Group 4

Representative:
Mercado Nicole May T.

Members:
Llesis, Llewelyn Joyce
Lloren, Monique
Mailed, Ysabela
Martin, Irish
Montecastro, Dianna

“Beaumi”

There’s another beauty to be found when you wear beaumi.

This is our company's and product's chosen quote because as we all know that ladies have
natural beauty that would be enhanced when we use beaumi. When we use it, we will notice and
recognize the beauty that has never been seen before.

Business Description

Beaumi Corporation formulates beauty products that will make you feel beautiful
whenever you wear them. The business name "Beaumi" was derived from the combination of the
words "Beautiful me," which represents the main benefit of our Beaumi products. The main
objective of the Beaumi Corporation is to make all the buyers feel beautiful inside and out by
providing them with high-quality and very affordable Beaumi products.
These beaumi products are high quality and natural beauty products through the use of
natural and organic products. Beumi product was released on november 7, 2021 and beaumi
shops are located at #256 JP Rizal Marikina City.
Company Branding
• LOGO

Our logo is our brand identity. It is the key elements that our company creates to portray
the right image to our costumers. The face of a woman symbolized as a wonderful art of
ourselves. Our company included orchid in our Logo because it symbolizes beauty. In ancient
Greece, orchids were associated with virility. The flower symbolism associated with the orchid is
love, beauty, refinement, thoughtfulness and mature charm. "Beaumi" focuses on how we can
define how admirable, angelic and beauteous each and every woman in this world.

• BRAND MARK
 The most highly coveted of ornamental plants the delicate, exotic and graceful orchid
represents love, luxury and worthy, beauty, strength and power of a woman. Since ancient times,
the orchid has been considered a universal symbol of beauty and perfection.

PRODUCT

• PRIMARY

The mouth is the leading feature of our faces. And it can be attractively coloured and
textured. Beaumi can help you with that. Our lipstick applies texture and it can totally define
your smile. It made to be long lasting that stays on the lip longer and take note it is kiss-proof.
Goddesses are our chosen shades for our lipstick product because everyone knows that
goddesses have different beauty and symbolism. Like in our lipstick, when you wear any shades
of it you will be a goddess.

Shades:
Aphrodite
Athena
Freya

Aphrodite, because Aphrodite is the goddess of love and beauty, the color of the shade
for her is red. The color red is associated with love. Athena, since athena is goddess of wisdom
the purple color is associated with wisdom. Freya, a shade of orange since she's also a goddess of
fertility, and orange is a color that represents fertility.
• COMPLEMENTARY

Chapped lips are common condition. They can caused by several factors like the weather,
and licking you lips too much. But using our beaumi's lip balm can buffer your delicate lip skin
from elements. It can moisturize and relieve your chapped or dry lips.

Flavors:
Strawberry
Cranberry
Blueberry

The flavors of our lip balms are berries. We put flavors in our Beaumi lip balms because
most lip balms taste disgusting so flavoring a lip balm can therefore be an important aspect of the
formulation.

PACKAGING

Lipstick
Ingredients:
Castor oil, Paraffin wax, Bees wax, Rose petal extract, Paper flower extract, Beet root extract,
Saffron, Shikakai powder, Lemon oil, Vanilla essence, Orange essence, Mica Powder.

Description:
Beumi Lipstick no sticky, stay without drying your lips transferable bold and sexy

Feature:
Soft lip cream
Long lasting

How to use:
1. Apply Lipstick in the center of your upper lip and follow the contours of your mouth
2. Glide the lipstick across the entire bottom lip
3. Allow the lipstick to dry.
Size:
Length - 1.5 inches
Width - 1.8 inches
Height - 3.35 inches

Lip balm
Ingredients:

Organic Argan Oil, Organic Virgin Coconut Oil, Organic Beeswax, Organic Unrefined Cocoa
Butter, Candelila Wax, Lanolin USP, Zinc Oxide, Organic Peppermint Essential Oil.

Uses: Helps provide relief of symptoms of cold sores and dry lips.

Direction:
•apply to lips not to more than 3 to 4 times daily
• children under 2 years of age: ask a doctor.

Other information:
• This is a personal item, and should be use by one individual only
• protect this product from excessive heat and direct sun

Size:

Length - 1.5 inches

Width - 1.8 inches
Height - 3.35 inches

Our packaging is the safe place of our product from getting damaged. It is a box where
the product is placed and packed. The purple box color symbolizes as our product is luxurious
and imaginative together with our brand name and brand mark. Also why we chosen a Purple
color in our packaging because Purple orchids symbolize royalty and admiration, and are
traditionally given as a sign of respect.