AI+EDUCATION

THE FUTURE OF TRAINING PROCESS

Empower everyone to achieve their full potential.

Artificial Intelligence to Face the New Challenges of Modern Education

Empower everyone to achieve their full potential.

 SELF-
COMMUNICATION EXPORE WORLD
IMPROVEMENT

Empower everyone to achieve their full potential.

We Are Currently Experiencing
The 4 th Industrial Revolution of Human History

1 Mechanization
1760-1840 The Transportation Industry

2 Electrification
1840-1950
The Manufacturing Industry

3 Automation
1950-2010
The Commerce Industry

4 Intelligentization
2010-Now
？

Empower everyone to achieve their full potential.

Most Popular Fields of AI Applications

SELF-DRIVING CAR INTELLIGENT SECURITY INTELLIGENT HEALTHCARE INTELLIGENT EDUCATION

Empower everyone to achieve their full potential.

6
Shanghai 1910 Shanghai 2010

TRANSPORTATION

Empower everyone to achieve their full potential.

1910 2010

SECURITY SYSTEM

Empower everyone to achieve their full potential.

1910 2010

HEALTHCARE

Empower everyone to achieve their full potential.

1910 2010

EDUCATION

Empower everyone to achieve their full potential.

Empower everyone to achieve their full potential.
11
AI MOBILE BIG DATA

Empower everyone to achieve their full potential.

LAIX Is Leading the New “AI Teacher” Wave
Classroom Online Intelligentization

Model 1.0
1-to-1 Private Tutor
Recorded Videos
Foreign Language Teacher
Model 2.0
LAIX launched AI English Teacher
Model 1.5 Online 1-to-1
Foreign Language Teachers
Live Broadcasting
on Mobile Devices
Deep-learning algorithm
was successfully applied on language recognition
Hinton Introduced Deep-learning

Internet
Cram School

Compulsory Education

1985 1993 2001 2006 2016 Empower everyone to achieve their full potential.
 AI Teacher Will Reconstruct

Business Teaching Assessment

Model Method System

Empower everyone to achieve their full potential.

A Leading “Technology + Education” Company
Founded by Yi Wang, Zheren Hu, and Hui Lin in September 2012.

Digital Platform AI + Education Team

Over 185 million registered users AI lab consists of members from Facebook, Google and other world-
Among 175 countries renowned research institutions.

AI Teacher Patents
AI premium course is followed by the revolutionary RHR theory Our team hold a number of patents in Voice Recognition, Natural
that invented by the pioneer educational scholar Lance Knowles. Language Processing, Deep Learning, with numerous research
papers published.

Empower everyone to achieve their full potential.

Learning Pedagogy
RHR Theory (Recursive Hierarchical Recognition)
LingoChamp contents are mainly based on a revolutionary neuroscience-based learning
theory named RHR (Recursive Hierarchical Recognition) which is created and designed by
Lance Knowles. Lance Knowles (1947-2018), the course designer, was a well-known
pioneer in the language learning profession, who had a long background in technology and
language learning.

Follows the four-skill learning path, prioritizing listening,

speaking, reading and writing.
Emphasizes a scientific approach with short, frequent and
systematic practice.

Uses multi-modal input to build long-term memory.

Develops pattern recognition and language chunking skills.

Empower everyone to achieve their full potential.

 Research on Efficacy of AI Teacher
746 learners studied with AI teacher for
an average of 36.88 hours
of the learners progressed at least to the next higher
level of CEFR

of the learners improved their test scores

(Research indicates that it can take from 95 to 480 hours* of active study
for a beginner learner to reach CEFR A1)

*CEFR：The Common European Framework of Reference for Languages(CEFR), is an internationally recognized and
widely adopted guideline used to describe achievements of learners of foreign languages. It has been widely used in
languages lectures, course planning, education courses, assessment tests, and qualifications.
•Source：
British Council https://mp.weixin.qq.com/s/Jqeba37V-jo9hAJH45QXFw
Study of Center for Research in English Language Learning and Assessment (CRELLA) of University of Bedfordshire
http://uobrep.openrepository.com/uobrep/handle/10547/623198

Empower everyone to achieve their full potential.

Content

Empower everyone to achieve their full potential.

 Certification

• Each Level includes 9-14 units

• Each unit includes 8 lessons ( 5 learning courses + 3

game courses)

• Obtain 3 stars in each lesson to unlock level test

• Obtain level certificates by passing level test

Empower everyone to achieve their full potential.

Immersive Learning
Evaluation
Human Shortage of qualified teacher and
Teacher subjective judgement.
5-20mins accurate placement
test powered by big data.
AI Teacher
Teaching
Shortage of qualified teachers; same and
outdated teaching content to different students;
difficult to motivate students.
Personalized curriculum by personal
recommendation system; don’t need to be shy
facing AI teacher; content cover listening,
speaking, reading and writing.
Practice Analysis
Tied with school agenda, limited Time-consuming of data collection; high
frequency; lack of instant feedback. labor cost; no individualized data board.
24 hours learning pal; instant
Visualized personal dashboard; skill
feedback with scoring system;
segment in 5 dimensions; daily-
repetitive practice by gamified
updated data.
features.
Empower everyone to achieve their full potential.
Corporate Service

Empower everyone to achieve their full potential.

