Process

Study Plan Design

District and edges

Content Approach
Schematic testin
Architecture
Decision Points
form exploration
History
Signage types
colour exploration
Languages & Landmarks
Sign Programming
font exploration
User/Visitor Needs
Programming map
layout spacin
Personality
icons and arrows

SWOT
Material Inspiration

Visitor Profiles
Finalised materials

Paths & Nodes Proportions

Dimensions

Cone of vision

Prototype

Renders and Mockups

District and Edges

MIT ADT spans across a vast green stretch

of 125 acres of land at Vishwaraj baugh Loni-
Kalbhor, about 20km away from the city of
Pune, Maharashtra. It offers varied courses
spread across different institute buildings.
Architecture
The college is built keeping in mind the 'Gurukul System’ of
ancient Indian learning.

he idea is highlighted with the increased use of traditional

T
Indian motifs and structures, few features being-

rganic colour palettes

O
Use of circular and dome structures

Jaliwork

Figurines

Ashrams

Havan areas

Prof. Dr. Vishwanath D. Karad has based the various

educational institutes on the ancient Indian matrix of-

Sapta-Rang (seven colours),

Sapta-Rishi (seven sages) and

Sapta-Swar (seven musical notes).
History

The Kapoor bungalow, MIT ADT University Raj Kapoor Memorial

This campus comprising of 125 acres of lush greenery was named 'Rajbaug – the
garden of the King'.

Sapta-Swar (seven musical notes).

The campus has several links, not just to the time spent by the Kapoor family here, but
also to several of Raj Kapoor’s films which were shot here, like Satyam Shivam
Sundaram, Mera Naam Joker, Bobby and Prem Rog to name a few. His memorial is an
important landmark recognised by visitors.

It is here, sitting in the majestic balcony of his magnificent bungalow, watching the
gentle river Mula-Mutha flow by, that Raj Kapoor contemplated, conceptualized, wrote,
planned and shot many of his epoch-making films.

Languages Landmarks

1/

major languages of communication)

Green pole

watchman's hut (outside makers space)

1. English (International students, first time visitors )

watchman's hut (convocation lawn)

2/

2. Hindi (first time visitors, students)

Tuck shop

BOI

3. Marathi (regional language - staff, local workers, clean Bus park

tech staff, bus drivers, etc.)

3/

Shivaji statue

Inferences:
ATM

Relevant signages need to be bilingual -

4/

Dome gate

English , Devanagari restaurant

5/

Jetty

Visitor needs (key observations)

First time visitor Occasional visitor Regular visitor

1. Create an efficient and easy Reinforce the identity and Create a sense of pride and
wayfinding experience and introduce orientation of the campus belonging
the identity of the University

2. Highlight the attractions of the

campus
Personality

GRAN
D

Holistic Innovation Indian values Grand

Nestled in Nature
Progressive
Heritage
Raj Kapoor Memorial

Setting Foundations
Versatile Integrated
World Peace Dome
SWOT

Strength Weakness Opportunity Threat

Wide and interconnected Multiple routes to reach a
network of road particular destination
Acacdemic, admin and No entry exit signages presen
accomodation blocks Insuffeicient existing signage
clubbed for individual syste
college Inconsistency in physical
Diversity and cultural signage
richnes Location of utilities are unknow
Defining landmark Walking distance and boundries
Natural diversity are obliviou
No orientational detail
No assigned vehicular parkin
No well defined sections
according to educational
institutes
Varied forms of heritage and
nature embeded through
the architectur
Multiple entrances and exit
Lively during events and
festival
Adaquate fundin
Ample space and scope for
system intervention
Getting lost or confuse
Main roads are risky for kid
On going construction
Educational instititues and
tourist places are not
architecturally planned
throughout
Regulatory signages are only in

regional languag

There are no utility signages.

Directional signages are not

Signages have been vandalised

present at the necessary

over a period of time.

junctions/nodes.

Identification Signages are not placed

for every institute/ college.

All signages are not placed

in the right direction.


Signages have been
faded due to exposure
to sun/rain over time.
Boards/ Hoardings or trees
overlapping signages.
Irregularities in
identification signages
Different visual systems for
different colleges/ spaces.
There are no directional and
informational signages about
tourist places
There is no consistancy in the
layouts (typography, colour form)
of the signages.
Directional signages don’t
have scope for additions/
subtractions.
Visitor profiles

First time visitor Occasional visitor Regular visitor

Potential students
Family of student
Students

Parents
External faculty
Staff

Family of students

Visiting faculty

 happy/relieved

anxious/confused

angry

correct road for destination

wrong path chosen

USER 1

NAMITA PATIL
Age - 19 years

Student

City - Pune

I am a student from BMCC, Pune. I am interested in pursuing a degree in Product

Design. I would like to know more about the courses conducted at the Institute of
Design and the facilities offered in the campus.

