Professional Documents
Culture Documents
MODULE UNIT 3 MA 326 HBO BS MA Finale
MODULE UNIT 3 MA 326 HBO BS MA Finale
MODULE UNIT 3 MA 326 HBO BS MA Finale
Based in the pattern of the presentation as presented in the Course Outline, this unit presents a
cascading flow of discussions and learning focused on Managing Demographics, Cultural Diversity
and Organizational Culture, bringing the theoretical concepts and outlining the specifically the following
sub-topics :
1. Demographic Diversity
2. Challenges of Diversity
3. Managing Demographic Diversity
4. Cultural Diversity
5. Managing Cultural Diversity
6. Socialization and Culture
7. Credo and Corporate Social Responsibility
Diversity can be one of the greatest strengths and opportunities of an organization. Each
person and individual in the organization is treated with uniqueness. Even if we find someone similar
to us, they can’t be our exact copies. A wide array of employee backgrounds means the organization
as a whole has more experience and expertise coverage, especially in critical areas with diversified
environment. Understanding on how to effectively and strategically manage Demographics, Cultural
Diversity and Organizational Culture will provide an organizational stability and productivity.
1. Concept of Diversity
A. Levels of Diversity
B. Benefits of Diversity - a diverse workforce and managing it effectively have the potential to bring about a
number of benefits to organizations.
1. Higher Creativity in Decision Making - An important potential benefit of having a diverse workforce is
the ability to make higher quality decisions. In a diverse work team, people will have different opinions
and perspectives. Having a diverse workforce may have a direct impact on a company’s bottom line by
increasing creativity in decision making.
2. Better Understanding and Service of Customers - A company with a diverse workforce may
understand the needs of particular groups of customers better, and customers may feel more at ease
when they are dealing with a company that understands their needs.
3. More Satisfied Workforce - When employees feel that they are fairly treated, they tend to be more
satisfied. On the other hand, when employees perceive that they are being discriminated against, they
tend to be less attached to the company, less satisfied with their jobs, and experience more stress at
work. Organizations where employees are satisfied often have lower turnover.
4. Higher Stock Prices - Companies that do a better job of managing a diverse workforce are often
rewarded in the stock market, indicating that investors use this information to judge how well a company
is being managed.
5. Lower Litigation Expenses - effective management of diversity can lead to big cost savings by
decreasing the probability of facing costly and embarrassing lawsuits.
6. Higher Company Performance - As a result of all these potential benefits, companies that manage
diversity more effectively tend to outperform others.
C. Role of diversity in human resource management
1. Create an enriched workplace environment where differences are respected rather than discriminated
against.
2. Diversity is connected to ethics principles as well as compliance management laws and corporate social
responsibility (CSR) policies in many parts of the world.
3. A workforce in which employees are hired based on their skills and qualifications without discrimination
as to gender, sexual orientation, race, religion, ethnicity, disability or other factor supports a human resource
management system that values diversity. Diversity in human resource management encourages respect
among people of different backgrounds and genders in the workplace.
D. Elements of Diversity
1. Age
2. Gender
3. Ethnicity 10. Income
4. Race 11. Marital Status
5. Physical Ability 12. Religious Beliefs
6. Physical Characteristics 13. Geographic Location
7. Ability 14. Parental Status
8. Education 15. Personality Type
9. Personality Type
2. Challenges of Diversity
1. Similarity-Attraction Phenomenon
One of the commonly observed phenomena in human interactions is the tendency for individuals to be attracted
to similar individuals. Research shows that individuals communicate less frequently with those who are perceived
as different from themselves. They are also more likely to experience emotional conflict with people who differ
with respect to race, age, and gender. Individuals who are different from their team members are more likely to
report perceptions of unfairness and feel that their contributions are ignored.
The similarity-attraction phenomenon may explain some of the potentially unfair treatment based on demographic
traits.
2. Faultlines
A faultline is an attribute along which a group is split into subgroups.
Teams that are divided by faultlines experience a number of difficulties. These types of teams make less effective
decisions and are less creative.
Faultlines are more likely to emerge in diverse teams, but not all diverse teams have faultlines.
Research shows that even groups that have strong faultlines can perform well if they establish certain norms.
When members of subgroups debate the decision topic among themselves before having a general group
discussion, there seems to be less communication during the meeting on pros and cons of different alternatives.
