Disruptive Strategy
Harvard Business School Online leverages technology and multimedia to deliver engaging online learning experiences to
business leaders around the world. Disruptive Strategy is an online program providing world-renowned tools and frameworks
for growth, strategy, and innovation.
Modules Case Studies
• Intel: Learn how Professor
Introduction
Christensen helped Intel
Lenses on Chairman Andy Grove confront
the World a disruptive threat by showing
him how to think, not what to
think.
• WR Hambrecht and the Google
IPO: A New Approach to
Investment Banking
Module 1
Aligning with
Innovation and • Honda Motor Company:
Disruption Entering a New Market
• CircleUp: Re-imagining Private
Equity
• The Walt Disney Company:
Expanding the Theme Park
Business
Module 2
Discovering • The Godrej Group:
Customer Jobs Understanding Refrigeration
to be Done Needs in India
• Minute Clinic: A New Approach
to Healthcare Delivery
• Nypro, Inc.: Seeking Growth
Through a New Product Line
• Charles Schwab: Trading in the
Module 3
Organizing for
New World of Internet
Innovation
• EMC: Merging Competing
Products Through an
Acquisition
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© Copyright 2020. President and Fellows of Harvard College. All Rights Reserved.
Takeaways
• Adopt a strategic mindset
• Articulate your strategic
questions
• Identify the three types of
innovation and predict when
they will happen
• Harness disruption and position
your business for new growth
• Focus on what causes your
customers to buy your products
and why
• Achieve differentiation, better
margins, and avoid disruption
• Identify what your organization
can do and cannot do
• Align your resources,
processes, and profit formula
to develop an innovative culture
and position your business for
growth
Syllabus
Key Exercises
• Generating Your Strategic
Question
• Team Discussion:
Blockbuster’s Demise
• Team Project: The New Age of
Financial Advice?
• One-on-One Discussion
& Interview Assignment:
Discovering Customer Jobs to
be Done
• Team Discussion: Innovation
in Yogurt
• Brainstorming for Final Paper:
Examine Your Organization’s
Resources, Processes, and
Profit Formula to Foster
Growth and Success in the
Future
Disruptive Strategy Syllabus

Modules Case Studies Takeaways Key Exercises

• Music Industry: Producing and • Build a strong intuition to • Reflection: Determining Ways
Performing in a New Age “skate” to where profit will be in Which Your Organization
Module 4

Maintaining as your industry evolves Could Use a More Integrated

• MediaTek: Expanding
a Disruptive
Accessibility to New
Scope Technologies in Asia
• Determine which operations
are critical to be done in-house
and which operations can be
outsourced
or Specialized Strategy
• Reflection: Discovering the
Scope for Your Organization

• OnStar: General Motor’s New • Effectively balance the • Reflection: Examining How
Innovation deliberate and emergent to Align Your Organization’s
strategy processes to unlock Profit Formula and Stated
• Netflix: The Evolution of Home
Managing innovation within your Strategy
Module 5

Entertainment
the Strategy organization
• Team Discussion: Identifying
Development • Sears, IBM, and AOL:
• Determine which “type” of “Hardened” Companies
Understanding Internet
Process money will empower new
Consumption During the Boom
business ideas to flourish
of the Digital Age

• Explore how to apply what you • Individual Assignment: Final

Conclusion

Reflecting on learned in Disruptive Strategy Paper

Disruptive tomorrow, next week, or over
Strategy the next year

Learning requirements: In order to earn a Certificate of Completion, participants must thoughtfully complete all modules
(Introduction, Modules 1-4, and Conclusion) and exercises therein (including a Team Project, Jobs to be Done Interview, and
Final Paper, among others), by stated deadlines.

For more information, visit online.hbs.edu or email us at hbsonline@hbs.edu

© Copyright 2020. President and Fellows of Harvard College. All Rights Reserved.