PURPOSE OF VISIT
Scoping out the college campus for potential admission

GOALS
To get more information about the college from the administrative departmen
To spot and explore the Institute of Design and Girls Hostel.

PAIN POINTS
Forks and junctions are confusing
Some roads are out of order, but no indication of the
same
Narrower roads leading to hostels have no indication.
 happy/relieved

anxious/confused

angry

correct road for destination

wrong path chosen

USER 2

URVI SHINDE
Age - 26 years

Architect

City - Jalgaon

I am Urvi, a architect from Jalgaon. I wish to visit my brother who stays in the hostel here in
MANET, MIT. Since this is the first time I am visiting this campus, I would like to see the
architecture of the colleges and take a look at the acclaimed dome.

PURPOSE OF VISIT
To meet her brother who is studying in MANET, MIT.
GOALS
To roam around in the campus to pass time and would love to see the world-famous
dome.
PAIN POINTS
Multiple routes to get to attractions, like the Dome
Lot of trial and error and waste of time in navigating around
Unclear demarcation of walls and gates.
 correct road for destination

wrong path chosen

common landmark

USER 3

VINOD PATIL
Age - 50 years

Rickshaw driver

City - Pune

Working as an auto driver for 20 years and recently shifted to Loni.He had to
acquaint himself with the roads inside the MIT campus. Had difficulties as a new auto
driver in the area.

PURPOSE OF VISIT :

To pick up passangers from the design hostel

GOALS :

To reach in good time to pick up the students, without too much delay.

PAIN POINTS:

-Had to be guided over the phone by the passenger in order to reach pick up
point, which took atleast 10 minutes.

-Campus was initially too big and complex to understand.

-Holidays/events cause traffic within the campus, so it becomes time consuming

to navigate around with diversions
Content approach

We implemented the following approaches

into our wayfinding systems

Categorising and systematically

breakdown such a large amount of

information and landmarks by-

Colour coding the blocks for a discernible

division into "districts" or "blocks"

Use the main road to re-orient the visitor.

Allow a visitor to be 'Consciously lost' within the space, so
as to explore it

Inspired by "Legible London", a separate planned route to

be made for secondary visitors (for leisurely visits), guideline
along route for pedestrians. This can prevent confusion of
essential directional signs with less crucial "campus
attractions" signages.
Nodes and Paths
Nodes

Roads

Walkways
Decision points

Decision

Points

plan decision points

 Signage Types

plan signage types

Sign

Programming
Name Signage Type Mounting System
A1
Amenity ID Panel

A2

Strap

E1
Egress ID Post

E2

Panel

L1
Location ID Post

L2

Panel

D1
Directional Post

D2
Panel

D3

Pylon

Programming map
Schematic Testing

Form Explorations

Form 2: Inspiration from the Dome

Too cultural

Form 1: Organic form

Didn’t reflect the cultural heritage

Form 3: Jaali work

Very decorative, tedious to maintain

Form 4: Contemporary approach

Too geometric, doesn’t reflect culture

 Form 5:

A simple yet solid form with its curves inspired by

the domes around the campus. The derived motif
is a depiction of wisdom, knowledge and nature
imbibed in the campus. A portion of ethnicity to
maintain the grandness of the space.

Form 6:

A form taken from the idea of building

blocks - an impeccable example of growth
and setting stong foundations. The
division in between is what makes the form
unique and strong on its own.
 Colour coding particular
Building block
zones (side)
structure

Divided base

Lotus motif

(traditional)
Final form
A combination of form 5 and 6, these finalised
forms fit in perfectly in terms of the visual identity
and values of the university. A representation of
strength, tradition and grandeur.
Mixing materials Colour accents Building blocks Cultural element Carving
Colour Explorations

A A A A A
INSTITUTE OF DESIGN

ARCHITECTURE
Experimenting with wood
FINE ARTS

INSTITUTE OF DESIGN

ARCHITECTURE

INSTITUTE OF DESIGN

ARCHITECTURE

INSTITUTE OF DESIGN

ARCHITECTURE

INSTITUTE OF DESIGN

ARCHITECTURE

INSTITUTE OF DESIGN

ARCHITECTURE
tones to achieve a middle
ENGINEERING

ISBJ

FINE ARTS

ENGINEERING

FINE ARTS

ENGINEERING

FINE ARTS

ENGINEERING

FINE ARTS

ENGINEERING

FINE ARTS

ENGINEERING

ground of contemporary and

BIO ENGINEERING
ISBJ

BIO ENGINEERING

ISBJ

BIO ENGINEERING

ISBJ

BIO ENGINEERING

ISBJ

BIO ENGINEERING

ISBJ

BIO ENGINEERING

traditional. Tones that follow

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT
SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

the visual palette of the space.

