Professional Documents
Culture Documents
Business: Term Examination
Business: Term Examination
Business
Year 10
Term I Examination
lnstructions
I Use black ink or ball-point pen.
I fiU in the boxes at the top of this page with your narne, teacher's name and form class.
lnformation
I rt',E totrt mark for this paper is 80
Q fhe marks for each question are shown in brackets'
- use this as a guide os to how much time to spend on each question.
Advice :
The Dollhouse Beauty Lounge is a hairdressing salon located in Dubai. lt also offers a range
of beauty
treatments to customers. These treatments include massage, waxing and manicures. The salon
currentty employs eight staff and has recently decided to expand to offer treatments for male
customers. This includes haircuts and hot towel shaves. Four new employees will be recruited
as a
Reem Abou Samra is a business woman at the top of her game with the ownership of fashion, beauty
Eber
and lifestyle licenses under her belt. Some of those names include the celebrity hair salon, Jose
Laloge, Versace Kids, Samra jewelry amongst many. Samra is also a well-connected socialite known
for her lavish events and for being seen among the notable and elite members of the UAE society'
She also participates in a lot of charity work and uses her position to give back to organisations such
as the Rashid Centre for Disabled children with personal visits to the centre and treatment days for
the children at the salon.
Question 01
a)
i. A sole trader has? (1)
f] u*ited tiabitity
LJ Unlimited liability
I tnd.p.ndent liability
f Srpr"re liability
iii. Main objective of a small business start-up in their first five years of trading should be: (1)
f] Profit maximization
f] Customer satisfaction
fl survivat
, fl Expansion
3
h) Analyze two impacts of specialization to Dollhouse Beauty Lounge. (6)
a) Outline one benefit of charity work that might lead to success of the Dollhouse Beauty Lounge. (2)
c) Analyse two benefits of employee satisfaction that might lead to the success of Dollhouse Beauty
Lounge. (6)
5
d) Samra is looking for an opportunity to expand her salon. Currently she's considering two
options
for expansion.
cclpet-
chnr rld select. (9)
Justify which one of these options Samraa should
6
Section B
lnvestigating Large Businesses
to produce toys
LEGO is a multinational toy company. lt has been in existence since 1932, and strives
and the term "Lego"
of the highest possible quality; their motto is "Only the best is good enough,"
been run by the Kirk'
roughly translates to "play well" from Danish (The LEGO Group). lt has
Kristiansen in its entire eighty-four-year history. LEGO products are on
sale in more than 130
The company's famous LEGO bricks have been played with by generations
of children' Some of the
latest developments include video gaming, pre-school products, play themes' bricks' licensed
19 percent
products, and educational-based products for children. ln 2015, the LEGO Group achieved
across the world. The main
sales growth which enabled it to reach approximately 100 million children
competitors for Lego include Hasbro and Mattel.
as Denmark, Switzerland,
Lego Group's production sites were located in such high-cost countries such
and the United States. Lego Group, the Danish toymaker, has said it will shift
production from
staff lay-offs. Lego
Denmark and the United States to lower-cost countries, resulting in about 1.,200
Europe or China and that
said that it was considering moving all or part of its production to Eastern
the restructuring could affect all of its production sites'
7
Question 03
a)
i. Which one of the following is most likely to be found in a deed of partnership? (1)
iii. Which could be a possible advantage to a country that hosts a multinational. (1)
f] Transfer of technology
E Environmentaldamage
I Exploitation of labour
I uct of responsibility
:'
b) Define the term franchisee. (1)
(21
e) Outline one method Lego could use to measure the success of their business'
(3)
f) Explain one advantage to a business of converting to a public limited company'
(3)
Explain one reason as to why the process 'going public' is expensive.
9
a
Analyze two possible benefits to Lego of using capital intensive production techniques when
(5)
manufacturing toYs'
10
Question 04
c) outline one reason why Lego has decided to relocate their production
facilities. l2l
lt
e) 'Lego group is always looking to find the right location to relocate their factories.'
Evaluate the factors Lego Group would have to take into account when making decisions about
where to relocate new factories. you should use the information provided as well as your own
knowledge of business. {12)
1a
TOTAL FOR SECTION B = 40 MARKS
TOTAL FOR THE PAPER = 80 MARKS
la
IJ