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Vietnam mobile app popularity ranking (Mar-May, 2018)

Asia Plus Inc.

Q&Me is online market research provided by Asia Plus Inc. Asia Plus Inc.
Objective
This ranking chart is created with a
reference to App Annie Intelligence
(https://www.appannie.com/top/) between
March 5 - May 21, 2018 to illustrate the
popular applications in Vietnam

Source: AppAnnie (https://www.appannie.com/top/)


Store: iTunes App Store, Google Play
Geography: Vietnam
Duration: March 5 - May 21 2018
Device: iPhone, Android
Measure: Free download
All Categories (iPhone)
5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May No.1
Tiktok
1 1 1 1 1 1 1 1
2 2 2 2 2 2 2 2 2 2
3 3 3 3 3 3 3 3 3 3 3 No.2
4 4 4 4 4 4 4 4 4 4 4 4 Kwai
5 5 5 5 5 5 5 5 5 5
6 6 6 6 6 6 6 6 6 6
7 7 7 7 7 7 7 7 7 No.3
8 8 8 8 8 8
Messenger
10 10
11
No.4
13 Facebook

No.5
Zalo
18
20 No.6
21
Youtube

25 No.7
Zing MP3
Tiktok Kwai Messenger Facebook Zalo Youtube Zing MP3
Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21, 2018, Category= Overall,
Device= iPhone, Measure= free download
All (Android)
5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May No.1
0 0
1 1 1 1 1 1 1 1 1 1 1 Tiktok
2 2 2 2 2 2 2 2 2 2
3 3 3 3 3 3 3 3 3
4 4 4 4 4 4 No.2
5 5 5 5 5 5 5 Kwai
6 6 6 6 6 6 6 6
7 7 7 7 7 7 7 7 7 7
8 8 8 8 No.3
9 9 Messenger
10 10 10 10 10
11 11 11 11
12 No.4
13
14 Zalo
15
16
No.5
18 Zing MP3

No.6
Garena
Lien Quan
No.7
Tiktok Kwai Messenger Zalo Zing MP3 Garena Lien Quan Mobile Facebook
Facebook

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Overall,
Device= Android, Measure= free download
Social network (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

No.1
1 1 1 1 1 1 1 1 1 1 1 1
(3) Messenger

2 2 2 2 2 2 2 2 2 2 2 2
No.2
(4) Facebook

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(5) Zalo

4 4 4 4 4 4 4 4 4 4 4 4 No.4
(21) Instagram

5 5 5 5 5 5 5 5 5 5 5 No.5
(47) Viber

6
Messenger Facebook Zalo Instagram Viber

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Social Networking,
Device= iPhone, Measure= free download
Social network (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

No.1
1 1 1 1 1 1 1 1 1 1 1 1
(4) Messenger

2 2 2 2 2 2 2 2 2 2 2 2
No.2
(5) Zalo

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(10) Facebook

4 4 4 4 4 4 4 4 4 4 4 4 No.4
(14) Facebook
lite

5 5 5 5 5 5 5 5 5 5 5 5 No.5
(15) Messenger
lite

Messenger Zalo Facebook Facebook Lite Messenger Lite

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Overall,
Device= Android, Measure= free download
Photo and video (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

1 1 1 1 1 1 1 1 1 1 1 1 No.1
(1) Tiktok

2 2 2 2 2 2 2 2 2 2 2 2 No.2
(2) Kwai

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(9) B612

4 4 4 4 4 4 4 4 4 4 4 No.4
(12) Camera 360

5 5 5 5 5 5 5 5 5 5 No.5
(23)
Snow
6 6 6
Tiktok Kwai B612 Camera 360 Snow

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Photo and Video,
Device= iPhone, Measure= free download
Photo and video (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May
0 0

