Professional Documents
Culture Documents
Business Plan: Cover Problem Summary
Business Plan: Cover Problem Summary
Cover
Problem Summary
INSTRUCTIONS: Describe very briefly why your business needs to exist. What problem do you solve for
your customers?
Inputs/outputs
Describe what you need and you are going to produce.
Solution Summary
INSTRUCTIONS: Briefly summarize what your company does.
Customers
INSTRUCTIONS: Describe your target customer or market segments. Again, keep things very
brief in the executive summary and add more detail later in the plan.
Competition
INSTRUCTIONS: Summarize your key competition. Who will your customers also consider?
Stakeholders
Make a chart of how you will be responsible with 4 of your stakeholders. (2 internal and 2 external) Also
explain the benefits of being responsible with your stakeholders.
PEST
Make a pest analysis of your business idea considering the following.