Using Brain Leaf makes projects transparent to all of those involved, from the

stakeholders to the designers, programmers, and project managers! Brainleaf

can help you:


Dashboard
You can check the status and billing of every project


Scope of Work
You will always know exactly what each project entails and how long it will take

b
Tasks, People, and Pricing
Every particular detail of the project is outlined and shared


Billing Styles
Bill by person, by task, by project rate, or by flat fee


Contracts
Use one of our contracts or upload your own


Approvals
Get instant approvals on every project and change order

k
Templates
Use scopes or portions of scopes prepared and ready for implementation


Team
Choose your team and share information with everyone

Retainage is something that is commonly used in construction, but can also be utilized for many, many
professions in the creative space, such as in: Design Graphic design UX design Development App development
SaaS development Book printing Graphic Design Kitchen...

Not Doing Business With Attorneys

by Jason Long | Feb 5, 2019 | Legal, Running a Business
Want to know the fastest, easiest way not to get sued? Don’t do business with attorneys, especially when
you’re getting started. I don’t mean don’t hire an attorney, I mean don’t work for one, and th

Migrating DNS
 Managing MX records
 Pushing files to the live environment
 Running critical systems tests pre-launch (in addition to all that testing we’ll build into each
feature below), just to make sure everything looks good
 Reviewing live site for bugs, large issues, etc.
 Informing the client that the site is launched
PRO TIP:  Once again, the beautiful thing about this system is that now that you’ve done your planning for
one project, you don’t have to do it again for the next. Just save this setup as a template and reuse it over and
over. See a video on how to set up a template here.
Information Architecture
Now that we’ve got all of our setup and launch tasks ready to go, let’s take a look at the website
structure. It may seem like a lot of work to list everything out, but this is one of the best uses of time
prior to starting the project. Planning out as much as possible ensures that you and your client are on
the same page about what is being built, how long it will take, and how much it will cost. In addition,
you can also write out what you expect to have on these pages as well as some simple wireframes. This
can make conveying your ideas to the client a lot easier.
PRO TIP:  One of the biggest advantages to having EVERYTHING written out, all the way down to individual
form elements, is that if your client has approved this scope and then asks for more you are now is a great
place to request more money and time for these changes. Without a written scope, you can get into a battle
of “he said, she said” and end up with an upset client. No one is upset when it is written down ahead of time.
But when you start doing work for free and client feels like they still aren’t getting what they paid for, a good
relationship can fall apart lightening fast.
For this simple project, we are going to just add a few pages and sections.
 Header/Footer
 Home page
 Promotional rotator
 Company TagLine / Description
 Service item promotional boxes
 Services – lists all services on the main page
 Service profile page – a page for each service with more information and a sales pitch
 Our work – a list of projects completed
 Project pages – A page per project with a case study and more information about the project
 Company – text and information about the company
 Page/Modal – a A page or modal box for each staff member
 Contact
 Contact info
 A contact form
 A Google map
 Social media icons and links to the social platforms
Figuring Times Per Item
As you went through writing your SOW, you may or may not have been putting in times as you went
along. Whether you did or not, it is important to get the approval of those actually doing the work. The
easiest way to hold someone accountable to hours is for them to set the hours for themselves.
We always ask all production team members to make sure that the times they have for each feature is
correct before sending it to the client. Even then we often still pad the time a bit to make sure.
Now that your team members have reviewed and edited any times necessary, it’s time for you to
review and send this out for client approval!
Getting Client Approval
This is probably the most important part of the process that SO MANY designers and developers don’t
do or don’t do well. You need to get client approval either in a written format or digitally signed. Either
way, it needs to be legally binding. This can mean that you:
Get a contract signed either digitally or on paper
If this is a work order and you already have a contract governing this work, you still need an approval
noted somewhere; email, paper, a digital signature, just something to cover you if a client comes back
and says they didn’t approve the work and doesn’t want to pay for it. The more thorough of an
approval, the better. The best bet is to get a contract signed each time.
Using an electronic approvals system enables you to use your own con

