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69 Sample Screen Printing Business Plan Sample
69 Sample Screen Printing Business Plan Sample
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69 Sample Screen Printing
Business Plan Sample
Uploaded by Jason Shragher on Mar 29, 2017
69 Sample Screen Printing Business Plan Full description
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BUSINESS PLAN
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TABL+ O. CO-T+-TS
+4+C5T/6+ S5AR1 7
,he Business #once't 2
,he O''ortunity 3
O'erations of the Business 4
Product and $erice Offerings 4
TH+ COPA-1 '
Mission of the #om'any 4
#om'any $tructure 5
2. &egal $tatus 5
3. Physical &ocation 5
6. Intellectual Pro'erty 5
#om'any 7istory 5
*RO8TH STRAT+*1 9
Business Ob/ecties 8
,argeted #ustomers 8
9ey Initiaties 8
#om'etition and #om'etitie "dantages :
$ize of the Maret 2;
Mareting "ctiities 22
$ales $trategy 26
CORPORAT+ A-A*++-T 7:
Management 26
Owner and President< 26
;+1 ./-A-C/AL PRO<+CT/O-S 7:
=inancial 1eeds and *se of =unds 26
"ssum'tions 2>
?eenues 2>
#O$ 2>
@)'enses 2>
#ash =low 2A
Pro/ected Profit and &oss 2A
Pro/ected Balance $heets 24
Pro/ected #ash =low 25
Brea @en #alculation 28
$ummary of &ender ?eturn and ?is 2:
R+.+R+-C+S =>
APP+-0/C+S =7
23 Month Pro/ected P & 32
23 Month Pro/ected Balance $heet 33
23 Month Pro/ected #ash =low 36
A Cear Pro/ected P & 3>
A Cear Pro/ected Balance $heet 3A
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A Cear Pro/ected #ash =low 34
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+4+C5T/6+ S5AR1
"B# $creen Printing 'roides free local deliery. ,he #om'any offers one of ind
'ersonalized a''arel not found in stores and it is currently the only sho' of its
ind in Benton #ounty% $,",@. "s a local business% "B# $creen Printing stries
for com'lete customer satisfaction. Its leel of serice isnt offered anywhere else
in the area.
5ni?ue 0esigns
" ty'ical customer of the #om'any would be local s'orts teams. Many of these
s'orts teams want something that sets them a'art from other teams. ,hey want a
design that says E this is who we are’ . ,hese ty'es of customers 'refer "B#
$creen Printings business because the #om'any can offer them one-on-one
serice and design a logo to fit their needs. In addition ,he #om'any can fulfill
their order in under a wee in most cases.
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,he re'ort% “Global Market Review of Active Sportswear and Athletic Footwear —
Forecasts to 2!" #2$ edition%&' loos at whether consumers of s'orts a''arel
and athletic footwear are still actie 'artici'ants in 'erformance considering the
growing uncertainty regarding todays economy.2 ,he re'ort also ass whether
consumers tae 'art in “soft s'orts% or whether they sim'ly 'refer to watch their
faorite s'orts on teleision.
In the historic growth 'hase from 3;;6-3;;5% the combined maret (s'ortswear
and athletic footwear! grew from F263.A; billion to F2>>.:2 billion% an increase of
:.>. "ccording to the re'ort% the athletic footwear maret e)'anded almost
twice as much as the actie s'ortswear sector in terms of dollar alue.
In the current “recession 'hase% the combined maret was e)'ected to fall from
F2>>.:2 billion in 3;;5 to F2>3.26 billion in 3;;:. 7oweer% in the “recoery
'hase% from 3;;:-3;23% the combined maret for actie s'ortswear and athletic
footwear is forecast to moe from F2>3.26 billion to F2A6.A3 billion. Krowth will
accelerate each year% rising to 6.4 in 3;23. In 'articular% the maret for actie
s'ortswear will grow from FA6.85 billion to FA5.58 billion.
=rom 3;23-3;24% the combined maret is e)'ected to grow from F2A6.A3 billion
to F246.AA billion in the 'eriod after the &ondon Olym'ics. "s for the future of
actie s'ortswear and athletic footwear after the recoery from the current
recession% the re'ort indicates that the s'orts clothing and footwear industries
are e)cellent businesses to be in.
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,he area worforce located within a 6;-mile radius includes a big 'ool of worers
with great /obs sills located in #I,C and est #I,C. Because of Purdue
*niersity% there is a large base of college-educated worers. #urrently the
number of commuters out of the county is 'artially balanced by commuters into
the county% who account for 2A of the local worforce.
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and e)cellence. e will treat each customer with res'ect and we will be nown
for our outstanding customer serice.
Co%pan2 Structure
2. &egal $tatus
"B# $creen Printing is a &imited &iability #or'oration
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organized in the state of $,",@ in 3;;8. ,he #om'any is
owned by Mr. John Doe (2;;!.
3. Physical &ocation
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,he #om'any will o'erate out of a new building at the owners
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'ro'erty. ,he #om'any will build suitable business s'ace to
What is Scribd? su''ort its o'erations. It will 'roide easy access to
customersem'loyees with am'le free 'aring.
,he #om'anys site will be the only one lie it in Benton
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*RO8TH STRAT+*1
Business ObFectives
,he #om'any is 'lanning on strong growth in the ne)t twele months. It 'lans on
achieing the following ob/ecties<
In succeeding years% "B#
"B# $creen Printing will continue to grow its business and
will achiee these ob/ecties<
Targeted Custo%ers
"B# $creen Printing has identified a clear and substantial target maret.
,argeted customers will include<
$chools
Businesses
#hurch grou's
Koernment
Organizations
Indiiduals aged A to :A
,he #om'any will target these ty'es of customers within the #entral $,",@
area.
Page G
;e2 /nitiatives
"B# $creen Printing has deelo'ed the following ey initiaties to achiee its
growth goals<
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@)'and its mareting efforts to reach its target audience
@stablish an aggressie sales 'rogram to identify and secure
new customers
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Proide the best serices at the most com'etitie 'ricing
Proide a satisfying e)'erience for eery customer Not useful
What is Scribd? ith the 'ro'er financing and adherence to this business 'lans ob/ecties% the
#om'any beliees it can com'lete these initiaties and achiee success.
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,he #om'any beliees that it can com'ete effectiely in this maret. $eeral
factors driing its com'etitie adantage include<
7ighest +uality
=ree deliery
One on one customer serice
Q;; satisfaction guarantee
#om'etitie 'rices
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"B# $creen Printing will buy lists of names that match its
targeted customer 'rofile. It will send direct mail 'ieces
('ostcards% letters% etc.! to these names to attract them as
customers. ,he #om'any will use commercially aailable list
broers to obtain the names.
Print advertising
,he #om'any will tae out ads in local 'ublications that are
matched to its targeted audiences.
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Screen Printing
Anonymous wA6NGuyklD
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6. Batik L3 CoCU-3 -
Batik Silk Screen (71-85)
azman hilmi
Income Statement
Sportswear (Activewear)
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E-Book_Traditional_textile_cra�s
Vanessa Freitag
resume sa-1
api-316845128
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Language: English
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