THESIS SYNOPSIS

AN URBAN MARKET HUB

OPTION 1

Manika. V. S
311416251032
B.Arch. V-A

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A MARKET HUB:
One of the enduring links between cities and villages is food. But as cities
expand, so does the distance between fork and farm. The growing food miles (the distance
travelled by our vegetables and fruits) has consequences for both the farmer (ensuring that
the food harvest stays fresh longer), and for the consumer (more expensive and more
chemically grown food). In response, a countermovement to shrink the food miles is gaining
ground across the world, and markets that sell fresh local produce are at the centre of the
food renaissance.
Markets are central to the original premise of cities: vibrant places of
commerce and exchange. As transactions grow, markets self organise into an ecosystem to
reduce costs and increase efficiency between buyers and sellers. Specialisation and the
establishment of supply chains soon follow: vendors selling greens in some areas, while
others sell flowers, vegetables, fish, meat, or fruits; wholesalers trading in larger volumes,
retailers serving smaller customers; truckers and delivery boys helping bringing in or moving
the goods around, and so on.
But despite its history and bustling commerce, the market today is besieged by
multiple challenges. A visit to the market, which was once a delightful experience, is now
onerous and stressful. The streets leading into and out of the market are jammed with
trucks and buses. The existing buildings in the market complex are run down and empty of
shoppers, while the streets are shockingly filthy but overcrowded with shoppers. India has a
lot of large whole sale market places, the koyambedu wholesalemarket complex is one
them present in Tamil nadu, Chennai.

INTRODUCTION :
KWMC (koyambedu wholesale market complex) is one of Asia's largest
perishable goods market complex located at Koyambedu, Chennai. Established in 1996,
when the city's principal wholesale fruit and vegetable market in Kothawal Chavadi had to
be closed. as there were complaints of traffic congestion on arterial roads due to trucks
coming to the heart of the city
The market complex is spread over an area of 295 acres (1.19 km2).
Inaugurated in 1996, the complex consists of about 3,100 shops, including more than 1,000
wholesale shops and 2,000 retail shops. Of these, 850 are fruit shops. The idea is to create a
hub similar to Koyambedu that includes a market or any other commercial venture including
projects pertaining to hospitality sector. But the city will soon need another market hub to
reduce the overcrowding and satisfy the need of
perishable goods. The city will soon get two large
wholesale markets for vegetables and fruits, being set
up in a bid to decongest Koyambedu market
overcrowding of which has also led to spread of Covid-
19 to other parts of the city.

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 Hence the CMDA has suggested another market hub which will act as an allied
source to the KWMC, and will also help with the raising demand of the people. This is new
hub will be setup in the southern outskirts of Chennai, Nandhivaram, Guduvancherry
Chengalpet district.

NEED OF STUDY :
As cities grow, these wholesale markets are pushed to the periphery to ensure
no interference in daily functioning. This relocation creates newly developed fragments,
which are not fully equipped and planned to cater to the same.
This in turn creates a need to organise the flow and rethink the planning of the whole.

AIM:
To decongest the koyambedu market, to accommodate the needs of the growing
population and to satisfy the need of perishable goods.

OBJECTIVE :
Taking CMDA’s suggestion of proposing another market hub at Nandhivaram,
The idea is to create a hub like Koyambedu that includes a market or any other commercial
venture including projects pertaining to hospitality sector. The city will soon get two large
wholesale markets for vegetables and fruits, being set up in a bid to decongest Koyambedu
market overcrowding

The consumption and production of marketed food are

spatially separated. Production is primarily in rural areas
while consumption is in urban areas. Agricultural
marketing is the process that overcomes this separation,
allowing produce to be moved from an area of surplus to
one of need. Food reaches the consumer by a complex
network, involving production, assembly, sorting, packing, reassembly, distribution and
retail stages. In developing countries, th linkage between the producer and the retailer is
still usually provided by assembly and wholesale markets, where wholesale marketing takes
place using a variety of transaction methods.

