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RELIABILITY AND VALIDITY 4s
RELIABILITY AND VALIDITY 4s
RELIABILITY AND VALIDITY 4s
PURPOSE:
◦ To differentiate between people
or objects that possess varying
degrees of critical attributes.
Independently verifiable
Language of communication
◦ accurate information (numbers)
SCALES (LEVELS) OF MEASUREMENT
Scales
clarify the characteristics of
measurement processes
Scales
indicate which statistical
procedures are appropriate
SCALES (LEVELS) OF MEASUREMENT
Nominal Ordinal Interval Ratio
• Categories • Distance is • Scale of
• Categories meaningful
without with order category
between
order has
categories
• Size (S,M,L) absolute
zero
• Colors, • Social class • Temperature
• Gender, • Scores,
• Age,
• Political • Agreement • Shoe size income, all
party, (strong, • IQ rates and
• Nationality some, low,
percent,
none)
vacation
time
RELIABILITY
Does my measurement procedure
give the same accurate
measurement
each time it is used?
WHAT IS RELIABILITY?
Reliability is
consistency in
measurement
❖Tallest person =
heaviest in weight
✓ A measure of consistency
where a test is split in two
and the scores for each half of
the test is compared with one
another.
4 CRITERIA
✓ FACE VALIDITY
✓ CONTENT VALIDITY
✓ CRITERION – RELATED VALIDITY
✓ CONSTRUCT VALIDITY
“FACE” VALIDITY