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On 18 February 2013, Kjellberg's channel reached 5 

million subscribers.[14] In April 2013, he was


covered in The New York Times after surpassing 6 million subscribers.[35] In May 2013, at the
inaugural Starcount Social Stars Awards in Singapore, Kjellberg won the award for "Swedish
Social Star".[36] Competing against Jenna Marbles, Smosh, and Toby Turner,[37] he also won the
award for "Most Popular Social Show".[38] In July 2013, he overtook Jenna Marbles to become the
second most-subscribed YouTube user,[39] and reached 10 million subscribers on 9 July 2013. [14]
[40]
 In August 2013, Kjellberg signed with Maker's gaming sub-network, Polaris. [41] Polaris
functioned as a relaunching of The Game Station, Maker's gaming network. [42]
Kjellberg's subscriber count surpassed that of the leading channel, Smosh, on 15 August 2013.
[43]
 Kjellberg received a certificate from Guinness World Records for becoming the most
subscribed YouTuber.[44] On 31 October 2013, his channel became the first to reach 15 million
subscribers.[45] In November 2013 Kjellberg proclaimed his dislike of YouTube's new comment
system and disabled the comment section on all of his videos. [46] On 22 December 2013, his
channel overtook the YouTube Spotlight channel to once again become the most-subscribed on
YouTube.[47][48] Throughout 2012 and 2013, Kjellberg's channel was one of the fastest-growing on
YouTube, in terms of subscribers gained.[49] In 2013, the channel grew from 3.5 million to just
under 19 million subscribers,[50] and by the end of 2013, it was gaining a new subscriber every
1.037 seconds.[51] Billboard reported that the channel gained more subscribers than any other
channel in 2013.[52] Additionally, in the second half of 2013, it earned just under 1.3 billion video
views.[53]
In 2014, Kjellberg's commentaries, originally best known for featuring horror video games, began
to feature games that interested him, regardless of genre. Kotaku wrote: "Instead of limiting
himself to horror games, Pewdiepie is now actively playing more things that interest him." [20]
In March 2014, he updated his video production output, announcing he would be scaling down
the frequency of uploads.[54] In August 2014, Maker Studios released an official PewDiePie app
for the iPhone, allowing audiences to view his videos, create custom favourite video feeds, and
share videos with others.[55] Later in the month, Kjellberg uploaded a video, announcing he would
permanently disable comments on his YouTube videos. [56] He cited most comments being spam
and self-advertising and was not what he wanted to see. [57] After disabling comments, Kjellberg
continued interacting with his audience through Twitter and Reddit.[58] On 13 October, he decided
to allow comments on his videos once more, albeit only after approval. [59] However, he expressed
that he toggled his comment settings this way so that he could redirect viewers to instead
comment on the forums of his Broarmy.net website.[60] He stated in a later video that disabling
comments made him happier.[61] In the same year, Kjellberg began streaming videos of his co-
hosted series, BroKen, onto MLG.tv.[62] He co-hosted the series with Kenneth Morrison, better
known as CinnamonToastKen, who is also a video game commentator. [63]
In October 2014, Kjellberg hinted at the possibility that he would not renew his contract with
Maker Studios upon its expiration in December 2014. [64] He had expressed his frustrations with
the studio's parent company, Disney.[26] Kjellberg mulled the option of launching his own network,
[65][66]
 however, in light of news outlets reporting his disinterest with Maker, he tweeted, "I feel like I
was misquoted in the  WSJ and I'm really happy with the work that Maker has been doing for
me."[67] Kjellberg would ultimately continue creating videos under Maker. His relationship with
Maker caused the establishment of an official PewDiePie website, app, and online store to sell
merchandise, while Kjellberg promoted Maker's media interests and gave the network a share of
his YouTube ad revenue.[11]
In 2014 alone, Kjellberg's account amassed nearly 14 million new subscribers and over
4.1 billion total view

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