7 Deadly Mindset

Pitfalls to Avoid

1 Don’t Overthink It
i.e. Not testing new menu ideas or pricing in fear of poor reaction from customers

2 Be A Perfectionist
i.e. Waiting for the "right" time to launch a new dish or prolonging your opening
until everything is exactly how you want it to be

3 Be Inconsistent
i.e. Waiting for the "right" time to launch a new dish or prolonging your opening
until everything is exactly how you want it to be

4 Be Ignorant
i.e. Not being aware of the huge vegan or green movement in the f&b space
and society

5 Don’t Stretch Yourself Too Thin

i.e. Not delegating tasks to your manager to run training of new staff

6 Don’t Complain Or Be Negative

i.e. Complaining about customers not understanding the price of your menu

7 No Silver Bullet
i.e. Thinking that getting a feature on the newspaper will solve all your problems

Module 1 - Lesson 1
Develop The Money-Making Mindset
www.wilsonklee.com