Professional Documents
Culture Documents
A. Multiple Choices Understanding The Audience: Identify Which Type of Segmentation It Belongs
A. Multiple Choices Understanding The Audience: Identify Which Type of Segmentation It Belongs
Multiple Choices
Stage Production
29. Someone who finds financing for and supervises the making and
presentation of a show (play or film or program or similar work).
a. Director
b. Investor
c. Producer
d. Consumer
30. The person in charge; the one who gives directions to the actors and
assumes ultimate responsibility for the production
a. Director
b. Investor
c. Producer
d. Consumer
31. It is when the cast and crew read through the finalized script before
production starts.
a. Script summary review
b. Script content
c. Script read through
d. None of These.
32. Work that is done after the movie, film, or video has been taped
a. Pre-production
b. Post-Production
c. Production
d. None of These
33. It is the process of selecting the good portions of raw video footage
and combining them into a coherent, sequential, and complete
television program.
a. Filming
b. Editing
c. Cropping
d. Shooting
34. It is where a scene might have to be shot again due to a problem with
the sound, actors, lighting or any other technical element.
a. Reboot
b. Re-shoot
c. Re-film
d. Reprogram
35. Working with the film studio to release the film to cinemas, responsible
for the marketing of a film
a. Director
b. Investor
c. Producer
d. Film Distributor
39. An additional crew on a film production, usually used for filming crown
scenes, exteriors and other shots that don't require dialogue
a. 1st Unit
b. 2nd Unit
c. 3rd Unit
d. 4th Unit
42. When planning a project, what are the two most important things to
consider?
a. the purpose and the target audience
b. the target audience and the availability of materials
c. the availability of materials and the billing costs
d. the billing costs and the purpose
43. Which three steps depict a typical video production workflow's basic
order?
a. plan the project, shoot the video, plan the method of video distribution
b. capture the video, collect marketing data, and shoot the video
c. shoot the video, plan the project, and capture the video
d. create the project budget, shoot the video and capture the video
49. Selecting and setting up the most appropriate equipment for a chosen
production happens in which phase of production?
a. Pre-production
b. Production
c. Post-production
50. Uploading videos to a video editing software program happens in
which stage of production?
a. Pre-production
b. Production
c. Post-production
54. Which phase of production does the following task fall under?Adjusting
Camera settings
a. Pre-production
b. Production
c. Post-production
56. Which phase of production does the following task fall under? Adding
titles
a. Pre-production
b. Production
c. Post-production
62. Shooting without hurdles and solving any problem related on the spot
at that time.
a. Pre-production
b. Production
c. Post-production
67. When performing, an actor should project his or her voice. That
means...
a. Camera
b. Lights
c. Speaker
d. Video tapes
72. It converts sound waves into electrical energy or the audio signals.
a. Camera
b. Lights
c. Microphone
d. Sound Recorder
73. It show the viewers what the objects shown on screen actually look
like
a. Camera
b. Lights
c. Microphone
d. Sound Recorder
75. It also helps us know when the event is taking place, in terms of the
season and the time of the day.
a. Camera
b. Lights
c. Microphone
d. Sound Recorder
84. GMA News and public affairs was formerly known as RBS. RBS stands
for.
a. Republic Broadcasting System
b. Republic Broad System
c. Rebuild Broadcasting System
d. Rebuid Broad System.
85. DZBB may refer to one of the following GMA Network owned
broadcasters: DZBB-AM, a radio station (594 AM) in Metro Manila. DZBB
stands for.
a. DZ Brotherhood Broadcasting
b. DZ Bisig Bayan
c. DZ Bantay Bayan
d. DZ Bantay Bata
86. When Ferdinand Marcos declared Martial Law, which of these networks
are NOT present or operating in those times?
a. RPN
b. ABS-CBN
c. GMA
d. IBC
87. Which among these women become the first face of a news program
on television during the Martial Law?
a. Angelique Lazo
b. Tina Monzon-Palma
c. Jessica Soho
d. Mel Tiangco
88. Which among these newscasts is considered as the first tabloid-styled
news program on television formulated by Freddie M. Garcia and is still
airing today on primetime?
a. TV Patrol
b. GMA Network News
c. The World Tonight
d. Saksi
89. This channel also became the first station to broadcast the Ramos-
Enrile break-away that led to the People Power Revolution.
a. ABS-CBN
b. PTV
c. GMA
d. TV5
90. It became the first TV network to be fully reporting the news in Filipino
language with their late-night newscast
a. BBC
b. CN News
c. ABS-CBN
d. GMA
92. GMA News Roundup aired from 1974 to 1976. The program was
replaced by GMA News Update in 2016 and in 2020 it was now
rebranded as ___________
a. GMA News Digest
b. GMA Flash Report
c. 24 Oras News Alert.
d. GMA News Live
93. This statement must provide a short synopsis of the essence of the
project. If this statement is unclear, the chance of this project being
developed goes exponentially down
a. What is your Objective?
b. What is the idea for the project?
c. Who is your target audience?
d. Who is listening?