Having a norm stating that members should not discuss the issue under consideration before the actual meeting
may be useful in increasing decision effectiveness.
The group on the left will likely suffer a strong faultline due to the lack of common ground.
The group to the right will likely only suffer a weak faultline because the men and women
of the different groups will likely identify with each other.
3. Stereotypes
The assumption that women are more relationship oriented, while men are more assertive, is an example of a
stereotype. The problem with stereotypes is that people often use them to make decisions about a particular
individual without actually verifying whether the assumption holds for the person in question.
Stereotypes often lead to unfair and inaccurate decision making. For example, a hiring manager holding the
stereotype mentioned above may prefer a male candidate for a management position over a well-qualified female
candidate. The assumption would be that management positions require assertiveness and the male candidate
would be more assertive than the female candidate. Being aware of these stereotypes is the first step to
preventing them from affecting decision making.
2. Earnings Gap - Women are more likely to have gaps in their résumés because they are more likely to
take time off to have children. Women are still the primary caregiver for young children in many families
and career gaps tend to affect earnings potential because it prevents employees from accumulating job
tenure. If the earnings gap could be traced only to résumé gaps, choice of different occupations, or
differences in negotiation behavior, the salary difference might be viewed as legitimate.
3. Glass Ceiling - Another issue that provides a challenge for women in the workforce is the so-called
glass ceiling. While women may be represented in lower level positions, they are less likely to be seen
in higher management and executive suites of companies. In fact, while women constitute close to one-
half of the workforce, men are four times more likely to reach the highest levels of organizations.
One explanation for the glass ceiling is the gender-based stereotypes favoring men in managerial
positions. Traditionally, men have been viewed as more assertive and confident than women, while
women have been viewed as more passive and submissive.
4. Race Diversity in the Workplace
Race is another demographic characteristic that is under legal protection
Unfortunately, discrimination against ethnic minorities still occurs. It seems that the perception that the
organization does not value diversity is a fundamental explanation for why ethnic minorities may feel
alienated from coworkers. Creating a fair work environment where diversity is valued and appreciated
seems to be the key.
5. Age Diversity in the Workplace
Research shows that age is correlated with a number of positive workplace behaviors, including higher
levels of citizenship behaviors such as volunteering, higher compliance with safety rules, lower work
injuries, lower counterproductive behaviors, and lower rates of tardiness or absenteeism. As people get
older, they are also less likely to want to quit their job when they are dissatisfied at work.
What are the challenges of managing age diversity beyond the management of stereotypes?
a. Age diversity within a team can actually lead to higher team performance. In a simulation, teams with
higher age diversity were able to think of different possibilities and diverse actions, leading to higher
performance for the teams.
b. Age diversity may be challenging because different age groups seem to have different opinions about
what is fair treatment, leading to different perceptions of organizational justice.
c. Age diversity also means that the workforce will consist of employees from different generations.
3. Managing Diversity
E. Mismanaging diversity
1. Disrupts development of trust, constructive working relationships, arriving at consensus & agreement.
2. Stereotyping of other members and sub grouping along cultural lines.
3. Misunderstanding and disruptive communication.
4. Low levels of efficiency, effectiveness & productivity
KEY TAKEAWAY
Organizations managing diversity effectively benefit from diversity because they achieve higher
creativity, better customer service, higher job satisfaction, higher stock prices, and lower litigation
expenses. At the same time, managing a diverse workforce is challenging for several key reasons.
Employees are more likely to associate with those who are similar to them early in a relationship, the
distribution of demographic traits could create faultlines within a group, and stereotypes may act as
barriers to advancement and fair treatment of employees.
Demographic traits such as gender, race, age, religion, disabilities, and sexual orientation each face
unique challenges. Organizations can manage demographic diversity more effectively by building a
culture of respect, making managers accountable for diversity, creating diversity-training programs,
reviewing recruitment practices, and under some conditions, utilizing affirmative action programs.
4. Cultural Diversity
A. CULTURAL DIVERSITY
Culture refers to values, beliefs, and customs that exist in a
society.
Understanding the role of national culture for organizational
behavior may provide you with a competitive advantage in your
career.
Increase the understanding and appreciation of differences
across cultures. Cultural differences may shape how people
dress, how they act, how they form relationships, how they
address each other, what they eat, and many other aspects of
daily life.