Mobile Responsiveness Improvements – It would be completely acceptable to account for adding
mobile responsive tweaks on a page by page basis. But given that the project being planned is fairly
simple, I prefer to add it as a global task. If your project were a large one, adding mobile responsive
improvements to each page or feature would be advisable. This way, if a client asks you how much it
would cost to make changes to sections or features, you can easily adjust pricing. In this example, I am
going to leave the estimate blank for now and come back to it after we have the information
architecture completed, then calculate the time for this.
Search Engine Optimization – I like to account for SEO globally, especially on smaller websites, but for
large ones, it is not a bad idea to do this on a page or section by section basis as well.
CMS, Plugins, Widgets – Project wide tasks is a good place to put this information. Generally, I don’t
list every single widget and plugin, but I recommend always stating which CMS you are going to use,
account for the price, and list any plugins and widgets you know are going to cost or that you will need
to spend time setting up. Some examples of that would be things like form building plugins (Gravity
Forms), SEO plugins (Yoast), or email integrations tools (Mailchimp’s form integration plugin). Each of
these items requires someone to set it up, so make sure to account for that time!
Training – If you have to train the client on how to use the system, build or supply training systems, or
just meet with the client and answer questions, here is where you can account for that time. For a small
site, I usually apply 2 hours of training time, then an additional 3 to 5 hours of answering calls and
emails with other questions.
We also need to include project launch tasks. In this example, this is a simple list of items. But the
larger the project, the more complex and time consuming this set of tasks can be. Don’t underestimate
how much time it can 

Proposal to design and develop Custom Ecommerce Website

1. E-commerce (electronic commerce) is the activity of electronically buying or selling

of products on online services or over the Internet. E-commerce draws on
technologies such as mobile commerce, electronic funds transfer, supply chain
management, Internet marketing, online transaction processing, electronic data
interchange (EDI), inventory management systems, and automated data collect…

o History and timeline

o Business application

o Governmental regulation

o Forms

o Global trends

o Logistics

o Impacts

The term was coined and first employed by Dr. Robert Jacobson, Principal Consultant to the
California State Assembly's Utilities & Commerce Committee, in the title and text of California's
Electronic Commerce Act, carried by the late Committee Chairwoman Gwen Moore (D-L.A.)
and enacted in 1984. 
Wikipedia · Text under CC-BY-SA license
2. Videos of Ecoomerce
bing.com/videos
 1:30
Union Pacific Plays a Vital Role in E-Commerce Ground Deliveries
2.7K views · 2 days ago
YouTube › Union Pacific

27:25
Designing for e-commerce | Design Makeover with Laura
1K views · 2 days ago
YouTube › Canva

See more videos of Ecoomerce

3. What is Ecommerce? Ecommerce Definition Explained with ...
https://ecommerceguide.com/guides/what-is-ecommerce
Ecommerce, or electronic commerce, refers to transactions conducted via the internet. Every time
individuals and companies are buying or selling products and services online they’re engaging in
ecommerce. The term ecommerce also encompasses other activities including online auctions,
internet banking, payment gateways, and online ticketing.
o Estimated Reading Time: 9 mins
4. E-Commerce: Meaning, Types, Advantages, Disadvantages
https://www.toppr.com/guides/business-environment/...

o E-Commerce Or Electronic Commerce

o Types of E-Commerce Models

o Solved Question For You

E-commerce is a popular term for electronic commerce or even internet commerce. The
name is self-explanatory, it is the meeting of buyers and sellers on the internet. This involves the
transaction of goods and services, the transfer of funds and the exchange of data. So when you
 log into your Amazon and purchase a book, this is a classic example of an e-commerce
transaction. Here you interact with the seller (Amazon), exchange da…
See more on toppr.com
o Estimated Reading Time: 5 mins

5.e-commerce
NOUN

o commercial transactions conducted electronically on the internet.

More about e-commerce
2. What is Ecommerce? Ecommerce Definition for 2021
https://ecommerce-platforms.com/glossary/ecommerce
Ecommerce Definition for 2021. In a nutshell, e-commerce is just the process of buying and
selling produce by electronic means such as by mobile applications and the
Internet. Ecommerce refers to both online retail and online shopping as well as electronic
transactions. Ecommerce has hugely increased in popularity over the last decades, and in ...
o Estimated Reading Time: 9 mins
o Related searches for e-commerce
o e commerce betekenis
o e commerce definicja
o e commerce sklep internetowy
o e commerce japan
o e commerce belgië
o e commerce definition
o what is e commerce meaning
o ecommerce website
o
o 1
o 2
o 3
o 4
o 5
o
o
1. Introduction:

 Project Scope: The project is to develop a custom website where products can be sold online.
Administrator, in this case client will be responsible for managing the product details and the users, in this
case customers from the web based backend panel. The development has to be from scratch with
development of backend and front end as well as an admin website for controlling and operating the
website. The development has to be scalable for an increase in the number of users.

