Due Diligence Worksheet Actual (your findings)

Niche DIVORCE ATTORNEY

Market population size? 200,000
Phone-driven or walk in? PHONE
Does your state/country require a license for this niche? YES
Number of active businesses in niche? 10+
High volume or low volume niche? medium
Does the niche look like "low hanging fruit"? yes but map 1 is organic 1
Number of citations top 3 local listings have?
https://www.gotocourt.com.au/nsw/fairfield-lawyers/
https://stamfordlaw.com.au/
http://www.davidlegal.com.au/
Number of backlinks top 3 local listings have?
https://www.gotocourt.com.au/nsw/fairfield-lawyers/ 1 with TF 9
https://stamfordlaw.com.au/ 0
http://www.davidlegal.com.au/ 5 with TF 0
Overall content for top 3 local competitors?
https://www.gotocourt.com.au/nsw/fairfield-lawyers/ 2500
https://stamfordlaw.com.au/ 200
http://www.davidlegal.com.au/ 200
Age of domains for top 3 local competitors?
https://www.gotocourt.com.au/nsw/fairfield-lawyers/ 2009
https://stamfordlaw.com.au/ 2018
http://www.davidlegal.com.au/ 2004
Recommendations (our advice)
"The Riches are in the Obscure Niches" (not plumbers/electricians/roofers) - use Thumbtack - Yellowpages - Home A
50k to 350k (These populations are NOT set in stone, but a good starting point for your 1st niche).
"Phone-driven" industries are preferred for lead gen.
We recommend checking if a niche needs a license beforehand. Google your local state requirements or call your lo
We recommend a minimum of 5 active businesses (there's really no maximum) - use Salesgenie.com - Google - Infou
High volume niches (more calls & customers e.g. limo's), average client value can be lower. If a low volume niche (le
Watch "low hanging fruit" training video.
Use Whitespark.ca to check number of citations.

Use Seo Quake to check backlinks.

Use Seo Quake to check number of pages - and then manually visit the site to check the quality yourself.

Use Seo Quake to check overall age of domain.