Corporate Service

Account Status

Employee
Management

Visualized Dashboard System to Manage Individual Study

Performance
Group Progress

Empower everyone to achieve their full potential.

Corporate Service

The visualized data allows to

check the overall study
performance of the
organization or individual.

Empower everyone to achieve their full potential.

 Why Choose LingoChamp

Personalized Save Improve Training

Learning Path Training Budget Efficiency

Employees can use their AI teacher powered real-time Visualized study data and learning
fragmented time to learn speech recognition & scoring path at both employees and
English anywhere, anytime technology. High ROI. admin levels.

Empower everyone to achieve their full potential.

1. Placement Test

Identify Your English Level

5-20mins to evaluate the overall English proficiency

adapted by system automatically; evaluation results will
show the English skills among Grammar, Vocabulary,
Reading, Speaking, and Listening.

Empower everyone to achieve their full potential.

 1. Placement Test

LP Level L1 L2 L3 L4 L5 L6 L7 L8
CEFR A1 A2 B1 B2.1 B2.2 C1.1 C1.2 C2
IELTS 0-4 4-5 5-6 6-7 7-8 8-9 9
TOEFL 0-31 31-45 45-78 78-101 101-114 114-118 118-120
TOEIC 10-225 225-550 550-750 750-850 850-950 950+

L1 Entrant L2 Beginner L3 Elementary L4 Lower Intermediate

Recommended HRs : 20~30h Recommended HRs : 40~60h Recommended HRs : 50~70h Recommended HRs : 50~70h
Entry level, still has a lot of to improve. Can introduce yourself and your family; can Can chat with foreigners using simple sentences Travel to foreign countries without an
name everyday items. about everyday topics related to yourself. interpreter.
Recommended HRs : 20~30h

L5 Intermediate L6 Higher Intermediate L7 Advanced L8 Mastery

Recommended HRs : 50~70h Recommended HRs : 50~70h Recommended HRs : 50~70h Recommended HRs : 50~70h
Can watch English TV shows without subtitles,
Full professional English proficiency. Fully prepared to study abroad.. and participate in business negotiations. Near native English proficiency.

Empower everyone to achieve their full potential.

2. Core Curriculum

8 Levels Learning Path

Match individualized learning plan based on the

placement test result; the course equipped with
auto-scoring engine that can locate errors and
p rov i d e s u g ge st i o n s fo r i m p ro ve m e nt o n
pronunciation, vocabulary, grammar, fluency and
pragmatics.

Empower everyone to achieve their full potential.

2. Core Curriculum

Effective and Personalized

AI English Teacher
The AI English teacher based on Deep Learning and Adaptive Learning
technology, who was launched as paid content in July 2016.

We provide personalized learning contents and plans for users, using

visual logic to improve their language skills and help them leap the
language barrier. AI English teacher can instantaneously understand users’
spoken English, accurately score and precisely cater the learning materials
to their needs.

For the full year of 2019, approximately 3 million paying users purchased
the Company’s courses and services.

Empower everyone to achieve their full potential.

3. Business Course

Business Course
Milestone 1 outcome: Understand the basic business information in English.

Milestone 2 outcome: Be able to communicate on basic business information with the

clients and colleagues in English. Using the communication skill to make phone calls, write
emails, and make simple business presentation.

Milestone 3 outcome: Be able to communicate in depth on basic business information

with clients and colleagues in English. Be able to delivery a presentation and have an
interview in English. Feel confident in communicating with foreigners under some business
situations.

Milestone 4 outcome: Be able to conduct business negotiations, solve business problems

and conduct SWOT analysis on projects in English. Be able to elaborate about the details of
the business project.

Milestone 5 outcome: Be able to use a variety of communication skills to participate in the

business meeting in different fields, such as e-commerce, stocks, international trade, etc.
Improve the leadership and management skills.

Empower everyone to achieve their full potential.

 3. Business Course
Commercialization of AI Teacher
Updated Product Mix - Adult (ALIX: AI Teacher 2.0) One-on-one Live Streaming Classes
AI Teacher 2.0 High User Recognition
ü 320,000 class attendances; 110,000 premium
users; 130,000 hours of classes.
AI Teacher 1.0 Full-duplex ü Premium user rating: 4.3/5
Speech Interaction
ü Reported willingness to pay "half the price of
Speech a real tutor" for the AI teacher
Recognition Technological Human-Machine
Innovations in AI Conversation Improved Business Efficiency
Speaking for 10+ min
Assessment ü AI teacher free trial increases the purchase rate
by 9%.
ü Over 40% users demonstrate willingness to
purchase courses after free trial.
ü AI teacher free trial contributes to conversion.

Broad Business Prospects

The industry’s first AI teacher based on full-duplex speech interaction
Possibly the longest average conversation lengths for full-
duplex speech interaction
High technical barrier: qualified products supported by innovative
combination of dozens of cutting-edge self-developed AI technologies
ü New categories of AI teachers can be sold as
virtual teachers.
ü AI teacher one-on-one course SKU meets the
differentiated learning needs.
ü Can be used in young learners’ English courses
and other learning products.
Empower everyone to achieve their full potential.
4. Dashboard

Visualized Study Data on Daily-basis

Based on deep learning and adaptive learning engine, the

system will recommend suitable learning content to each
user and update learning results and skill proficiency data
each day.

Empower everyone to achieve their full potential.

THANKS

Empower everyone to achieve their full potential.