1 1 1 1 1 1 1 1 1 1 1 1 No.1
(1) Tiktok

2 2 2 2 2 2 2 2 2 2 2 2 No.2
(2) Kwai

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(8) B612

4 4 4 4 4 4 4 4 4 4 4 4 No.4
(31)
Snow

5 5 5 5 5 5 No.5
(44)
Camera 360
6 6 6 6
Tiktok Kwai B612 Snow Camera 360

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Photography,
Device= Android, Measure= free download
Game (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May
0 0 0 0 0 0 0 0
1 1 1 1 1 1 1 1 1 1 1 (8)
2 2 2 2 2 2 2 2 2 2 2 (11)
3 3 3 3 3 3 3 (15) No.1
4 4 4 4 4 4 4 4 (20) Garena
5 5 5 (24) Lien Quan
6 6 6 6 6 6 6
7 No.2
8 8 Love Balls
9
10 10 No.3
PUBG
12 12
Mobile
14 No.4
Rules of
16 Survival
18 No.5
19
20 Helix Jump

Garena Lien Quan Mobile Love Balls PUBG MOBILE


Rules of Survival Helix Jump

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Games,
Device= iPhone, Measure= free download
Game (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May
0 0 0 0 0 0 0 0 0 0
1 1 1 1 1 1 1 1 1 1 1 1 (1)
2 2 2 2 2 2 2 2 2 2 2 (2)
3 3 3 3 3 (8) No.1
4 4 4 4 (31)
5 5 5 5 5 5 5 Helix Jump
6 6 6 (44)
7
No.2
Garena
10 10 Liên Quân
No.3
14 Love Balls
15
No.4
Garena
Free Fire
20
21 No.6
Knife Hit
25 25
Helix Jump Garena Lien Quan Mobile Love Balls Garena Free Fire Knife Hit

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Games,
Device= Android, Measure= free download
Shopping (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

No.1
1 1 1 1 1 1 1 1 1 1 1 1
(10) Shopee

2 2 2 2 2 2 2 2 2 2 2 2
No.2
(14) Lazada

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(30) FPT Sendo

4 4 4 4 4 4 4 4 4 4 4 No.5
Cho Tot

5 5 5 5 5 5 5 5 5 5 5 5 No.6
(>100) Tiki

6
(>100)
Shopee Lazada FPT Sendo Cho Tot Tiki

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Shopping,
Device= iPhone, Measure= free download
Shopping (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

No.1
1 1 1 1 1 1 1 1 1 1 1 1
(12) Shopee

2 2 2 2 2 2 2 2 2 2 2 2
No.2
(16) Lazada

3 3 3 3 3 3 3 3 3 3 3 3 No.3
(30) FPT Sendo

4 4 4 4 4 4 4 4 4 4 4 No.5
Cho Tot

5 5 5 5 5 5 5 5 5 5 5 No.6
(>100) Tiki

6 6
(>100)
Shopee Lazada FPT Sendo Cho Tot Tiki

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Shopping,
Device= Android, Measure= free download
Music / video (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

No.1
1 1 1 1 1 1 1 1 1 1 1 1
(6) Youtube

2 2 2 2 2 2 2 2 2 2 2 2
No.2
(7) Zing MP3

No.3
3 3 3 3 3 3 3 3 3 3 3 3 Nhac
(22)
Cua Tui

4 4 4 4 4 4 4 4 4 4 4 4 No.4
(51) Zing TV

Youtube Zing MP3 Nhac Cua Tui Zing TV

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Overall,
Device= iPhone, Measure= free download
Music / video (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May
0

1 1 1 1 1 1 1 1 1 1 1 1 1 No.1
(6) Zing MP3

No.2
2 2 2 2 2 2 2 2 2 2 2 2 2 Nhac
(27) Cua Tui

3
No.3
3 3 3 3 3 3 3 3 3 3 3 3
(63) Keeng

4 4 4 4 4 4 4 4 4 4 4 4 4 No.4
(>100) Zing TV

5 5 5 5 5 5 5 5 5 5 5 5 5 No.5
(>100)
Youtube

6
Zing MP3 Nhac Cua Tui Keeng Zing TV Youtube

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Overall,
Device= Android, Measure= free download
Others (that are in top 25) (iPhone) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May