Analysing the ‘Informal Chaos’ of the existing wholesale markets. It focuses on various
types of chaos interacting with each other and still producing a fully functional system.
Analysing the dynamics of buyers, retailers, labourers and vendors and Circulation
(pedestrian and vehicular), the design revolutionizes the functioning into an ‘Ordered
chaos’.
Traffic segregation – Indian market systems have a variety of transport vehicles engaged in
the movement of goods. To accommodate the same, lanes should be designed along with
loading and offloading areas and parking for different sized vehicles.

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SCOPE:
CMDA has decided to appoint consultant to suggest at Nandhivaran near
Guduvancherry previously identifying as bus terminus. After shifting the bus terminus to
Uraipakkam the CMDA is contemplating to using it for infrastructure projects.

The study will focus on various factors including the market demand and development
models for economically viable projects on 16 acre plot behind Guduvancherry bus
terminus.

.Market will include all the retail shops as part of development. F & B Include existing Food
kiosks and restaurants and higher end restaurant as well café.
Beneficial for the people in the southern outskirts of Chennai. So as the population will be
diverted from the koyambedu which will in turn reduce the traffic congestions in that area.
Since the new proposed area is also closer to the agricultural fields which will help the
famers to directly sell their produce to the consumers.

REQUIREMENTS:
Perishable goods market
Food hubs
Retail shops
Lodges for the people who transport goods
Plaza spaces
Public utilities

CASE STUDIES AND REFERENCES:

Panaji municipal market, goa
Borough Market, London
https://www.newindianexpress.com/cities/chennai/2017/mar/30/bus-terminus-a-market-like-
koyambedu-proposed-at-nandhivaram-1587566.html

https://epaper.timesgroup.com/Olive/ODN/TimesOfIndia/shared/ShowArticle.aspx?doc=TOICH%2F
2020%2F05%2F11&entity=Ar00401&sk=4CA4DD32&mode=text#

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 THESIS SYNOPSIS

RURAL DEVELOPMENT-
PUBLIC RESEDENTIAL SCHOOL
OPTION 2

Manika. V. S
311416251032
B.Arch. V-A

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RURAL SCHOOL:
The technical definition of a rural school corresponds to our general
understanding of rural areas; they are characterized by geographic isolation and small
population size. All schools are categorized into four locales by their size, population density
and location. Some government schools in rural India are overly packed with students,
leading to a distorted teacher- student ratio. In one such remote village in Arunachal
Pradesh there are more than 300 students in class X which makes nearly 100 students in
each classroom. In such a situation it is impossible for teachers to pay full attention towards
each and every student, even if they are willing to help. Every village is not provided with
school which means that students have to go to another village to get education. Owing to
this parents usually do not send their daughters to school, leading to a failure in achieving
rural education in India.
Poverty is another setback. Government schools are not as good and private
schools are expensive. This results in a very low number of students actually clearing their
secondary education and taking admission in a colleges for further studies. So the drop-out-
rate at the secondary level is extremely high in villages. Only parents who can afford college
education send their kids to secondary schools. If parents are not able to send their wards
for higher education then all their previous efforts get wasted as completing just secondary
education means a low paying job and the person is again struck in the same never ending
cycle of money, life and poverty.

INTRODUCTION:
In the recent times, the field of education has witnessed numerous variations
on a large scale. Due to the rising commercial aspect, schools are becoming grander in terms
of garnering the image of being the best one in its field. In order to sustain in this competition,
schools tend to market themselves through various lucrative offers, thereby rendering the
students as mere consumers of a product. Over the years, School marketing, in India and
across the world, has become a booming industry, and is set to grow even further as the focus
of schools is on building sustainable brands. Research shows that marketing spends are on
the rise in response to the increased competition for students, staff, and resources. The aim
is to attract and increase the quality of students every year, retain top faculty, increase
student placement opportunities through continuous interaction with businesses, optimize
cost of achievement per candidate. Also, in this scenario, misleading architectural imagery
plays a significant role where it becomes the platform to attract the consumers.

