Grade 12

Media and
Information
Literacy
Quarter 1 – Module 5:
Types of Media and
Media Convergence
 INTRODUCTORY MESSAGE

This module must be used for educational purposes and can be a source
of learning material ONLY.

• For the Learner:

This module may serve as a tool for every student in gaining a deeper
understanding of the subject – Media, Information, and Literacy. Other
reference materials such as educational books, newspapers, online
platforms may be used as additional resources hence the student is not
encouraged to use this tool as an “iron cage” which will prevent him or her
from gaining more ideas and learning thoroughly the subject.

This module will help you in understanding the importance, advantages,

and disadvantages of using media in our community. The proper use,
access, and interpretation regarding the overwhelming information
nowadays will also be discussed. And last but not to limit the module
content, the value of being literate in using media and information will be
high lightened.

• For the Facilitator:

The facilitator will comprehensibly use this tool to discuss the subject.
For inquiries and suggestions, you may fill-up the feedback box provided.
 INTRODUCTION

This module was purposefully considered, planned, and produced for

learners who desire to make use of the available media and information
resources responsibly. The scope of this module is relatively connected to
all the means of communication every individual practice to process
information in their everyday living. We also include the positive traits a
media user should possess while being cautious about receiving,
assessing, and sharing ideas on any platform.

This module was designed to provide you with fun and meaningful
opportunities for guided and independent learning at your own pace and
time. You will be enabled to process the contents of the learning resource
while being an active learner.

The module has the following parts and corresponding icons:

What I Need to Know This will give you an idea of the skills or
competencies you are expected to learn in
the module.
What I Know This part includes an activity that aims to
check what you already know about the
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.
What’s In This is a brief drill or review to help you link
the current lesson with the previous one.

What’s New In this portion, the new lesson will be

introduced to you in various ways such as a
story, a song, a poem, a problem opener,
an activity, or a situation.
What is It This section provides a brief discussion of
the lesson. This aims to help you discover
and understand new concepts and skills.
What’s More This comprises activities for independent
practice to solidify your understanding and
skills of the topic. You may check the
answers to the exercises using the Answer
Key at the end of the module.
What I Have Learned This includes questions or blank
sentences/paragraphs to be filled into the
process what you learned from the lesson.

What I Can Do This section provides an activity that will

help you transfer your new knowledge or
skill in real-life situations or concerns.
Assessment This is a task which aims to evaluate your
level of mastery in achieving the learning
competency.
Additional Activities In this portion, another activity will be given
to you to enrich your knowledge or skill of
the lesson learned. This also tends the
retention of learned concepts
Answer Key This contains answers to all activities in the
module.
 Types of Media and
5 Media Convergence
The module is divided into two lessons:
Lesson 1 – Types of Media
Lesson 2 – Media and Culture
Lesson 3 – Media Convergence

What I Need to know?

In this lesson, we will get to know and be able to do the pre-evaluation of the
topic:
a. Identify the different types of media;
b. Classify contents of different media types;
c. Discuss the effects of social media on the current culture and society;
d. Define media convergence

What I Know
The current pandemic situation chooses no one. It affects the lives
of humanity, the environment, and every aspect of activities we
usually do. As much as possible, we keep ourselves updated and
informed not only regarding the pandemic but to current issues our
country is addressing.
Our topic today will elaborate on the types of media we are using and how
it affects our current culture and society.
Activity 1 | Write “P” for Print Media, “B” for Broadcast media, “F” for
Film Media, and “N” for “New Media” on the space provided before the number.
_________ 1. YouTube Vlog about the current situation of Overseas Filipino
Workers in Hongkong.
_________ 2. Manila Bulletin’s headline about the Department of Information
and Communications project on free internet connection.
_________ 3. A true to life story of Marawi to be premiered in SM Mall of Asia
with selected participants of the casts.
_________ 4. A crossword puzzle posted on the Entertainment Section of the
Sunday issue of The Philippine Star.
_________ 5. “Unang Hirit” updates on the Department of Education Learning
Continuity Plans for the opening of the school year.
 What’s In
Activity 2 | What definition did you use in identifying the types of
media for the previous activity?

______________________________________________________________________________
______________________________________________________________________________

Let us define the Types of Media. Answer the following questions in your answer
sheet.

1. According to the picture below, what is Print Media?

2. What are the differences between these Print Media in terms of content and
users?

Print Media Samples. Photo Credit: https://www.upmgphilippines.com/news/upmg-turns-a-page-at-15/

3. What is Broadcast Media?

4. What are the differences between AM stations and FM Stations?

Photo Credit: http://pinoyamfm.blogspot.com

5. What is Broadcast Media?
6. Which television show do you watch? Why?

Photo credits to http://philippinetelevision.wikia.com/wiki/Main_Page

7. What is a film?

8. What category of film do you watch?

9. Where do you watch movies?

 10. What is the impact of the pandemic on the current situation of the film industry?

Photo credit: http:// www.whatsnewph.com/2016/12/mmff-2016-entries-and-trailers.html

11. What is new media?

12. How new media works?

Photo credit: http://online.seu.edu/what-is-newmedia/#sthash.ltGgt2ed.dpuf

 What’s New
ACTIVITY 3 | What is your opinion about the permanent
shutdown of ABS-CBN?

______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________

What is It?
According to the Merriam Dictionary, Social Media is a form of
electronic communication (such as websites) through which
people create online communities to share and deliver information and
messages.

