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Threat of Entrant: Low

De La Salle Obtaining specialized doctors is

University Medical
expensive and time consuming.
The cost of entry in this industry is
substantial, including equipment.
Center (DLSUMC) Every entry requires a license under
the Hospital Licensing Act.

PORTER'S FIVE FORCES A shortage of nurses makes it hard


for a new entry to recruit.

ANALYSIS
There are many established players.

Power of Supplier: Low Competitor Rivalry: High Power of Buyer: High


Low switching costs Products, such as medicines, are not
Patients are price-sensitive due to highly differentiated as any other Private hospitals generally cater
the rising cost of healthcare. drug store can provide so. those middle and high income earners.
The ratio of supplier to hospital is Patients care more of the price than Patients prefer less costly services.
high, especially in terms of medical the name of the hospital. The services offered by hospitals are
supplies. Patients can easily switch from significant fraction of patient's
there are multiple suppliers for private to public hospitals, which expenses.
medical necessities. are less costly. Most of the services are standard.
Most of the medical supplies are not Services offered by private hospitals Freedom of patients to choose among
highly differentiated. does not entirely differ in quality. hospitals.

Threat of Substitutes: High


Home remedies are preferable for
Filipinos to save money.
There are many cheaper options for
patients in terms of medicines.
Switching cost is low as patients may
opt to switch to public hospitals.
Many simple and common medical cases can
be treated at home.
Filipinos are generally procrastinators
as they only divert from home to
hospital if the case becomes worse.
Erika Mae Legaspi-BSA41

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