Due to this rat race, quality of education suffers the most as the schools are
evolving with providing various infrastructural facilities, but the quality of space required for
learning has remained constant or is left unexplored. In Indian education system a child
completes 12 years of schooling followed by five to eight years of professional education. My
focus is the larger pie, 12 years of schooling, which has in time become the most uneventful
and fails to bind play with society and academics.

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 NEED OF STUDY:
Public residential schools in rural area open a wide range of opportunities to
the students who can’t afford private education. The campus environment of public
Residential Schools ensure that students are immersed in an educational world where
learning is central to all activities. It’s a unique setting that promotes common experience,
camaraderie, friendship, trust and honesty between children and adults.

AIM:
To propose an appropriate public educational space in a rural surrounding, A
home for the students who cannot travel everyday either due to distance or affordability.

OBJECTIVES:
There is an invisible responsibility that the school forces on children, that of
academics over play. This conditional bias practiced, has a bearing effect on spatial planning
and the design parameters applied in schools. This is the primary condition I will override in
my school.
Considering the factors that come in the way of effective schooling in private as
well as not-for-profit schools in India, it is clear that there are some issues which not only
warrant government intervention but also support the case for government schools.

There are settlements in India with only 50-100 households living within a radius
of say, two kilometres. The families there may not be too keen on educating their kids and
they would be even more unwilling if they have to send their children to a distant school. A
place not only to focus on the syllabus but also to teach the native practices ( be it agriculture,
farming, pottery) to keep the tradition alive.

• Poor infrastructure.
• Poor student to teacher ratio.
• Low education standards of teachers. ...
• Overloading of teachers with miscellaneous works.
• Political interference in the administration
These are some of the factors that affect due to which parents don’t want to send their kids
to public schools. Analysing and solving the problems, giving the students a relaxed and
focused environment that will help them. When children especially in rural India walk in
schools with the expectation of quality education to become better citizens of the nation,
the scenario alters. Either they pause their education in between due to family pressure or
the following discrepancies make them lag behind when compared to private school
students. Breaking the common views on government schools and giving a standard of
education to gain the trust of people on public education.

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SCOPE:
The design will give people people surrounding a rural area an opportunity
evolving with providing various infrastructural facilities, and exploring the quality of space
required for learning. A place to stay for both the students and the faculty who cannot
travel every day.
The campus will promote not only education but also teach the importance of
their native practices such as agriculture and farming, teaching students about farming and
gardening introduces knowledge about how, for example, food gets onto their tables,
clothes get onto store shelves, and seeds germinate. Starting agricultural education at a
young age helps children get perspective on their lives and the world around them.

School gardens planted by primary school students serve as environmental and

agricultural educational tools. Planting flowers, potatoes, tomatoes and trees teaches
elementary school students about how things grow, live and die. Gardens also can help
young students develop personally and socially by adding a practical dimension to these
agricultural subjects.

A built environment with more of local sustainable materials so the campus will feel more
like home

REQUIREMENTS:
Classrooms up till 12th

Hostels for students and staff

School garden

Basketball court

Football court

Play area

Canteen

Amphitheatre

Auditorium/ exhibition area

Reatail shops

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CASE STUDY AND REFERENCES :
Rane vidhyalaya, Theerapalayam, India.

Athenia High Saharanpur-Dehradun highway, India

School of Dancing Arches, Bhandran, India

POTENTIAL SITE AREA:

Kavanur, Chengalpattu district. Kavanur is surrounded by villages like Kuthanur,
Nilamangalam, Thiruthuvalli and many as such which will increase the opportunities of
people to make use of the school. There is only one public school existing in kavanur
without proper infrastructure and facilities, though there are nearly 5 private schools
around the area.

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