Business Plan Evaluation and

Introduction to Project
Feasibility Studies
Analysis
 Four different delegate types

PRISONERS - come because somebody made them come. They

don’t want to be here

VACATIONERS - come because it is a break from work. They

just want to enjoy themselves

CONSUMERS - come with an agenda. There is one problem they

want to solve, one theory they want to learn more about,
or one idea they want to discuss

ADVENTURERS - are in for whatever the day brings. They are

interested in learning all they can about any subject that
presents itself
Feasibility Studies: Preparation and Analysis 2
Are you Ready?

3
Business Plan and
Feasibility Studies

Chances favoured the prepared minds: Louis Pasteur

 The Gameplan!

Financial
Business Plan Financial Analysis: Financial Statement Calculations: Recommendations
Introduction
and Feasibility Ratios & Metrics Modeling Economic Analysis and Conclusions
Study and Appraisal
Foundations

Feasibility Studies: Preparation and Analysis 5

Idea –Starting Point

“I would like to be an entrepreneur if only have an idea”

We must prepare ourself to be “lucky” and must prepare our minds to create and to
recognize ideas to shape them into the opportunities

Scientific Method- Structured approach to identify opportunities and solving

problems

In Business this is looking at patterns and relationships and how to take the idea to
shape them into opportunities to create value
Idea –Starting Point

“I would like to be an entrepreneur if only have an idea”

Finding Pattern and a compelling market need

• Turing the idea into compelling opportunity to inspire Customers, Partners and
Investors
• ( THIS NEEDS PASSION, DETERMINATION and Analytical Abilities)

• Usually begins as a vague idea with multiple streams of information

• Transform into more focused BUSINESS MODEL
• Which market will be targeted
• Which need will b met
• Which solution will be delivered
• Which resources will be required
Idea –Starting Point

“I would like to be an entrepreneur if only have an idea”

Finding Pattern and a compelling market need

IF I WOULD HAVE ASKED PEOPLE WHAT THEY WANTED THEY WOULD HAVE SAID
FASTER HORSES- Henry Ford

https://www.youtube.com/watch?v=gglrbduPbQ0

1. Sensing and Perceiving an un met need

2. Discovering fit between needs and resources and Capabilities available to
entrepreneur
3. Creating a product or service or a solution tht can be delivered to address a
specific need
Idea –Starting Point

“I would like to be an entrepreneur if only have an idea”

Finding Pattern and a compelling market need

IF I WOULD HAVE ASKED PEOPLE WHAT THEY WANTED THEY WOULD HAVE SAID
FASTER HORSES- Henry Ford
THREE STORIES
Tell the stories Lesson Learned slide

https://www.youtube.com/watch?v=ry0zjuAV4F0

https://www.youtube.com/watch?v=NzRkszaGBbY

Another one if you re interested:

https://www.youtube.com/watch?v=06ea3yzfD00
Lesson Learned

How do entrepreneurs come up with ideas?

What lessons you can draw from the stories of three entrepreneurs ?
 Feasibility Study
Foundations

Feasibility Studies: Preparation and Analysis 13

What is aFeasibility Study?

One of the key activities within the

project initiation phase

It aims to analyze and justify the

project in terms of technical
feasibility, business viability and
cost-effectiveness

Serves as a way to prove the

project’s reasonability and justify
the need for launch

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 Feasibility Study vs Business Plan

Feasibility Study
• Provides an investigating function in order to address
the question of: “Is this a viable business venture?”
Business Plan
• Provides a planning function in order to outline the
actions required to the take the proposal from an “idea”
to the “reality”
Feasibility Studies: Preparation and Analysis 15
What is an Executive Study?
Short document that summarizes a longer report, proposal, or group of
related reports in such a way that readers can quickly become
acquainted with a large body of material without the need to read it all

Contains a brief statement of the problem, background information,

focused analysis, and main conclusion

Aid to decision making by managers

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Why are Feasibility Studies so Important?

Lists in detail all the things needed to make the

business work

Identify business-related problems and

solutions

Develop marketing strategies to convince a

bank or investor that the business is worth
considering as an investment

Serves as a solid foundation for developing the

business plan

Even if there is a great business idea present,

still must find a cost-effective way to market
and sell your products and services

Feasibility Studies: Preparation and Analysis 17

Recognizing Opportunities

1. Institution
2. Analytical Thinking