Cultural diversity is a major issue in diversity management. Ely and Roberts (2008) define cultural diversity
as differences among team members in race, ethnicity, gender, religion, nationality, or other dimensions of
social identity that are marked by a history of inter group prejudice, discrimination or oppression.
Culture affects employee expectations of work life such as work–life balance, job security, or the level of
empowerment. Ignoring cultural differences, norms, and local habits may be costly for businesses and may lead
to unmotivated and dissatisfied employees.
Successful global companies modify their management styles, marketing, and communication campaigns to fit
with the culture in which they are operating.
3. Listen to Locals
When doing cross-cultural business, locals are a key source of information. To get timely and accurate feedback,
companies will need to open lines of communication and actively seek feedback.
4. Recognize That Culture Changes
Cultures are not static—they evolve over the years. A piece of advice that was true 5 years ago may no longer
hold true. For example, showing sensitivity to the Indian caste system may be outdated advice for those
internationals doing business in India today.
5. Do Not Always Assume That Culture Is the Problem
Attributing all misunderstandings or failures to culture may enlarge the cultural gap and shift the blame to others.
In fact, managing people who have diverse personalities or functional backgrounds may create
misunderstandings that are not necessarily due to cultural differences.
While familiarizing employees about culture, emphasizing the importance of interpersonal skills regardless of
cultural background will be important.
KEY TAKEAWAY
With the increasing prevalence of international business as well as diversification of the domestic
workforce in many countries, understanding how culture affects organizational behavior is becoming
important. Individualism-collectivism, power distance, uncertainty avoidance, and masculinity–
femininity are four key dimensions in which cultures vary. The position of a culture on these dimensions
affects the suitable type of management style, reward systems, employee selection, and ways of
motivating employees.
Diversity Management
- Diversity management is about full utilization of people with different backgrounds and
experiences.
- Effective diversity management strategy has a positive effect on cost reduction, creativity, problem
solving, and organizational flexibility
1. Socialization is a term used by sociologists, social psychologists, anthropologists, political scientists, and
educationalists to refer to the lifelong process of inheriting and disseminating norms, customs, values,
and ideologies, providing an individual with the skills and habits necessary for participating within their
own society.
2. Socialization is thus “the means by which social and cultural continuity are attained. Socialization
describes a process which may lead to desirable outcomes—sometimes labeled “moral”—as regards
the society where it occurs.
3. Individual views on certain issues, for instance, race or economics, are influenced by the society’s
consensus and usually tend toward what that society finds acceptable or “normal”.
4. Many socio-political theories postulate that socialization provides only a partial explanation for human
beliefs and behaviors, maintaining that agents are not blank slates predetermined by their environment;
scientific research provides evidence that people are shaped by both social influences and genes.
5. Genetic studies have shown that a person’s environment interacts with his or her genotype to influence
behavioral outcomes. Socialization can be conceptualized as a process made up of 3 stages.
a. It starts with the pre-arrival stage, which consists of anything a potential organization member has
learned about the organization prior to joining.
b. Part of the pre-arrival stage is the selection process, which is used by the hiring company to hire people
who can adequately perform the job but also to select people who will fit well into the culture of the
company. The selection process provides the organization with information about the candidate but also
gives the job-seeker information about the organization.
c. Candidates who find that their personal values do not match the core values of the prospective company
should disqualify themselves from the selection process at this time.
a. Once a candidate accepts a job offer, they enter the encounter stage.
b. This stage is where the expectations of the new employee meet the reality of the job. If the reality of the
new job is different than what the new employee expected it to be, socialization methods are used to
orient the new employee to the existing culture and to help them make sense of the culture of their new
organization.
c. The new member must work out any problems discovered during the encounter stage.
a. This may mean going through changes – hence, we call this metamorphosis stage. The options
presented in the above figure are alternatives designed to bring about the desired metamorphosis.
b. Note that the more management relies on socialization programs that are formal, collective, fixed, serial,
and emphasize divestiture, the greater the likelihood that newcomers’ differences and perspectives will
be stripped away and replaced by standardized and predictable behaviors.
c. Careful selection by the management of newcomers’ socialization experiences can – at the extreme –
create conformists who consider no organizational practice sacred.
d. Successful metamorphosis should have a positive impact on the new employee’s productivity and his
commitment to the organization and reduce his propensity to leave the organization.