 Note:
 All Images used in the document are for reference and understanding purpose only. Pattern, Layout will
be enhanced and can be changed during designing stage.

2. OVERVIEW OF THE SYSTEM

 Visitors/Customers: The Individuals will be the end users of the website. They will be able to perform the
following tasks:

 Home Page: This will work as the welcome screen for the Visitors/Customers. Customers can get to know
about different products sold from the website from this page. Customer also can explore all the main
pages.

 About Us: ‘About Us’ will provide information about the business like inception of the business, how the
business grew, etc.

 Products: Customers can find all the products on the website and can purchase the products from the
same website itself. There can be different drop down subpages or the product categories can be individual
pages as well. That can be decided during design phase.

 Contact Us: A ‘contact us’ page typically contains your business contact information, address, a map and a
form wherein your customers can submit queries, feedback, suggestions, comments, sales enquiry etc.
These details are sent out to an email address selected by you.

 Google Map on Contact Us Page: We will integrate Google Map on your Contact us page, showing exact
location of your Business on the map. This helps your target audience to locate your business or reach you
easily. For us to be able to do this, your address should be traceable by Google in its map.
 Search Product:
 Customer search for products on the website.
 Search module will use “like search” module to provide product suggestion as per the terms used to
search.
 Customer can browse for different products on the websites on the home page as well as product page
as well.
 Customer now can go to specific products’ details page on the website.
 When a customer click on a product they will be redirected to the products’ details page where
customers can select the quantity they want to order and they add the product to the cart.
 Cart and Checkout module is described in details later.
 To complete the purchase customer/visitor need to register for new user and login for existing user.

 Filter & Search Products:

 Option to filter product in a list by a category, type, price, size, etc.
 This will perform as an advance search.
 Product Details
- Description
- Image
- Price
- Quantity
- Size
- Etc.
 Add to Cart:
 The cart module will be incremented by one when an End-User starts adding products to the cart.
 On clicking cart icon, the system will redirect to the cart page with column for:
Item Description
Quantity
Price
Apply discount coupon
Add product to wish list
Sub Total
 Four buttons at the bottom: Add More, Delete, Continue Shopping and Place Order.
 Add More will give clients an option to increase the quantity and Delete will remove the product from
cart.
 Place Order will lead to Payment Process and Continue Shopping will allow users to redirected back to
the products section so that they can purchase more.
 Check out Module: Check out process is divided into three parts:
- Billing & Shipping
- Review & Place Order
- Payment

 Billing & Shipping Information: It will have the required fields:

First Name
Last Name
Email Address
Phone
Address
Suburb/City
State
Post code
Shipping address will have the same fields.
If both the addresses are same, then on ticking the check box the shipping address fields will get
automatically populated.
Option for continue checkout.
Non Registered Customers need to provide the details for first time.
After providing the details and Continue they will get registered on the website and will receive their
password on their email.
For registered customers the billing and shipping address will get auto populated from their address book.
If registered customer wants the order to be delivered to a different address they need to check the box
“Add a new address” and they need to provide the address.
Existing User need to login during this stage.

 Review & Confirm:

This page will have Billing & Shipping information.
Order items will have following records column wise:
 Item with Product Image
 Price
 Quantity
 Total Amount
 Shipping Address and Contact information
Customer can change the quantity or remove a product from the list.
Order detail will have the following fields of price:
 Sub-total
 Discounts
 Shipping Charges if applied
 Tax
 Total
 Option/Button for place order.
 After placing the Order a confirmation email along with Tax invoice will send to the Users Email id.
 Payment:
After entering the Review and Confirm, the next phase is Payment.
Various mode of payment are available:
Visa/Master Card/PayPal Etc. (Client needs to provide Payment gateway API)
Stripe payment gateway to be used for payments (if required) using Cards.

 Sign Up: Customer can register from the home page of the website
- The registration fields are as follows:
- First Name
- Last Name
- Email Address
- Mobile No
- Password

 Login: Customer can login to the portal after successful registration.

