Audit Report-Product Name/ Asin Dated - Own Listing Asins of Competitors

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AUDIT REPORT- Product Name/ ASIN DATED -

OWN LISTING ASINs OF COMPETITORS Improvements


Details of the Listings
in Own Listing

Title

Front End Sub Categories


Bullet Points
Description

EBC

Negative Reviews
Questions
Images
FBT
Back End Unit Session Percentage
Internal Traffic/ PPC
FB
Instagram
Influencer
External Traffic Brand/website
SERP Search

Total Traffic from other Sources?


Avg Sales/Day
Avg Sales/Month
How old is the listing?
Price Point
Difference in Assessories
Misc Data Part of Single Brand/ Multiple Brand
Est Avg Cost
Profit Margin > 30%
Dominated by one Brand
Dominated by Amazon
Can you position the product at the
top (in Price and Quality)
Speed of Reviews/ month
Quality of Reviews
Number of Reviews
Market Depth
On Page Listing Quality
Weight and Size
Selling Price(Floor/Celing)
Price Consistancy
Related to the Product
BSR History
No. of Seller selling on the Listing
Seasonal/ Typical
Parents
FBM Hazmat Check
Restricted Category
Gated
Budget to Rank at desired level
Sponser Adds being run by them?
Competitors'Evaluation KWs Ranking
Engagement with their Customers?

Images
Title
Mobile View
Bullets
Description
EBC

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