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  • Sharktank Venturecrocs: Fresheet

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    Bhargav D.S.
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    The entrepreneurs presented a product called Fresheet, a disposable bedsheet with multiple peel-away layers meant to be more sanitary and eco-friendly. The VCs questioned aspects like the material feeling uncomfortable and not breathable. They suggested targeting commercial customers like hostels instead of individual consumers and using natural materials. While acknowledging the problem the product aims to solve, the VCs ultimately did not feel it was commercially viable and provided feedback on improvements without damaging the entrepreneurs' confidence.

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    MGR COMMUNICATION

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    The entrepreneurs presented a product called Fresheet, a disposable bedsheet with multiple peel-away layers meant to be more sanitary and eco-friendly. The VCs questioned aspects like the material feeling uncomfortable and not breathable. They suggested targeting commercial customers like hostels instead of individual consumers and using natural materials. While acknowledging the problem the product aims to solve, the VCs ultimately did not feel it was commercially viable and provided feedback on improvements without damaging the entrepreneurs' confidence.

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    © All Rights Reserved
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    19 views2 pages

    Sharktank Venturecrocs: Fresheet

    Uploaded by

    Bhargav D.S.
    The entrepreneurs presented a product called Fresheet, a disposable bedsheet with multiple peel-away layers meant to be more sanitary and eco-friendly. The VCs questioned aspects like the material feeling uncomfortable and not breathable. They suggested targeting commercial customers like hostels instead of individual consumers and using natural materials. While acknowledging the problem the product aims to solve, the VCs ultimately did not feel it was commercially viable and provided feedback on improvements without damaging the entrepreneurs' confidence.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 2

    : Sharktank VentureCrocs

    you are VCs interested in funding the venture of entrepreneurs’ creative business ideas. Listen to the two young
    persons’ presentation and then seek clarification, question, and share your decision on funding the proposal,
    support your views with reasons. Offer them suggestions to take the idea forward, ways to improve sales/profit.
    make it a supportive, fruitful conversation.

    PRESENTATION & FACTSHEET

    Fresheet
    Is this your problem?

    ● Hostellers, a busy housewife with a baby and/or an elderly person at home don’t/can’t change sheets for
    months, entire semester
    ● Bed gets to be used as dining table, study desk, hangout spots sheets turn filthy, greasy, and gross
    ● Embarrassed when friends/visitors come in, stay over

    We have a Solution for you


    custom fitted bedsheet Fresheet! Peel away soiled layer and find a brand-new layer beneath
    You can do it 7 times over!

    Feature Benefit (USP) eco-friendly, waterproof, leakproof affordable

    1. Cost & price $7 cost price $29.99

    2. material polyester

    3. feel Like paper, doesn’t breathe

    4. size Standard XL (king) size

    5. Sales call so far Low

    ANALYSIS AND FEEDBACK

    Think of questions you’d like to pose to these entrepreneurs.

    What feature(s) do you find attractive and what makes little business sense
    Do you have suggestions that could make the project more attractive?

    Would you like to fund the project, why, why not? Share your worries and queries, if any?

    How’d you encourage the idea, appreciate the process, and suggest a way forward.

    Poll (anonymous): How many feel this is a project you would

    a) readily fund b) back with some alterations c) unconditionally reject as it has no big market. Type A, B
    or C.

    Actually, this suggestion was turned down by everyone of the VCs. How can the interaction proceed without
    changing the harsh message? Without making the entrepreneurs flinch, fear, withdraw? Activate not the Fear
    Network

    Suggestions: Sheet is not cosy and comfortable, doesn’t breathe, like a warm sheet, feels clinical - like a hospital
    bed

    Try other natural material (kemp/bamboo)

    Attempt B2 B not a B2C product

    Try hostels, camp sites, care centres, Increase range, size

    Tagline: custom fitted disposable, eco-friendly peelable top layers

    BOTTOMLINE: Bed needs to be comfortable not just clean

    deploy conversational skills that propel individuals, teams, and organizations toward success.

    words make a lasting impact on a person, a relationship, or an organization.

    express inner thoughts and feelings in ways that can strengthen relationships and success.

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