 Customer Dashboard
 My Profile:
Customer can view/edit their profile information from My Profile.
Customer can edit or change their password.

 My Wish list: Customer can add any product in their wish list that they want to buy in future.

 My Cart: Customer can see the entire product that they have added in their cart but haven’t completed
the purchased procedure.

 My Orders:
Customers can see all the orders they have placed.
Customers can see all their past orders.
Customers can download or see the invoices for their orders.
Customers can also track their order from My Orders.
Customer need to provide their Tracking Number to track the orders.

 Address Book:
User can add address as many as required.
User can edit existing address & make any address as default address.
 Recently viewed products:
List of products which is viewed by customers recently are shown under recently viewed products tag.
Customer will also get suggestion of most sold products.

 Product Browsing
Display feature product on home page: Customer can see few featured products on the home page set by
the admin
Multiple images per product (Up to 5 max)
Product image zoom-in capability (Cursor Hovering Zoom)
Product attribute
Product review & ratings
Add products to wish list
Stock availability
Admin Functionalities: The Administrator will be the controller of the website. They will be able to
perform the following tasks:
 Admin Log in: Admin log in using Secure User ID and Password

 Admin Dashboard: Admin use dashboard to manage the website from User Management, Product
Management to generation of Reports.

 Content Management System: CMS is a computer program that allows publishing, editing and modifying
content as well as maintenance from a central interface without the knowledge of programming. It typically
makes use of a WYSIWYG (What you see is what you get) editor where you page content as you would write
in a Word document.

Manage CMS pages:

Manage the following CMS pages:
Terms & Conditions
Privacy Policy
Contact details & location of business owner
Listing of customer service email and phone number
Refund policy
Shipping policy

 Masters:
 User Master:

Admin can add customers from User Master Page

Admin can edit/delete Users from User Master Page

Admin can set user account active/inactive from User Master Page

 Category Master:
Admin can create as many product categories as they wants from Category Master Page
Admin can edit/delete product categories from Category Master Page
Admin can set categories active/inactive from Category Master Page.

 Type Master:
Admin can create product types under each categories as they wants from Type Master Page
Admin can edit/delete product types under each categories from Type Master Page
Admin can set product types active/inactive product types under each categories from Type Master Page.

 Manage Product/ Accessories:

 Admin can add/Update/delete product.
 Product Need to be tagged with Product Category, Type, etc.
 Product Data Attribute will be as follows: (Will decide later in detail)
General Details:
 Product name
 Product Category
 Product Image
 Product General Price
 Product Sale Price
◊ Sale Start Date
◊ Sale End Date
 Product Description

Website Product Inventory
 Product SKU
 Enable Stock Management at Product Level.
 Stock Status: In Stock/Out of Stock.
 Sold Individually: Enable this feature if admin want only one item to be bought by a customer.
Shipping Rate:
 Set purchase above what price shipping is Free.
 Shipping Charge type: Fixed/Percentage
 Set shipping charge rate
Linked Products:
 Add Upsell Products: Products which are recommended instead of the currently viewed product.
 Add Cross Sells product: Cross sells are the products which are promoted in the basket, based on the
current product.
 Set Grouped Products: Set this option to make this product part of a grouped product.

Advanced:
 Purchase Note: Add a special note to be send to the customer after purchase.
 Featured Product: Set the product as featured product to be displayed on the website’s home page.

 Bulk Upload: Admin can upload bulk product using a CSV product uploader.

 Order Management:

Order management is the administration of business processes related to orders for Products.
The term Order Management refers to the set of actions that a retailer / merchant needs to perform to
deliver the goods that a customer has ordered.
 Get notified about new orders in the Order Management Page.
 Admin can click on respective orders to find their details.
 Admin Pick product from their warehouse and ship it to the customer.
 Admin can send an email notification to the customer that the order is on its way.
 Site owner can generate multiple invoices for orders from the admin.
 Print invoices, packing slips and shipping labels: Site owner can print invoices, packing slips and shipping
labels.
 Track Order: Admin can also tract the order along with the customer order

 Stock Management:
 Stock management is about specifying the size of the goods that a store has in stock. Store owner can
manipulate stock from the administrator panel.
 Coupon Management:
 Admin need to set the discount coupon code.
 Admin need to decide the total no of usage of the code by each user.
 Admin also need to decide the total usage of the coupons.
 Admin need to select the validity start and end date of a coupon.