INCUBATION CENTER

INCUBATION CENTER

INCUBATION CENTER

INCUBATION CENTER

INCUBATION CENTER

INCUBATION CENTER

SANGEET KALA

SANGEET KALA

SANGEET KALA

SANGEET KALA

SANGEET KALA

SANGEET KALA

VISHWASHANTI DOME

VISHWASHANTI DOME

VISHWASHANTI DOME

VISHWASHANTI DOME

VISHWASHANTI DOME

VISHWASHANTI DOME

Reference image
MANAGEMENT
MANAGEMENT
MANAGEMENT
MANAGEMENT
MANAGEMENT
MANAGEMENT

ENGINEERING ENGINEERING ENGINEERING ENGINEERING ENGINEERING ENGINEERING

TUCK
TUCK TUCK TUCK TUCK TUCK
Palette 1:

Palette 2:

Might dull down the signages and merge with the greyed out

tones of the buildings.

Due to the already exisiting palettes of different institutes, adding

a brighter contrasting palette would seem flashy and uninviting

#7D2F27
A

#811B70
A
INSTITUTE OF DESIGN

ARCHITECTURE

#B65F56
FINE ARTS

INSTITUTE OF DESIGN

ARCHITECTURE

#512A74
ENGINEERING

FINE ARTS

ISBJ

BIO ENGINEERING
ENGINEERING

SCHOOL OF COOPERATION ISBJ

HOLISTIC DEVELOPMENT
BIO ENGINEERING

INCUBATION CENTER

SCHOOL OF COOPERATION

#155E6D
HOLISTIC DEVELOPMENT

#ECA51C
SANGEET KALA

INCUBATION CENTER

VISHWASHANTI DOME

SANGEET KALA

VISHWASHANTI DOME

MANAGEMENT

#9FB1BF

ENGINEERING

#FCFF51
MANAGEMENT

ENGINEERING

TUCK

TUCK
#7BCBDC

#FFFFFF
#FFFFFF
#757575

#757575
Final Palette

#F1B86F
INSTITUTE OF DESIGN

ARCHITECTURE

FINE ARTS

#EEE6E3
ENGINEERING

ISBJ

BIO ENGINEERING

SCHOOL OF COOPERATION
HOLISTIC DEVELOPMENT

INCUBATION CENTER

Nestled in Natur
Blends in with the overall look and feel of the campu

#C87C5A
SANGEET KALA

VISHWASHANTI DOME

Muted colours are sufficient to differenciate the zones,

contrasting with the solid burnt sienna
MANAGEMENT
Isnt flashy
ENGINEERING

#A69384

TUCK
#9AAC7E
#FFFFFF
Font Explorations

Raleway Avenir

Institute of Design Institute of Design

exploration 103 exploration 103

Work Sana Open Sans

Institute of Design Institute of Design

exploration 103 exploration 103

Finalised font

Avenir Lt Std
Body text
Georgia Bold
Display font
The font is uniform, formal
Not a very stylised font with an equal stress and open counters Strong transitional serfis that contrast well with the simply
Good legibility of letters structured sans serfi
Ascenders are not very high, helps avoid intermingling of ascenders The traditional character of the typeface goes well with the look
and decenders of two rows and feel of the spac
Almost all the counters are of similar size. works well as display/ heading typeface
layout spacing Zone name - 900 point

font range- 190 pt to 70 pt

x height- 28 mm
tracking - 40 mm
RAJ KAPOOR MEMORIAL

section distance - 125 mm

The Golden Era of Indian Cinema', a
memorial created to pay tribute to
the great showman and also to the
golden era of Indian cinema, of which font size- 160 pt

he was one of the main contributors.

Informational signages - 70 point

Food Institute
Arrow grid - 155*110 mm
Bio Technology

MANET
Directional signages - 190 point
Icons and Arrows

32 pixels grid

1 square = 2*2 pixels

The sharp edges compliment the

lotus motif while contrasting with
the organic form of the signages
Materials Inspiration

Raw wood

Cement with Acrylic sheet

Print on Metal/Polymer

Not prone to the

Would create visual Didn’t suit brand ethos

atmospheric conditions
disturbance
Finalised materials

Acp Sheets (Aluminum Composite Panel

As an effective alternative to the look

and feel of raw wood

Its easily changable (for additions)

Easily available in various shades

Easy to install as its light and durable.

Concret

Sturdy base for setting a foundation

Durability is very high

Maintenance cost is negligible.

Vinyl sticke

Can be printed in desired shades

Easily changable

Durable because of plastic coating.

ACP sheet Aluminium frame

 LED fixture

Finalised materials

Acp sheet

6 mm thickness

vinyl sticker

(colour code)

Acp sheet (back)

Aluminium frame

Aluminium fixture

Cement block

with motif
Proportions
Dimensions
Cone of vision
Prototype
Renders
Details

Strap Mount Pylon carving