Media and

Information Literacy
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QUESTION
SUMMARY

FORMS OF MULTIMEDIA

FLeaP 3: Lesson 8

Marvie T. Brojan
Senior High school Instructor
Language Department
 SUMMARY
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 PEOPLE IN MEDIA

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PEOPLE MEDIA Activity 1: Imagine This
 Activity 2: Poster Analysis

Make sure you have a copy of your poster (the

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one that you have presented in the symposium).

As we go along the lesson, take note of the
relationship and application of the upcoming
topics on your poster. You may also explain if
poster did or did not execute the text and visual
design elements properly.
 TEXT INFORMATION AND MEDIA
TEXT
a simple and flexible format of presenting
information or conveying ideas whether hand-
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written, printed or displayed on-screen.

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 TEXT INFORMATION AND MEDIA

TYPE OF TEXT
HYPERTEXT
FORMATTED TEXT
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Appearance can be Serve to link different

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change using font electronic documents and

parameters(bold, italic, enable users to jump from
size, color etc one to another.

This
https://www.youtube.co
m is a hyperlink or link
 TEXT INFORMATION AND MEDIA

Common File Format

COMMON FILE
DESCRIPTION
FORMATS
• Unformatted text document by an
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TXT (text) editor as notepad on Windows

platform
• a native format for storing documents
DOC (document) created by MS Word package
• contain a rich set of formatting capabilities
PDF (Portable • a page description language used mainly for
Document desktop publishing
Format)

Source: p.149, Media and Information Literacy by Boots C.

Liquigan, Diwa Learning Systems Inc.
 Design Principles and Elements
QUESTION

QUESTION
 TEXT INFORMATION AND MEDIA
DESIGN PRINCIPLES AND ELEMENTS

1. Emphasis – Use different size, weight, color,

contrast and orientation to present texts with greater
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value.
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Enlarged
Italic
Darkened

Enlarged
Has a
heavier BOLD
weight

Darkened
 TEXT INFORMATION AND MEDIA
DESIGN PRINCIPLES AND ELEMENTS

2. Appropriateness–Using the right font,

content and tone of presentation based on the
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target audience or event.

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 TEXT INFORMATION AND MEDIA

DESIGN PRINCIPLES AND ELEMENTS

3. Proximity–how near or far the text elements

from each other when two things are closely related,
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bring them close together

 TEXT INFORMATION AND MEDIA
DESIGN PRINCIPLES AND ELEMENTS

4. Alignment- –how the text is positioned in the

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page.
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 TEXT INFORMATION AND MEDIA

DESIGN PRINCIPLES AND ELEMENTS

5. Organization- – conscious effort to

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organize the different text elements in the page.

ensures that while some text elements are

separated from each other, they are still
somehow connected with the rest of the
elements in the page
 TEXT INFORMATION AND MEDIA

DESIGN PRINCIPLES AND ELEMENTS

6. Repetition- consistency
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of elements
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• unity of the entire design

• repeating some typefaces within the page

Consistency –Use at least 2 or 3 colors, font

styles and design styles for the whole
composition or content
 TEXT INFORMATION AND MEDIA

DESIGN PRINCIPLES AND ELEMENTS

7. Contrast- creates visual interest

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white text on a dark background

 large font witha small font
 serif and sans serif
 thin elements with wide elements
 cool color and warm color
 Activity 3:
Create your own meme about any MIL Topic/s
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 VISUAL INFORMATION AND MEDIA
What is the relationship of visual information to people media?

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are images or frames of images that we can

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construct and reconstruct to give different

meaning to it. We can observe it with
photographs, videos, infographics, comics,
memes and other objects that projects an
image.
PURPOSE OF VISUAL INFORMATION
 gain attention
 create meaning
 facilitate retention
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PEOPLE MEDIA SAMPLE
VISUAL MEDIA
 VISUAL MEDIA

COMMON VISUAL MEDIA TYPES

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WEB GRAPHICS
JPEG Most friendly image format.
WEB GRAPHICS/LOGOS/LINE ART
PNG Great for web graphics. For small size and the image quality
retain.
WEB GRAPHICS/ANIMATION/CLIPART
GIF Add animation effects.
 VISUAL MEDIA

ELEMENTS OF VISUAL MEDIA

1. Line- create texture and can be thick or thin

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describes a shape or outline

 VISUAL MEDIA

ELEMENTS OF VISUAL MEDIA

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2. SHAPE-
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a geometric or
organic area that stands out
from the space next to or
around it, or because of
differences in value, color, or
texture
 VISUAL MEDIA

ELEMENTS OF VISUAL MEDIA

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3. Contrast-
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the degree
of light and dark in a design
contrast between black and
white and all the tones in
between
 VISUAL MEDIA

ELEMENTS OF VISUAL MEDIA

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4. Texture-
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way a surface
feels or is perceived to feel
illusion of the surfaces peaks
and valleys, resulting in a
feeling of smoothness or
roughness in objects
 VISUAL MEDIA
ELEMENTS OF VISUAL MEDIA

5. Color- used for

emphasis, or may
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elicit emotions from

viewers
• determined by its
hue (name of
color), intensity
(purity of the hue),
and value
(lightness or
darkness of hue)
 VISUAL MEDIA
ELEMENTS OF VISUAL MEDIA

6. Form- a figure
having volume and
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thickness
an illusion of a 3-
dimensional object
can be implied with
the use of light and
shading
can be viewed from
many angles.
 VISUAL MEDIA
DESIGN PRINCIPLES
describe the ways that artists use of elements of art in a work of art.
PRINCIPLE QUESTIONS
FOCAL POINT Does your poster highlight the important objects and information that make
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it noticeable first by the viewer?