Countries such as the United States, United Kingdom, and Australia are examples of individualistic cultures.
Asian countries such as China and Japan, as well as countries in Latin America are higher in collectivism.
In collectivistic cultures, people define themselves as part of a group. In fact, this may be one way to detect
people’s individualism-collectivism level.
In collectivistic societies, family bonds are more influential in people’s daily lives. While individualists often refer
to their nuclear family when thinking about their families, collectivists are more likely to define family in a broader
sense.
Collectivists are more attached to their groups and have more permanent attachments to these groups.
Conversely, individualists attempt to change groups more often and have weaker bonds to them.
2. Power Distance- Power distance refers to the degree to which the society views an unequal distribution
of power as acceptable. Simply put, some cultures are more egalitarian than others.
In low power distance cultures, egalitarianism is the norm.
In high power distance cultures, people occupying more powerful positions such as managers, teachers, or
those who are older are viewed as more powerful and deserving of a higher level of respect.
3. Uncertainty Avoidance - Uncertainty avoidance refers to the degree to which people feel threatened by
ambiguous, risky, or unstructured situations. Cultures high in uncertainty avoidance prefer predictable
situations and have low tolerance for ambiguity. Employees in these cultures expect a clear set of
instructions and clarity in expectations.
4. Masculinity – Femininity
Masculine cultures are cultures that value achievement, competitiveness, and acquisition of money and other
material objects.
Masculine cultures are also characterized by a separation of gender roles. In these cultures, men are more
likely to be assertive and competitive compared to women.
Feminine cultures are cultures that value maintaining good relationships, caring for the weak, and
emphasizing quality of life. In these cultures, values are not separated by gender, and both women and men
share the values of maintaining good relationships.
Credo is a Latin word, which the Oxford English Dictionary defines as " a
statement of the beliefs or aims which guide someone's actions."
Corporate Social Responsibility (CSR) - is a self-regulating business model that helps a company be socially
accountable—to itself, its stakeholders, and the public. By practicing corporate social responsibility, also
called corporate citizenship, companies can be conscious of the kind of impact they are having on all aspects of
society, including economic, social, and environmental.
To engage in CSR means that, in the ordinary course of business, a company is operating in ways that
enhance society and the environment, instead of contributing negatively to them.
CSR is a broad concept that can take many forms depending on the company and industry. Through CSR
programs, philanthropy, and volunteer efforts, businesses can benefit society while boosting their brands.
As important as CSR is for the community, it is equally valuable for a company. CSR activities can help
forge a stronger bond between employees and corporations, boost morale and help both employees and
employers feel more connected with the world around them.
KEY TAKEAWAYS
Corporate social responsibility is important to both consumers and companies.
Starbucks is a leader in creating corporate social responsibility programs in many aspects of its
business.
Corporate responsibility programs are a great way to raise morale in the workplace.
For a company to be socially responsible, it first needs to be accountable to itself and its shareholders. Often,
companies that adopt CSR programs have grown their business to the point where they can give back to society.
Thus, CSR is primarily a strategy of large corporations. Also, the more visible and successful a corporation is,
the more responsibility it has to set standards of ethical behavior for its peers, competition, and industry.
Starbucks has long been known for its keen sense of corporate social responsibility and commitment to
sustainability and community welfare. According to the company, Starbucks has achieved many of its CSR
milestones since it opened its doors. According to its 2019 Global Social Impact Report, these milestones include
reaching 99% of ethically sourced coffee, creating a global network of farmers, pioneering green building
throughout its stores, contributing millions of hours of community service, and creating a groundbreaking college
program for its partner/employees. Starbucks' goals for 2020 and beyond include hiring 10,000 refugees,
reducing the environmental impact of its cups, and engaging its employees in environmental leadership.
CSR refers to practices and policies undertaken by corporations that are intended to have a positive influence
on the world. The key idea behind CSR is for corporations to pursue other pro-social objectives, in addition to
maximizing profits. Examples of common CSR objectives include minimizing environmental externalities,
promoting volunteerism among company employees, and donating to charity.
Among the organizational researchers who have tried from time to time to identify and describe the various forms
of CSR, probably the most established and accepted model of CSR which addresses the forms of CSR is the
one called ‘Four-Part Model of Corporate Social Responsibility’ as proposed by Archie Carroll and subsequently
refined later by Carroll and Buchholtz.