1. What information can we derive from this infographic?

______________________________________________________________________________
______________________________________________________________________________

Photo credit: https://wearesocial.com/digital-2020

2. What information can we derive from this infographic?

_____________________________________________________________________________________
_____________________________________________________________________________________
 _
Photo credit: https://wearesocial.com/digital-2020

3. What is the emerging role of social media in the society?

___________________________________________________________________________
___________________________________________________________________________

4. How do you think social media is affecting our society?

___________________________________________________________________________
___________________________________________________________________________

5. What symbolism is used in the cartoon below? What is the message?

___________________________________________________________________________
___________________________________________________________________________
6. What symbolism is used in the cartoon below? What is the message?

7. What symbolism is used in the cartoon below? What is the message?

 What’s More?
Let us collaborate to elaborate!

MEDIA CONVERGENCE
According to the Britannica.com, the Media Convergence is the
interconnection of information and communications technologies, computer
networks, and media content. It is the emergence of communication
technologies, computer networks, and media content.

What I Have Learned?

What is the commonality among the three movies? Correct! They were all
released in cinemas. These movies are a film adaptation of a book.

Guided/Controlled Practice:
According to the samples shown, what is media convergence?
Give an example of media convergence and how do you use it?
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________

What I Can Do?

Guided/Controlled Assessment:

Write an essay about the advantages and disadvantages of media convergence?

______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
 Criteria Very Good Good Poor Needs
(5 points) (4 points) (3 points) Improvement
(0 points)
INTRODUCTION A well-developed The The The
Background/ introductory introductory introduction introduction
Define the paragraph paragraph does not was not
Problem contains detailed contains adequately presented.
background background explain the
information, a information background
clear and states the of the
explanation, or problem, but problem. The
definition of the does not problem is
problem. explain using stated but
details. lacks detail.

BODY The argument is The argument The argument The

PARAGRAPHS well developed was presented was argument
Main Argument with two with one presented but was not
supporting supporting does not have presented.
facts/ examples. fact/ example. any example.

Conclusion The conclusion The The The

was presented. conclusion conclusion conclusion
Opinions and was was was not
suggestions for presented. presented but presented.
change are Opinions and no
logical and well suggestions suggestions
thought out. for change are for change
evident. and/or
opinions are
included.

ASSESSMENT
Let us evaluate the level of your mastery.
I. Identification. Categorize the following accordingly – Print, Broadcast, Film,
or New Media.
____________1. Jessica Soho reporting about the COVID19 updates in NCR..
____________2. Changing of Facebook Profile Photo to Avatar
____________3. Creating modules for the learners of San Jose CIty
____________4. Distance Learning through the use of Google Classroom
____________5. Money Heist Season 6 on Netflix
____________6. Digital lessons aired on DepEd TV Channel
____________7. ABS-CBN aired on YouTube Live
____________8. Algebra Workbook
____________9. Coronavirus Documentary at GMA 7
____________10. Media and Information textbook
 Generalization
Create a slogan regarding the effects of media convergence on
the senior high school students of San Jose City.

Criteria 4 Points 3 Points 2 Points 1 Point

Illustration The The The illustration The
illustration illustration shows illustration
shows very shows clear information shows
clear information about the information
information about the topic. but unclear.
about the topic
topic.
Organization The content The content The content The content
is creatively is organized does not lacks
organized and is present a clear information or
and is presented theme and is not properly
presented in with a clear with no articulated.
a logical progression unifying
order. of ideas. presentation.
Quality The The The The
information information information presentation
is completely is presented. presented is has no
presented. incomplete. information
related to the
topic.

You’re now ready to the next lesson

1. Broadcast Media
2. New Media
3. Print Media
4. New Media
5. Film Media
6. Broadcast Media
7. New Media
8. Print Media
9. Broadcast Media
10. Print Media
ANSWER KEY
REFERENCES

K to 12 Most Essential Learning Competencies by DepEd

Teaching Guide for Senior High School

Media and Information Literacy

Wilson, Carolyn; Grizzle, Anton; Tuazon, Ramon; Akyempong; Kwane; Cheung,

Chi-Kim (2011). Media and Information Literacy: Curriculum for Teachers.
UNESCO Press ISBN 978-92-3-104198-3 (EN); 978-959-18-07; 978-959-18-
0787-8 (ES)

Media and Information Literacy Curriculum Guide by DepEd

Media and Information Literacy by Boots C. Liquigan, Diwa Learning Systems

Inc.

Media and Information Literacy Powerpoint Presentation by Mr. Arniel Ping.

Downloaded August 2020

UNESCO Media and Information Literacy Curriculum for Teachers

http://faculty.georgetown.edu/irvinem/CCTP748/Carey-summary-comm-culture.html

www.merriam-webster.com

http://dictionary.cambridge.org

http://www.globalization101.org/types-of-media-2/

http://online.seu.edu/what-is-new-media/

http://www.mweb.co.za/games/view/tabid/4210/Article/24343/PC-gaming-trumps-mobile-
and-console-in-the-61bn-digital-games-market.aspx

https://wearesocial.com/sg/special-reports/digital-2020. Accessed on September 17, 2020

https://www.pinterest.com/pin

http://www.oclarim.com.mo/en/2015/07/10/effects-of-social-media-on-relationships-and-
communication/

http://www.britannica.com