96. This is used as a proposal for a new program or idea being developed.
It details the target audience, program objective, content summary, and
anticipated outcome.
a. Objective
b. Idea for the project
c. Target audience
d. Treatment
a. Outcomes
b. Content Summary
c. Target audience
d. Treatment
98. This can only be accomplished by reading over the script or rehearsing
prior to air. The script sounds less like reading when the anchor knows
the words that are coming next.
a. Posture
b. Being Natural
c. Eye Contact
d. Outcomes
a. Posture
b. Being Natural
c. Eye Contact
d. Outcomes
B. Matching Type
Match Column A with column B
Stage Production
1. It is the stage when you are on the studio
floor or on location and are ready to shoot or
are actually shooting.
2. It is the most basic equipment in any and a. Post-Production
every production
3. It converts sound waves into electrical energy b. Director
or the audio signals
4. It records the sound picked up by the c. Objective
microphone
5. It records the visuals d. Camera
6. It is the process of selecting and preparing
written, photographic, visual, audible, or e. Outcome
cinematic material used by a person or an
entity to convey a message or information, f. Enthusiasm
7. It is used to create a timed outline of the
program. It must equal 30 or 60 minutes if g. Rundown
broadcasted on television.
8. It is used for matching audio segments with h. Posture
the visual side by side.
9. It is an illustration through drawings that i. Production
depict what each shot will look like in the
finished product. j. Idea of the project
10. It is the words & actions that the character
will be using in a television and film k. AV Storyboard
production.
11. It involves idea generation, research, l. target audience
scripting, discussions with all the crew
members and talents (actors), arranging m. Editing
equipment, video / audio tapes, properties,
costumes, sets designing or location hunting n. Read the script
and booking of editing shifts.
12. It is a signal produced by the video adapter o. Sound Recorder
that allows a display device
13. It is the primary group of people that a p. Pre-Production
program is made for.
14. It is something that you are planning to do or q. Pronunciation
achieve: agree/establish/set
15. It is a written narrative of the commercial as r. A/V Commercial Script:
it would be playing for the audience.
16. It is a statement that must provide a short s. Content Summary
synopsis of the essence of the project.
17. It is usually data driven. Based on predicted t. Microphone
sales or enthusiasm sales
18. It is responsible for working with the actors u. Videotape recorder
and crew to execute the script.
19. It is the easiest way to avoid stumbling over v. Script:
words and names are to figures out the
obstacles during practice. w. Video signal.
20. It is the result of producing the sounds of
speech, including articulation, stress, and
intonation
21. It is a feeling of energetic interest in a 1.
particular subject or activity and an
eagerness to be involved in it.
22. It is the way a talent sits or stands
News and Public Affairs
1. It is a term used to describe an organization’s
relationship with stakeholders.
2. It serves an important function in politics – by
putting forward the views of stakeholders to
a. GMA News
policy makers,
3. Formerly known as RBS News Department, b. IMReady
4. Robert Stewart
c. EDSA Revolution
5. It is an English-language newspaper in the
Philippines founded on 1985 that team up with d. Tina Monzon-Palma
GMA produce the coverage of that year 1998
e. Helen Vela
election.
6. She recognized that a 30-minute newscast f. Republic Broadcasting
was not adequate and sufficient to inform the
System(RBS),
general Filipino public on what is happening to
the recently established Aquino government g. Jay Taruc
after the historic People Power Revolution
h. Rep. Rodolfo Plaza
7. First female co-anchors when she first
presented News at Seven i. Che-Che Lazaro
8. First woman to anchor news in Filipino
j. Art Borjal.
for GMA Balita
9. First late-night sole anchor for Frontpage in k. Philippine Daily Inquirer
1999 l. Mel Tiangco
10. Won the 1999 Asian Television Awards and
2002 New York Festival awards for Best m. Tina Monzon-Palma
Newscast. n. Saksi,
11. "Kidneys for Sale" and "Kamao"
12. Brigada Siete. o. Public Affairs
13. Representative of house congress who p. Lobbying
authored the Resolution 787 commended GMA
News and Public Affairs for its efforts in q. GMA News and Public Affairs
uplifting the standards of the Philippine r. Jessica Soho
broadcast industry.
