and in finding the best ways to discipline employees, when necessary.
2. Small Group Sharing. Divide this class into small groups. Have them discuss various experiences
that they have had with being disciplined. This can be work or non-work related. Have them
compare how the various methods influenced their future behavior, both short and long-term.
Learning Objective(s): To illustrate the outcomes of discipline through real-life examples.
Preparation/Time Allotment: This should be about a 30-minute class discussion.
Advantages/Disadvantages/Potential Problems: Make sure they discuss the impact of the discipline,
not just how “bad” their boss or parents were. You want to get to the root of the issue and that is how
certain discipline techniques affect human behavior.
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Chapter 13 – Foundations of Control
Case Application
Off Course
Summary
Just after midnight on March 22, 2006, the Queen of the North ferry, part of the BC Ferries system, hit rocks off Gil
Island, south of Prince Rupert. It was immediately clear that the ferry was in trouble, and within 15 minutes, “all” the
passengers and crew were off the ship and in the ferry’s lifeboats. Initial media reports celebrated the fact that all 99
passengers and crew had managed to get off the ferry safely and with no major injuries.
On day two, passengers were reported missing. How could the ferry crew not know there had still been people
onboard? While international maritime regulations require that ferries record identifying information about all
passengers (name, gender, and whether they are adults, children, or infants), the Canadian government doesn’t require
BC’s ferry fleet to meet international standards. Passenger names aren’t collected and ferry staff don’t even take a head
count after loading. The number of passengers is only roughly determined by the number of tickets sold. There is no
system in place to count passengers as they move from the ship to lifeboats, should such a situation arise.
The internal investigation BC Ferries conducted after the incident concluded that “human factors were the primary
cause” of what happened. The report stated that the fourth officer “failed to make a necessary course alteration or
verify such alteration was made in accordance with pre-established fleet routing directives and good seamanship.”
During the investigation, crew members responsible for navigating the ship that night claimed that they were unfamiliar
with newly installed steering equipment. In addition, they had turned off a monitor displaying their course, because they
could not turn on the night settings. The report also concluded that the crew maintained a “casual watch-standing
behavior,” had “lost situational awareness,” and “failed to appreciate the vessel’s impending peril.” Transcripts of radio
calls that evening noted that music was heard playing on the bridge.
Discussion Questions
1. Describe the type(s) of control that could be used to improve the BC Ferries service to prevent an accident
such as this occurring again. Be specific.
Answer: All four types of control should have been in place as a comprehensive plan. Personal observation,
statistical reports, oral reports, and written reports on a regular basis would have illuminated many of the issues that
surfaced after the incident. Personal observation provides firsthand, intimate knowledge of the actual activity.
Computers and sophisticated software systems give managers real time statistical reports for measuring actual
performance. Statistical reports can also be presented as graphs, bar charts, or numerical displays of any form that
managers can use for assessing performance. Information can also be acquired through oral reports—that is,
through conferences, meetings, one-on-one conversations, or telephone calls. Actual performance may also be
measured by written reports. Students can apply each control to the individual problems that surfaced during this
accident.
2. Assume that you are the president of BC Ferries. You have read the report of the investigation and noted
some of the problems found. What would you do? Explain your reasoning.
Answer: Student answers may vary. Clearly, planning, training and controls were not in place from the proper
procedures, following policy, any oversight, etc. managers and individuals at all levels could have been a part of the
solution in advance to avert this incident. People should be held accountable and a strict adherence to guidelines
should have been followed versus this entire series of follies, that probably resulted in death and further liability.
3. Would some types of controls be more important than others in this situation? Discuss.
Answer: The use of feedforward control may have anticipated a number of these problems before they
occurred. This scenario was an accident waiting to happen without any controls in place. Planning and control
would have taken place in advance of this disaster and possibly prevented this incident.
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