CSR is a multi-layer concept consisting of four inter-related aspects of responsibilities, namely, economic, legal,
ethical, and philanthropic. This presents these different responsibilities as consecutive layers within a pyramid.
This illustration offers the definition of CSR in these words: “Corporate social responsibility encompasses the
economic, legal, ethical, and philanthropic expectations placed on organizations by society at a given point in
time.”
1. Economic Responsibility:
A corporation has to meet its economic responsibilities in terms of reasonable return to investors, fair
compensation to employees, goods at fair prices to customers, etc. Thus, meeting economic responsibility is the
first-layer of responsibility and also the basis for the subsequent responsibilities. The fact remains that meeting
economic responsibility is must for all corporations to survive in the time.
2. Legal Responsibility:
The legal responsibility of business corporations demands that businesses abide by the law of land and play
by the rule of the game. Laws are the codification of do’s and don’ts do’s in the society.
Abiding by laws is the prerequisite for any corporation to be socially responsible. Corporate history is replete
with instances where violation of laws disallowed corporations to run any longer.
3. Ethical Responsibility:
These responsibilities refer to obligations which are right, just, and fair to be met by corporations. Just abiding
by law, procedure, and rule and regulations does not make business conduct always as ethical or good. The
conduct of corporations that go beyond law and contribute to social well being is called ethical.
Hence, corporations have an ethical responsibility to do, even going beyond law and rule and regulations,
what proves good for the society. In other words, ethical responsibilities consist of what is generally expected by
society from corporations over and above economic and legal expectations.
4. Philanthropic Responsibility:
The Greek word ‘philanthropy’ means literally ‘the love of the fellow human.’ The use of this idea in business
context incorporates activities that are, of course, within the corporation’s discretion to improve the quality of life
of employees, local communities, and ultimately society at large.
Making donations to charitable institutions, building of recreational facilities for employees and their families,
support for educational institutions, supporting art and support activities, etc. are the examples of philanthropic
responsibilities discharged by the corporations. It is important to note that the philanthropic activities are desires
of corporations, not expected by the society.
The teacher's fundamental task is to get students to engage in learning activities that are likely
to result in achieving [the intended learning] outcomes. It is helpful to remember that what the student
does is actually more important that what the teacher does. ( Schuell, 1986, p.429 )
It is vitally and equally important that each activity is meaningful, and ensures student
development and advancement through this module unit. Activities should build in enabling the
students to engage with and develop their skills, knowledge and understandings in different
ways. Meaningful activities engage students in active, constructive, intentional, authentic, and
cooperative ways.
This unit module has been designed to specifically develop an outcome-based learning and
teaching interactive activities to :
The global pandemic of novel coronavirus causing COVID-19 has forced and reshaped the
contour of education by shifting from face-to-face instruction to full online virtual platform or flexible
teaching learning modalities. These modalities of instruction, flexible teaching learning (FTL)
appears to be the most practical because it lacks restriction of time, place, and pace of study. The
Teacher- Learner engagement using the learning Management System (LMS ) in this module which
has customized to ensure the delivery of teaching and learning documents which includes :
According to Grant Wiggins (1998), an authentic assessment is realistic, requires judgment and
innovation., asks the student to “do” the subject, replicates or simulates the contexts in which adults are “tested”
in the workplace or in civic or personal life, assesses the student’s ability to efficiently and effectively use a
repertoire of knowledge and skills to negotiate a complex task and allows appropriate opportunities to rehearse,
practice, consult resources, and get feedback on and refine performances and products.
The within the unit learning tasks and evaluation as a tool in the measurement and assessment of the
learning impact and magnitude of this unit module, the academic subject handler will be providing SELF
LEARNING ASSESSMENT ACTIVITIES which include CONCEPOT MAPPING Instructional advisories on
these learning activities will be progressively posted in the Flexible Teaching – Learning Modality ( FTLM )
Adapted in order to ensure the achievement of the learning objectives and to carry out the accomplishment of
the learning activities.
8. REFERENCES :
Cottle, M. (1999, April 25). Too personal at the interview. New York Times, p. 10;
Thomas, J. (1999, July–August). Beware of illegal interview questions. Women in Business
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