1 1 1 1 1 1 1 1 1 1 1 1(13)
2 2 2 2 2 2 2 2 2 2(16)
3 3 3 3 3 3 3 3 3(17) No.1
4 4 4 4 4 4 4 4 4(18) My Viettel
5 5 5 5 5 5 (19)
6 6 6 6 6 No.2
7 7 7 7
8 8 Gmail
9
No.3
11 Grab

No.4
Google map

17 No.5
Google

My Viettel Gmail Grab Google map Google

Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, March 5 - May 21 2018, Category= Overall,
Device= iPhone, Measure= free download
Others (that are in top 25) (Android) *( ) is the ranking in overall category

5-Mar 12-Mar 19-Mar 26-Mar 2-Apr 9-Apr 16-Apr 23-Apr 30-Apr 7-May 14-May 21-May
0
1 1 1 1 1 1 1 1 1 1
2 2 2 2 2 2 2
3 3 3 3 3 3 3 3 3 3(22) No.3
4 4 4 4 4 4 4 4 4 4(25) My Viettel
5 5 5 5 5 5 5 5(29)
6 6 6 6 6 6 6 No.4
7 7 7 7(35) Wifi
8 8 8 Master Key
No.5
10 10(43) VN
Nay Nay
12 12 12
No.7
14 Grab
15
16
No.10
18 Bao Moi

20 20
My Viettel WiFi Master Key VN Ngay Nay Grab Bao Moi

Source: AppAnnie (https://www.appannie.com/top/), Google Play, March 5 - May 21 2018, Category= Overall,
Device= Android, Measure= free download
Q&Me – About Online Market Research Services
Our Solution
Survey is conducted via mobile phone and the data is processed real-time

Affordable Quick High quality


1/3 of the competitor Takes 24 - 48 hours for Superb real-time
pricing most surveys, proving analysis for flexible and
real-time analysis accurate data collection
Our Advantage: Direct Panel Management
Our strength is 16-39 years old and urban areas. This is where most biz
customers would like to research. 330,000 members as of Mar, 2018
Age Gender City
31%

22% 19%
18%
44% 47%
14%
56% 18%

7%
6%
3% 3%
1% 1%
0% 3% 3% 4%
Male Female HCM Hanoi Can Tho Da Nang
Hai Phong Dong Nhai Others
Process for the quality assurance

Questionnaire Take out users Take out speed Manual check by Re-assortment of
based on the with irrelevant users the experienced panelist priorities
exact profile replies researchers
• We count the • Based on the
• Refined and very • Remove Fake average median • Our experienced survey results, bad
derailed database questions hit time and take out researchers will users are screened
panel users those who are check the out while prioritizing
• Remove less than that relevance as well those who return s
Contradicted as open good feedbacks.
answer users comments
• Take out straight
answer users
Evaluation for our quality assurance
Online is considered to be “cheap and bad” in general. Q&Me provides
several methods providing data with quality
Our quality score by SSI
QUALITY CHECK SURVEY SPECIFICATION
N (Sample size) 300
IR (Incident rate) 100%
97% 91%
LOI (Lenght of Interview) 10 minutes

Success Criteria Overral score of 80% or higher


FACT CONSISTENCY SCORE THOUGHT
CONSISTENCY SCORE

THE RESULTS

89% 97% Overal score 93.5%

Average score 73%


in the industry
STRAIGHT-LINER/ FLAT- SPEEDERS SCORE
LINER SCORE

(*) QC scores are generated by Survey Sampling International (SSI), the Worldwide Leader in Survey Sampling and Data Collection
Solutions. Asia Plus (Q&Me) is the preferred partner of SSI in Vietnam.
Contact Us

URL: http://www.qandme.net
Contact: info@qandme.net

Q&Me is operated by Asia Plus Inc.

Asia Plus Inc.


Floor 2, Songdo Tower, 62A Pham Ngoc Thach Street, Ward 6, District 3,
HCM City, Vietnam
Tel. +84 839 100 043

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