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01 C1-C2 Project Management For Entrepreneurs v03
01 C1-C2 Project Management For Entrepreneurs v03
Entrepreneurs
Mihai PASCADI
mihai.pascadi@avantera.ro
start C1-C2
2
Project Management for
Entrepreneurs
The application of
• knowledge,
• skills,
• tools, and
• techniques
to project activities to meet project requirements.
Noun
the activity of
• setting up a business or businesses,
• taking on financial risks in the hope of profit.
"the new business opportunities have encouraged https://languages.oup.com/google-dictionary-en/
entrepreneurship on a grand scale"
PROJECT MANAGEMENT PERFORMANCE FACTORS
A 2017 study suggested that the success of any project depends on how well four key aspects are aligned with the contextual dynamics affecting the
project, these are referred to as the four P's:[20]
There are a number of approaches to organizing and completing project activities, including:
• phased,
• lean,
• iterative, and
• incremental.
• There are also several extensions to project planning, for example based on outcomes (product-based) or activities (process-based).
Regardless of the methodology employed, careful consideration must be given to the overall project objectives, timeline, and cost, as well as the
roles and responsibilities of all participants and stakeholders.
https://en.wikipedia.org/wiki/Project_management#History
Project management: the origins
• Until 1900, civil engineering projects were generally managed by creative architects,
engineers, and master builders themselves, for example,
• Vitruvius (first century BC),
• Christopher Wren (1632–1723),
• Thomas Telford (1757–1834) and
• Isambard Kingdom Brunel (1806–1859).[7]
https://en.wikipedia.org/wiki/Project_management#History
Project management: the origins
• As a discipline, project management developed from several fields of
application including
• civil construction,
• engineering, and
• heavy defense activity.[9]
https://en.wikipedia.org/wiki/Project_management#History
Project management: the origins
• The 1950s marked the beginning of the modern project management era where core engineering fields come together to
work as one.
• Project management became recognized as a distinct discipline arising from the management discipline with engineering
model.
• In the United States, prior to the 1950s, projects were managed on an ad-hoc basis, using mostly Gantt charts and informal
techniques and tools. At that time, two mathematical project-scheduling models were developed.
• The "critical path method" (CPM) was developed as a joint venture between DuPont Corporation and Remington Rand
Corporation for managing plant maintenance projects.
• The "program evaluation and review technique" (PERT), was developed by the U.S. Navy Special Projects Office in
conjunction with the Lockheed Corporation and Booz Allen Hamilton as part of the Polaris missile submarine program.
https://en.wikipedia.org/wiki/Project_management#History
Project Management: decades of evolution
• Since 1987, The Standard for Project Management has represented a process-
based standard.
• The Standard for Project Management included in the PMBOK® Guide aligned the
• project management discipline and function around a collection of business processes.
The word is derived from the Greek word organon, which means tool or instrument, musical
Instrument, and organ.
https://en.wikipedia.org/wiki/Organization
Key terms and concepts1
• Outcome. An end result or consequence of a process or project. Outcomes can include outputs and
artifacts, but have a broader intent by focusing on the benefits and value that the project was undertaken
to deliver.
• Portfolio. Projects, programs, subsidiary portfolios, and operations managed as a group to achieve
strategic objectives.
• Product. An artifact that is produced, is quantifiable, and can be either an end item in itself or a
component item.
• Program. Related projects, subsidiary programs, and program activities that are managed in a coordinated
manner to obtain benefits not available from managing them individually.
1The Standard for Project Management Seventh Edition ANSI/PMI 99-001-2021 - PMBOK® Guide (2021).
Key terms and concepts1
• Project. A temporary endeavor undertaken to create a unique product, service, or result. The temporary nature of projects
indicates a beginning and an end to the project work or a phase of the project work. Projects can stand alone or be part of
a program or portfolio.
• Project management. The application of knowledge, skills, tools, and techniques to project activities to meet project
requirements. Project management refers to guiding the project work to deliver the intended outcomes. Project teams can
achieve the outcomes using a broad range of approaches (e.g., predictive, hybrid, and adaptive).
• Project manager. The person assigned by the performing organization to lead the project team that is responsible for
achieving the project objectives. Project managers perform a variety of functions, such as facilitating the project team
work to achieve the outcomes and managing the processes to deliver intended outcomes. Additional functions are
identified in Section 2.3.
• Project team. A set of individuals performing the work of the project to achieve its objectives.
1The Standard for Project Management Seventh Edition ANSI/PMI 99-001-2021 - PMBOK® Guide (2021).
