PGR eis
Workhorse: FiyWostat is
‘ropesing to launch domestic
Dassenger services with aflet
De Havilland Dash 8 000s.
ies
FlyWestaf is
hoping to bring
much-needed
competition to
the domestic
Algerian
market, before
setting its sights
further afield
in west Africa.
Martin Rivers
report
‘Chali Zia Cher: "is a
firstin Algeria —alarge
market tats op
20
first low-cost carieron August 18, when is
pplication for an air operators certificate (AOC) was
formally received by the country’s ii aviation author
‘Thestartupisheaded by co founders, Chakib Ziani
CCherifand Richard Powell, who are propesing to launch
domestic passenger services witha leet of De Haviland
Dash 8 0400s,
‘Capital city, Algiers, wl be the atfne’s main operating
base, witha secondary hub also being tablished in
Tamanraset, am oasis city in the fa south of Algeria.
Longer erm, the business plan envisages subsidiaries or
franchises being setup across west Arica initlly focusing
‘on Gambia, the former British eolony that has been without
‘adomesticairine since 2014
Algerian president, Abdelmadid Tehboune, has
repeatedly called for more competition in the civil aviation
ctr since taking ollice two yearsago.
‘The Algerian markets currently dominated by two state-
‘owned airlines: lag-carver Ait Algerie, which has poor
reputation with customers owing its ow service
standards and frequent delays; and Tass Aisne, whi
began a charter cartier fr cil workersand has
struggled to diversify beyond thisniche.
Former transport minister, Lazhar Hani, announced
plans foranevs privately owned domestic irlnein October
2020. Aithouin he was red by te president three months
Tater over a procurement scandal, the ministry remains
committe tothe project.
“Talks were held between goverment officials and “2
{dozen potential investors” in uly, according local media.
FlyWestas the only company to have subsequently
Aiselosed an AOC application.
Hee despite being the front-runner inthe fberasation
of Algeria skies, things haven gone smcothy forthe start-up,
Management originally planned 1 launch operations in
‘May 2021 in Gambia, having won the apparent backing of
that countrys president, Adama Barrow.
An inital route network of ight destinations was
‘announced forthe Banjul base: Abidjan (Ivory Coast):
Bamako (Mali) Bissau (Guinea-Bissau); Conakry (Guinea);
Dakar (Senegal) Freetown (Sierra Leone); Monrovia
(Ciera); and Praia (Cape Verde),
F West moved astep closer to hocoming Algeria's
LOW-COST CARRIERS
larger irra for lights to western Euro
also on the agenda. Gambia tourism sector has been
dependent on European kisure carrer TUI sine thecollapse
‘of Gambia Bird the former flag-caries, in 2014
As elas deferring its Gambian project, Fly Westaf has
sgnifcanly altered its plans forthe upcoming Algerian
unit. The company originally intended touse the coastal ity
‘of Oran asa secondary hub, deploying strat tofive
«domestic and four international markets, The overseas
routes were expected tobe Alicante and Barcelona in Spain;
and Toulouse and Montpelirin France:
“Tamanrasset has naw replaced Oranas the planned
satelite hub likely due tothe governments decision fo
intaly grant only domestic lying rights
gouga
“Weare on the verg of having a provisional authorisation
for four] AOCafter our meeting with the Algerian minister
‘oftransport,” Cheri said, “tis fist in Algeria ~alarge
‘marke thats opening [upto competition]. Of course, our
strategy in west Altica is nt forgoten, Precisely tsa
unique opportunity tink the twomarkets.. rom
“Tamanrassetin second phase.”
Launching operations inthe mids ofthe aifne industry's
‘worst ever downturn might see ike anextrardinary gamble
Butmanagenien appear confident that times of crises fer the
greatest opportuniics. Cheri points tohistrically ov leasing
tes or aircraft amid an ongeing supply gut, as well as
rentativesignsof a recover in global ravelthssummes.
Heals boliows that the economic hardships crated by
the Covid19 pandemic wll motivate African govern
‘opush forward with lng-overdu reforms to their iv
aviation sectors—specitically, by replacing wasteful egacy
flag carriers with morecosteflective budge ailines
“Thats likey to strike chord with President Tebboune,
who has vowed ord Algeria fis reputation for public-
sector bureaveracy and inefficiency.
‘Whatisnotclearis whether Fly Westat has securedthe
necessary funding tomake good onits promises, Management
have been seckinginvestment of 9.2 milion tog olf the
ground about one thinof which the expt come rem
‘Algeria state-run National Investment Fun. .