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This Study Resource Was: Running Head: Business Negotiation Skills 1
This Study Resource Was: Running Head: Business Negotiation Skills 1
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Business Negotiation Skills
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Date of Submission
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BUSINESS NEGOTIATION SKILLS 2
Negotiation refers to the process in which two parties or more that have different needs,
goals, and interests get into a discussion on an issue to arrive at an acceptable solution mutually.
This means that, in a negotiation, more than the party has to be involved. Besides, there has to be
a subject of discussion. It could be buying an item, while the other party is willing to buy, or
could be asking for something. Therefore, business negotiation is discussing a subject that
pertains to anything to do with a business transaction. Engaging in good negotiations ensures that
a business is growing. It helps create better relationships, fostering mutual intelligibility and
understanding, which allows a company to make significant leaps in its bid to develop (Ferland
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et al, 1985). Therefore, it is essential to get acquainted with the strategies and models of
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engaging in effective communication. The strategies that define the art of negotiating are
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negotiation skills. This essay will thus focus on creating a real-world that will help explore some
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of the challenges and the expectations for a fair negotiation process. It aims at developing a plan
The distributive negotiation involves a situation in which one party gets to benefit more than the
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other. This creates a win-lose problem. The integrative negotiation comes to a conclusion point
in which both parties that are involved in the negotiation process get to a win-win situation
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To plan for a negotiation, we need first to understand the negotiation process. This will
help in outlaying important points before thinking on how to design the negotiation process. A
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fair and effective negotiation process is composed of the following five stages.
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BUSINESS NEGOTIATION SKILLS 3
The first stage is preparation. This stage can easily be ignored but proves to be a vital first
stage in any negotiation process. To prepare adequately, engage in research on both sides of the
negotiators. It is at this stage that an individual is expected to look out for any trade-offs that
exist. Besides, one is supposed to determine outcomes on both extremes. That is the least desired
and most desired possible results. This leads to where an individual is thus considered to make a
list of concessions they are willing to table on the bargaining table. Negotiation preparation also
includes the ground rules definition or awareness of constraints of the when, where, with whom,
among others.
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The second stage is the exchange Information. At this stage, parties involved exchange their
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previous positions. Each side is given an allowance to share their concerns and interests without
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interruption.
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The other stage is clarification. The clarification stage involves continuing the discussion by
the two parties through finding justifications and bolstering their claims. If a misunderstanding
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arises from either of the involved parties, they should discuss to solve disagreement to attain a
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point of agreement.
The bargain is the next stage after clarification stage. This step is viewed as the backbone of
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the whole process of negotiation. This stage involves a give-and-take discussion between the two
parties. While at this stage, it is advisable to check on your emotions. Simultaneously, use
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healthy communication skills, which include listening actively, favorable feedback, and face-to-
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face negotiation.
Conclusion and implementation become the last stage in the negotiation process. After
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agreeing on an acceptable solution, the two sides should thank each other. Good negotiations
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BUSINESS NEGOTIATION SKILLS 4
With the above knowledge, it is now easier to plan for a negotiation. I have received an
invitation to a new job in a town a little bit far from my current residence. This means that I have
to relocate to another apartment. I also have to engage in a negotiation with the apartment owner
or the management to secure a nice room to live in. I received a recommendation for an
apartment from an old friend who has been living in the town. I should, therefore, plan for the
negotiation.
The parties involved in the negotiation are going to be the management of the rentals and
myself. Since I am not sure who I will find, I should be open-minded and ready for whoever I
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will meet.
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In the negotiation, the rentals' management will offer me a room, and I will thus provide
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money in the form of a rental fee. Other values in play are commitment to follow the apartment's
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rules and regulations and duty to pay my monthly dues. For the management, they also have
more to offer apart from renting the room. They are obliged to make the apartments pavements
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and surrounding clean, offer security, maintenance, among other services that I should enjoy as a
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client. This will ensure that we both get to a win-win situation since everyone will be satisfied
with the other person’s input. Parties can create value and achieve a win-win case if the two
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come to a consensus (Vevere, Sannikova, 2018). Parties should be patient while dealing with
each other. Negotiation of such weight will demand more time for it to reach an agreement or
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non-contentious point.
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While engaging in this negotiation, there are rules to follow. These rules are derived from
communication skills. It is ethical that when the other party is communicating, I should remain
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silent and listen to what has to be said. Besides, another rule is that I should respect the ideas and
statements raised by the opposite party. Everyone has the right to speak out their mind.
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BUSINESS NEGOTIATION SKILLS 5
Therefore, it is an obligation that I should respect the other party’s opinions. In return, the other
party should respect my views. In the case of divergent or conflicting opinions, we should correct
or oppose each other more professionally. Negative criticism that has no solutions is just a waste
of time. Tactics of the negotiation are bound to change in case the management increases the rent
useful, especially when the parties are in conflict or fail to reach a mutual understanding (Ferland
et al, 1985). This, therefore, means that in case our negotiations go south and we cannot
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communicate effectively, we can apply BATNA. Through BATNA, there is an expected
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agreement zone. My education background will be of great significance in employing a skillful
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negotiation.
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The Social Judgment Theory.
This theory states that people are responsive with an acceptance latitude, noncommitment, or
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rejection. This represents the defendant on the type and level of ego in an individual that entails
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the importance of an individual issue. In this case, the client in the apartment is a significant
person. This means that it is most likely that the management would not like to lose a potential
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client.
The Social Judgment theory postulates that people respond to communication with latitude of
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involvement (i.e., how important an issue is to them), people can be influenced along a certain
latitude. The theory alludes that people defendant can be judged depending on their behavior
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over specific issues. The approach works in my case since the house management team might
respect me based on the presentation. Through the exhibition, the management may make a
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BUSINESS NEGOTIATION SKILLS 6
social judgment that I might be wealthy or poor; hence I can pay for the rentals in good time or
cause problems during rent payment. These are judgments that could be made by my
In conclusion, negotiation is when two parties with divergent ideas talk to find common
ground and benefit mutually from one another. The article stipulates the five steps for a good
negotiation and this is vital in learning negotiation skills (Master Class, 2020).
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BUSINESS NEGOTIATION SKILLS 7
References
Ferland, G. Roy J. LEWICKI, Joseph A. Litterer, (1985): Negotiation: Readings, Exercices and
Cases. Homewood, Richard D. Irwin, 1985, 633 pp., ISBN 0-256-02634-3. Relations
https://www.erudit.org/en/journals/ri/1985-v40-n4-ri1141/051389ar/abstract/
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Master Class. (2020). Master Class: How to Negotiate: The 5 Stages of the Negotiation Process.
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Retrieved from https://www.masterclass.com/articles/how-to-negotiate#the-2-types-of-
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negotiation
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Vevere, V., Sannikova, A., (2018). Developing Intercultural Negotiations Skills to Meet Current
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