Key terms and concepts1
• System for value delivery. A collection of strategic business activities aimed at
• building,
• sustaining, and/or
• advancing an organization.
• Portfolios,
• programs,
• projects,
• products, and
• operations
can all be part of an organization’s system for value delivery.
• Value. The worth, importance, or usefulness of something. Different stakeholders perceive value in different ways.
• Customers can define value as the ability to use specific features or functions of a product.
• Organizations can focus on business value as determined with financial metrics, such as the benefits less the cost of achieving those benefits.
• Societal value can include the contribution to groups of people, communities, or the environment.
1The Standard for Project Management Seventh Edition ANSI/PMI 99-001-2021 - PMBOK® Guide (2021).
BUSINESS ORGANIZATIONS
are complex, heterogeneous objects
Organizations: The two faces of the medal
Organizations: The two faces of the medal
An organization is a complex object with heterogeneous components. This is why organizations are difficult to run. Overall
you may consider them as being a complex aggregate of their STRATEGY, their OPERATIONS and last but not least PEOPLE
(organizational culture and motivation). We may metaphorically represent these concepts on the two faces of a medal.
Quiz The first face is showing the Strategy and Culture/Motivation related concepts.
subject Market- Each organization is given birth and then operates within a specific environment (including markets for companies). It is
Environment within this environment that the organization: interacts with its stakeholders, understands the overall situation, identifies
present and future needs and considers contributing to building the future.
Vision Vision (for organizations) as a concept may be encountered with slightly different meanings. The organization builds a
desirable image of it's future, based on the understanding of the existing opportunities and risks within the environment it
acts and it's strengths and weaknesses. Vision must be developed by leaders, shared and supported to the entire
organization, comprehensive and detailed and positive and inspiring. The Vision is the destination the organization wants
to reach in the future.
Mission The Mission is stating about HOW the organization will get to achieve its Vision. What needs to be done today in order to
achieve tomorrow's Vision.
Lines of business / The Mission is detailed by Lines of business / activity. The high level goals established through the Mission are being
activity + detailed by each line of business and activity into more detailed objectives. The detailing of the objectives is as well
objectives. refined on the time scale from a medium or long term to an annual basis and on the activity scale from lines of business to
each process' level.
System of There are two factors that manage organizations. One factor is the System of Interests. When you establish clear
Interests relationships between the organizational objectives, individual objectives and responsibilities and the reward and
recognition mechanisms, you have established a System of Interests. This way, organizational, group and individual
interests are aligned and everyone pulls in the same direction.
Lines of authority The lines of authority define the subordination relationships between organizational units.
Management Management styles range anywhere in between autocratic to consensual. Management styles may significantly influence
the organizational climate in a negative / positive manner.
Collaboration An important component of the organizational culture / climate and as well performance factor is the way people work
together. From formal to informal and spontaneous support, collaboration is key to the organization's success.
Communication Proper, correct, comprehensive, clear, concise, well addressed and open communication is another key success factor for
any organization.
Knowledge Organizations create, take in, use, re-use, store, and retire-destroy knowledge. Knowledge is a highly valuable resource
that requires specific knowledge management techniques.
Attitude Organizational behavior is determined by people's attitude. Adequate management, collaboration and communication are
all based on people's attitude.
Values Values are part of the organization's strategy and are the second factor that manages organizations (in addition to the
system of interests). Values determine people's attitude and behavior and protect organizations from making major
strategic and operational mistakes.
Organizations: The two faces of the medal
Flipping the coin shows us the operations & resources related concepts.
Functions Functions produce results, deliverables. They may be seen as black boxes that take inputs and produce outputs
needed / desired either internally by the organization or externally by the organization's customers.
Processes- When we open the functional black-boxes, we see inside activities organized into processes or projects that produce
Projects results (output). It is activities that generate, by consuming-using resources, the added value of the organization's
results.
Positions (Roles) The processes' and projects' activities are performed by or with the contribution of agents (human resources).
Working units Based on different criteria (such as common technical knowledge or common contribution to producing results),
human resources are grouped into organizational units (working units).
Financial, Activities add value by consuming-using financial, material, infrastructure, relational, image and information
Material, resources. The adequate level of resources is esential to effective and efficient operations.
Infrastructure,
Relations, Image
and Information
resources.
Quiz
subject
Organizations: some clarifications – Vision vs
Mission About
Mission Statement Vision Statement
A Mission statement talks about HOW you will A Vision statement outlines WHERE you want to
get to where you want to be. Defines the be. Communicates both the purpose and values
purpose and primary objectives related to of your business.
your customer needs and team values.
Answer It answers the question, “What do we do? It answers the question, “Where do we aim to
What makes us different?” be?”
Time A mission statement talks about the present A vision statement talks about your future.
leading to its future.
Function It lists the broad goals for which the It lists where you see yourself some years from
organization is formed. Its prime function is now. It inspires you to give your best. It shapes
internal; to define the key measure or your understanding of why you are working here.
measures of the organization's success and its
prime audience is the leadership, team and
stockholders.
Change Your mission statement may change, but it As your organization evolves, you might feel
should still tie back to your core values, tempted to change your vision. However, mission
customer needs and vision. or vision statements explain your organization's
foundation, so change should be kept to a
minimum.
Developing a What do we do today? For whom do we do it? Where do we want to be going forward? When
statement What is the benefit? In other words, Why we do we want to reach that stage? How do we want
do what we do? What, For Whom and Why? to do it?
Quiz Features of an Purpose and values of the organization: Who Clarity and lack of ambiguity: Describing a bright
effective are the organization's primary "clients" future (hope); Memorable and engaging
subject statement (stakeholders)? What are the responsibilities expression; realistic aspirations, achievable;
of the organization towards the clients? alignment with organizational values and culture.
https://www.diffen.com/difference/Mission_Statement_vs_Vision_Statement
Organizations: some clarifications – Vision vs Values
Joel, I like That’s a good
what you’re question.
Someone the only
saying about
once told me: things that
Vision, but
“When you will get you
what about
live during through are
Values?
tough times your
such as Values…”
today,
24
The Organization seen as a
1Sistem
Management Functions
System Quiz
P
C
a o
r m
2 Main Value Chain
31 Input a
m 32 Output
Functions m Functions
e a
t n
e
r
d
s s
Inputs Outputs
C
o
m
m
a
n
Services
d
s
4 Support Functions
25
The Organization seen as a System Quiz
The Management Functions read
parameters regarding the System’s status,
performance and progress, make
decisions and issue commands aligned to
the decisions made.
26
An Organization’s Functional Map = Operations (Processes) + Programs/Projects
1 Management
11 Organizational Planning 12 Process, Program and 13 Human Resources
and Development Project Management Management
(Strategic Management) (Operations Management)
4 Support
41 Indirect
Quiz
42 Budget, Finance 43 IT System and 44 Internal General
Productive and Accounting Knowledge Services
Infrastructure Mgmt Management
27
An Organization’s Functional Map = Operations (Processes) + Programs/Projects
Let’s detail one
function
Quiz
28
Each Organizational Function may be Detailed in Sub-functions Quiz
13 Management Resurse
134 Employee Training and 136 Employee Time
132 Employee Performance Umane:
Development Management :
Management 5 2
3
29
Quiz
The Sub-functions are fulfilled by processes
30
Organizational Process Quiz
An activity or group of activities which
•Take an input,
When the process’
•Add value to that input by consuming resources and result differs from
•Transfers it to Output toward an the result
• internal or external customer of the organization established by its
objective, the quality
Obiectivele
loop is activated.
Procesului
(Performanta
Planificata)
supports
Compararea
Analiza si is predecessor of
Performantei
Decizie de
Realizate cu cea
corectie
Proces Planificata
Quality Loop
Furnizor is predecessor of
is predecessor of
Masurarea
has output of Performantei
Realizate
is input for
Livrabil partial
(Intrare)
is input for
Activitate cu
valoare adaugata
is predecessor of
Activitate cu
valoare adaugata
is predecessor of
Activitate cu
valoare adaugata
is predecessor of
Activitate cu
valoare adaugata
has output of
Livrabil
(Iesire)
Process explained
is input for
31
Organizational Process Quiz
An activity or group of activities which
•Take an input,
•Add value to that input by consuming resources and
•Transfers it to Output toward an
• internal or external customer of the organization
supports
Compararea
Corrective
Analiza si / is predecessor of Performance
Performantei
Decizie de
Preventive RealizateActual
comp. cu cea
corectie
Proces Action vs planned
Planificata
Furnizor is predecessor of
is predecessor of
Performance
Masurarea
has output of
measurement
Performantei
Realizate
When the process’
is input for
anticipated result
Livrabil partial
is input for Value- cu
Activitate
is predecessor of Value- cu
Activitate
is predecessor of Value- cu
Activitate
is predecessor of Value- cu
Activitate
has output of
Livrabil differs from the
added added added added
result established by
(Intrare) valoare adaugata valoare adaugata valoare adaugata valoare adaugata (Iesire)
Activity Activity Activity Activity
its objective, the
Management
Anticipative
is input for
anticipative
Intermediary Results/ Loop Anticipative management loop is
Performance Outcome action
activated.
Proces
Measurement Prediction Client
32
Performance management Quiz
Performance Management
represents the ensemble of
processes (activities) that
Organization’s Objectives are establish and insure the
fulfilled through the Organization’s fulfillment of the objectives of
Processes Execution an organization.
34
Purchase Management for
• internal consumption (in manyAn Organization’s Functional Map = The General Process Architecture In this figure, only a
cases separated from purchases part of the marketing
The Sales Function provides the
for) functions are provided
sales/collaboration/contract lead
• production-integration-resale. by the functional
identification and qualification thus the
Processes are differentiated also group 321 (only
increase of business volume. The
based on the purchase value in order market identification
customer approach is being done by
to use competition leverage between and analysis,
customer segments according to a
suppliers. respectively
personalized market model defined by the
Marketing Function and depending on Promotion and
each segment’s specific needs. Usually, communication).
these processes cover the activities Product management
performed from the lead identification to (implicitly price
customer’s order or the Customer management) is
contract signature. managed within
functional group 212
(Product
Customer relationship management Management).
supposes the management of the
contractual (and non-contractual)
relationships, following up deliveries /
service execution / works executed, the Quiz
Supply Chain Management supposes the development and extension of such
periodic relationships in the future, customer Stakeholder Relationship Management includes: managing
• analysis and qualification of the supply satisfaction assessment, customer communication and mutual services delivery with the
markets, periodic confidence in the organization as a shareholders, citizens and the community, partners, local and
• suppliers assessment, supplier, customer financial, economic and central authorities, actual and potential investors, competition,
• Supply Contracts / Delivery management risk situation assessment, etc. other companies that are not suppliers or customers, professional
(products, services and mixed) . or activity branch associations, etc. – anyone could have an
interest related to the organization and its activity.
35
An Organization’s Functional Map = The General Process Architecture
Quiz
36
An Organization’s Functional Map = The General Process Architecture
Quiz
37
An Organization’s Functional Map = The General Process Architecture
Quiz
38
An Organization’s Functional Map = The General Process Architecture
Quiz
39
An Organization’s Functional Map = The General Process Architecture
Quiz
Cost Centers
Profit Centers
Cost Centers
Cost Centers
40
How do these two concepts fit toghether ?
Quiz How do these two concepts fit toghether ?
subject
Standardized processes for specific
domains
•Research Organization
•Amusement/Recreation Services •Furniture
•Restaurant
•Appliances •Government/Military
•Retail/Catalog/Mail Order
•Architecture and Design •Healthcare
•Rubber & Plastics
•Association •Hospitality
•Security Systems
•Automotive •Instrumentation •Semiconductors
•Biotechnology •Insurance •Soaps/Detergents/Perfumes
•Stone/Glass/Clay/Concrete
•Computers •Machinery
•Telecommunication
•Construction •Machinery Equipment
•Textile
•Consumer Products/Packaged Goods •Marketing
•Tobacco
•Cosmetics •Medical Equipment
•Transportation/Freight Carriers
•Data Management •Metals
•Warehousing
•Distribution •Mining •Waste Management/Environmental
•Durable Goods •Non-Profit •Wholesale Distribution
•Electronics •Pipelines
Projects /
programs are
managed by
this function. EXTERNAL
BENEFFICIARIES
The project
Team may include INTERNAL BENEFFICIARIES
internal and
external
Projects /
contributors programs
generate Results
and Outcomes for
(having as
BENEFICIARIES)
any internal
functions and any
external entity
Example of a system for Value Delivery
The Value delivery
system includes:
• Operations =
internal, regular
processes
• Porfolios
• Programs
• Projects
INFORMATION FLOWS (ex)
are detailed into pass deliverables with
Strategy Programs and projects support
that should produce and maintenance
desired outcomes, information
develops defines benefits, and value on to Operations
Programs
Senior
Portfolios and Operations
Leadership
Projects
• Governance systems provide a framework with functions and processes that guide activities.
• Successful outcomes:
• Supportive leadership and
• Engagement
THE FUNCTIONS ASSOCIATED WITH PROJECTS
• PROVIDE OVERSIGHT AND COORDINATION
• PRESENT OBJECTIVES AND FEEDBACK
• FACILITATE AND SUPPORT
• PERFORM WORK AND CONTRIBUTE INSIGHTS
• APPLY EXPERTISE
• PROVIDE BUSINESS DIRECTION AND INSIGHT
• PROVIDE RESOURCES AND DIRECTION
• MAINTAIN GOVERNANCE
EO C1-C2
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