 Customers Management:
 Search and sort to easily find customers by first name and last name.
 Manage customer accounts.
 View customer details and previous orders.
 Add private comments to a customer.
 Delete customer accounts.
 Reset customer passwords.
 Export customers to Excel.

 Reporting: Admin access the following reports through the Admin:

 Sales report
 Best purchased products report
 Stock report

3.GENERAL FEATURES: -
 Up to 10 CMS Pages: We design, create and populate content in these standard pages for you. We will
design one Home page layout and one inner page layout. We will then update contents on all the pages
based on the inner page layout.

You may create more inner pages yourself by using Content Management System (CMS).
 Up to 5 Banners: Banner is a prominent way of displaying your gallery pictures, business values, activities
and operations etc. On the main page.

We design the banner by combining Royalty free images or the images provided by you and provide up to 3
iterations or changes.
Back-end Manageable Banner section.
 Responsive Website Design: Responsive Web Design (RWD) is a Web design approach aimed at crafting
sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing,
panning, and scrolling—across a wide range of devices (from mobile phones to desktop computer monitors)

 Favicon: A favicon (short for Favorite icon), also known as a shortcut icon, Web site icon, tab icon or
bookmark icon, is a small image which is shown in browser Title bar or URL window when your website is
loaded.
 SEO Friendly URLs: SEO Friendly URLs (Clean URLs, RESTful URLs, user-friendly URLs) are purely structural
URLs that do not contain a query string [e.g., action=delete&id=91] and instead contain only the path of the
resource in reader friendly way, e.g. https://www.fitser.com/services/ . This is often done for aesthetic,
usability, and search engine optimization (SEO) purposes.

 Displaying Social Media Links: Social media pages like Facebook would be linked to the website and will
be displayed.

 Support for Latest Browsers: There are multitude of Internet Browsers present in current market e.g.
Google Chrome, Internet Explorer, Safari, Mozilla Firefox etc. We also have browsers for Mobile devices.
We design website to support latest versions of all leading browsers. Some of the advanced functionality in
website may not be supported in old technology-challenged browsers.

 Post Go Live Support (1 Month): For your peace of mind, we provide free support for any bugs; minor
technical issues etc. This support, however, doesn’t include any enhancements or change requests.

 Single Point of Contact: You would be assigned a Single Point of Contact who works as per your
convenient hours.

 Peace of Mind: All of our deliverables come pre-tested for the agreed scope and functionality. Should you
find any discrepancies or defects, we would be happy to correct it promptly.

 Animated Header: This is a program which provides navigation capabilities for Banners. Banner design is a
separate task; this functionality only helps in moving the banners in required pattern.

4.Client Deliverables:
 Logo
 Domain User ID and Password to upload files after completion of work and testing
 Server Details to transfer the files on the server
 Payment Gateway API (PayPal & Stripe)
 Universal Shipment Tracker API (https://www.aftership.com/ or any of client’s preferred
provider)
PHASE WISE PAYMENT STRUCTURE:
Time estimation:
Time taken to design and develop the website from scratch is 30 Working Days.
Approx. Cost Estimation:
Total cost for design, coding for back-end services and developing Custom E-Commerce Website: $1,999.00
USD.
Payment Terms:
1st Payment: 30% of total project cost as an advance to start the project.
2nd Payment: 20% of total project costs after complete of the Whole Website Front end design.
3rd Payment: 30% of total project costs after complete of the Development.
4th Payment: 20% of total project costs at the time of Sign off of the project.
Note:
Bank wireframe charge or PayPal charge will be extra.
We will provide support for next 1 month for any issues or bugs found.
If required during the development phase if we have to purchase any plugins or api’s, the charges will be
extra.
SECURED ADMINISTRATIVE PANEL (BACKEND LOGIN)
TECHNOLOGY STACK
 Website Design: Graphics [PSD/HTML]
 CMS Platform: WordPress
 Framework: Laravel/Code Igniter
 Technology: L.A.M.P.
 L: - Linux (OS)
 A: - Apache (Server)
 M: - MySQL Database
 P: - PHP
OUR DEVELOPMENT PROCESS IS
BROADLY DIVIDED INTO THE
FOLLOWING SIX PHASES: