Professional Documents
Culture Documents
Bcom Final
Bcom Final
Bcom Final
ROBINHOOD
Robinhood's Lack of
Transparency in the
Public Eye
"Robinhood is NOT for the People"
Internal External
Communication Communication
Lack of transparency
"Democratize Finance for all"
causes distrust and hurts
credibility
Actions Leading to Disconnect
https://www.nytimes.com/2020/07/08/technology/robinhood-
https://www.nytimes.com/2021/06/30/
https://www.cnbc.com/2020/08/21
Why This Matters.
Lack of transparency
creates distrust and hurts our
credibility which ultimately
affects our stakeholders
Who's Affected?
Users Media
How Are They Affected?
How Can Robinhood Rebuild?
Trustworthiness,
Transparency,
&
New Relationships
Creating an Effective 04
Timeline
03
APRIL
02
Officially launch
management and
11 JANUARY Investing 101 program
Select a team of financial stakeholders
advisors for advising
inform stakeholders,
partnering with Zoom Zoom
NOVEMBER
Resources https://www.nytimes.com/2020/07/08/technology/robinhood
https://www.dailymail.co.uk/news/article-9521693/Robinhood-faces-dozens-lawsuits-customer-service-
issues.html
https://www.nytimes.com/2021/06/30/
https://www.cnbc.com/2020/08/21