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CONTRAST Does your poster visually appealing by making other objects pop-out
from other objects of your design?
BALANCE Does your poster distribute the visual weight of objects, colors, texture, and
space?
RHYTHM Have you used lines, that direct the viewers in your design and convey
different motions and emotions?
PERSPECTIVE Do you provide depth in your design where you allows the viewers to have
empathy to your message or subjects in the image?

UNITY. Have you used all the objects consistently or cohesively in your design that it
allows the viewers to understand the message or story of your poster?
 AUDIO MEDIA

List down 3 title of songs that are in your MP3

list.
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1.______________________________
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2.______________________________
3._______________________________
 AUDIO INFORMATION AND MEDIA

AUDIO MEDIA
media communication
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that uses audio or

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recordings to deliver
and transfer
information through
the means of sound

TYPES OF AUDIO MEDIA

1. Radio Broadcast
2. Music
3. Sound Recording
4. Sound Clips/Effects
 VISUAL MEDIA

ELEMENTS OF SOUND DESIGN

The objects or things that we have to work with:

DIALOGUE
1.Dialogue-speech, conversation, voice-over.
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SOUND EFFECTS - any sound other than music or dialogue.

4.MUSIC
Musi - vocal or instrumental sounds (or both) combined in
such a way as to produce beauty of form, harmony, and expression
of emotion.
5.SILENCE
Silence - -absence of audio or sound
 MOTION INFORMATION AND MEDIA

MOTION MEDIA
Media based on moving
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images with audio and

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interaction functions (Lee,

Park, Lee, and Cameron, 2010)
aimed at communicating
information in multiple ways
(Roblyer, 2006).

 Film or cinema  Online videos

 Electronic billboards  Phone gaming
 MOTION INFORMATION AND MEDIA

MOTION MEDIA
Motion Media

Motion Picture Motion Video Animation

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Represented as electrical Represents sequences of

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Recorded on celluloid
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signals as an output from images that are drawn by

film and are projected video devices artists using animation
on screen in cinema
Can be transmitted as TV software or the more
theaters broadcast signals and recorded traditional pen-and-paper
on magnetic media and played technique (Parekh, 2006)
back using VCD, DVD, USB.
Similar to animation
 MOTION INFORMATION AND MEDIA
MOTION MEDIA
Motion Media

Motion Picture Motion Video Animation

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Example: Mainstream Example: Includes videos on

films/Indie Movies: Disney television, laptops, computers,
movies, Marvels Cinematic or cellphones
Universe
 MANIPULATIVE INFORMATION AND MEDIA

MANIPULATIVE MEDIA
 Items or tools used to aid in hands-
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on learning
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 Models in which learners can

manipulate to gain understanding
and/or mastery of a concept
 Tools to assist students to advance
TYPES OF from concrete novice knowledge to
a more expert understanding of
MANIPULATIVE MEDIA abstract ideas through visual and
kinesthetic senses
1. Traditional/ Concrete Media
2. Digital/ Manipulative Media
 MANIPULATIVE INFORMATION AND MEDIA

MANIPULATIVE MEDIA

Manipulative Media
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Traditional/Concrete Manipulative Digital/Virtual Manipulative

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These are the objects from the real
world that can be moved,
assembled, disassembled ,etc (Ex.
Lego, Building Blocks, Rubics
cube,abacus)
-enable physical objects to move,
sense, and interact with one another
– and, as a result, make systems
related concepts more salient to (can
be manipulated by) children
 MANIPULATIVE INFORMATION AND MEDIA

MANIPULATIVE MEDIA
Manipulative Media
Traditional/Concrete Manipulative Digital/Virtual Manipulative
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 MULTIMEDIA INFORMATION AND MEDIA
ELEMENTS of Individual content forms that can be combined in multimedia:

Audio provides the user with Text is the basis for word
information not possible processing programs and is still
through any other method of the fundamental information
communication .Some types of used in many multimedia
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information can't be conveyed programs.

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effectively without using sound.

Animation refers to moving
graphics images. Animation is
Static graphics images are an especially useful for illustrating
important part of multimedia concepts that involve movement
because humans are visually and a powerful form of
oriented. communication.

•Is the technology of capturing, recording,

processing, transmitting and reconstructing moving
pictures. Video is more towards photo realistic
image sequence or live recording as in comparison to
animation.
 TYPES OF MULTIMEDIA MEDIA
LINEAR
LINEAR NON-LINEAR
NON-LINEAR

It is not
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It is interactive Users
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interactive. have control over the

The user have no content that is being
control over the showed to them.
Users are given
content that is
navigational control..
being showed to
them.
 REFERENCES
https://www.google.com/search?q=virtual+manipulatives+website&tb
m=isch&ved=2ahUKEwjHyKav8vTsAhWVAKYKHZNMBXMQ
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https://www.slideshare.net/JoyceGonzaga2/manipulative-media-
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76380397/51
https://www.google.com/search?q=MULTIMEDIA&tbm=isch&ved=2ahU
KEwiXz7Cs9PTsAhXEAaYKHQppAeoQ2 -
http://202.114.32.200:8080/courseware/208405/20840511/context/Te
xt/EC15_2.htm
http://unlockingmultimedia.weebly.com/elements-and-types.html
http://miltrainingdollydhang.weebly.com/manipulative-media-and-
information.html