14. Won GMA News and Public Affairs second s. Channel 7
Peabody Award. t. Salat
15. It is a Reel Time's episode of GMA News TV
documentary that received a Peabody Award u. Weekend with Velez
in 2013. v. Teddy Benigno
16. Is a public safety and preparedness campaign
of GMA News and Public Affairs launched on w. Arnold clavio & Rhea Santos
2010. x. (Super Radyo DZBB 594)
17. It was the first network-produced public
affairs program on GMA. y. Dong Puno
18. Firing Line z. Louie Beltran
19. View Point
20. Straight from the Shoulder aa. Kara David's I-
21. The Probe Team Witness documentary,
22. Issues and Answers
23. Philippine longest-running noontime show "Ambulansiyang de Paa,"
24. Unang Hirit! bb. Eat Bulaga!
25. National radio station
26. It was the first to break the news of Ninoy cc. EDSA Revolution
Aquino's death and later would be the only
television station to broadcast his funeral.
27. People Power
28. was the first TV news to use Electronic News
Gathering Vans in the country.
C.True or False
1. Audience analysis means ‘grandstanding’ or ‘kowtowing’ to a public.
2. Taking a speaker-centered approach is important because a show’s /
program’s effectiveness will be improved if the presentation is created and
delivered in an appropriate manner.
3. Adapting a program to an audience is not the same thing as simply telling an
audience what they want to listen/watch.
4. Research is essential when the main source of funds for broadcasting is
advertising and programme sponsorship.
5. Radio and television can’t provide the diversity of views and voices needed
to address the challenges we face.
6. The broadcasters, without a doubt, need to know more about the people
who are watching or listening.
7. Radio and television programs that respond directly to a community’s needs,
without information about livelihoods and the local economy, health,
education, voter information, etc. have the power to radically change
communities and individual lives.
8. Psycho logic characteristics are needs, hopes, concerns and aspirations.
9. Audience research is a process used to identify and understand the priority
and influencing audiences.
41. Interviews with local experts (e.g. medical and public health staff) can help
explain the issue and identify those most at risk or affected by it.
43. Two audience profiles should look the same; the best profiles use qualitative
research as a source.
44. Profiles are living documents that should be updated when new information
becomes available.
45. When messages and events are created with common characteristics in
mind, audience members are more likely to engage with the problem and feel
empowered to solve it.
47. Sex refers to the socially and culturally constructed roles and responsibilities
deemed appropriate for men and women.
1. b 2. d 3. c 4. a 5. a 6. c 7. b 8. c 9. a 10. b
11. a 12. c 13. a 14. b 15. b 16. a 17. b 18. a 19. c 20. b
21. b 22. b 23. c 24. b 25. b 26. c 27. b 28. a 29. c 30. a
31. c 32. b 33. b 34. b 35. d 36. c 37. c 38. a 39. b 40. a
41. c 42. a 43. a 44. a 45. a 46. a 47. c 48. b 49. c 50. c
51. a 52. b 53. a 54. b 55. a 56. c 57. a 58. b 59. c 60. b
61. a 62. b 63. c 64. c 65. c 66. b 67. a 68. d 69. a 70. a
71. b 72. c 73. b 74. d 75. b 76. c 77. c 78. b 79. c 80. a
1. a 91. d 26. F 1. F
2. c 92. c 27. F 2. T
3. b 93. b 28. T 3. T
4. a 94. a 29. T 4. F
5. b 95. c Matching Type 30. KeyF to Correction
5. T
6. b 96. d 31. T 6. T
A. Stage Production
32. F B. News and7. Public
F Affairs
7. b 97. b
1. i 33. F 1. o 8. T
8. a 98. b
2. d 34. F 2. p 9. F
9. c 99. c 3. t 35. T 3. q 10. F
10. d 1. c 4. o 36. F 4. f 11. F
5. u 37. T 5. k 12. T
6. m 38. T 6. d-m13. F
7. g 39. F 7. d-m14. T
8. r 40. T 8. e 15. T
9. k 41. T 9. l 16. T
10. v 42. T 10. n 17. T
11. p 43. F 11. r 18. F
12. w 44. T 12. g 19. T
13. l 45. F 13. h 20. T
14. c 46. T 14. aa 21. T
15. s 47. T 15. t 22. F
16. j 48. T 16. a 23. T
17. e 49. T 17. u 24. T
18. b 50. T 18. v 25. F
19. n 19. y
20. q 20. z
21. f 21. i
22. h 22. j
23. bb
24. w
25. x
26. s
27. c
28. a