Chapter 1

Introduction in Administrative Communication in Public Administration

I. Learning Activities:

1. Define communication in your own words?

-Communication is sharing information it is basically giving and receiving. Communication can be
done either talking, writing, listening and reading. It is a passage of information that comes first
on the sender through a channel to the receiver. Communication is a cyclic process it begins
with a sender and ends with the sender in the form of feedback. Communication plays an
important role in our society because it facilitates the spread of knowledge and information
between people.
2. Explain why communication is an Art?
-Effective communication is art. The art of communication is an idea transmitted from sender to
its receiver via different kinds of channels. It consist of sender, recipient, information or the data
and platforms or the channel. The art starts when the sender code the message and the
recipient is suppose to decode the same upon receiving the message. Communication is
considered as an art because the whole process of coding the message from the sender to the
recipient involves a skill of collecting the information from different sources and clustering it
accordingly.
3. Do you agree that communication plays a vital role in the management of an organization?
-Yes, because communication helps managers to perform their jobs and responsibilities.
Communication serves as a foundation for planning. Communication is indeed an important
especially on an organization since communication helps different people perform the basic
function of management which is planning, organizing, motivating and controlling. Effective
communication is the building block of an organization.

II. Assignment:

1. Reason out why no organization can continue to exist without any form of communication?
- Communication is a building block of any organization. The lack of communication can lead to
low morale, since ineffective communication can create misunderstanding, missed
opportunities, conflict, dissemination of misinformation and mistrust. Without communication it
can effect confusion and conflict may erupt on any organization.

2. What is meant by bureaucratic chain of command in a organization?

- It’s an hierarchy authority for example is an employee must report to higher ups for details,
information, improvements and more. Its like a chain of command from lower position to higher
position.

3. Differentiate Formal and Informal form of communication

- Formal Communication is basically written such as letters, handouts, memos, intranet and
more. Formal communication are very common in educational, workplace and business settings.
On the other hand Informal Communication is oral, it is rapid and quick rather than formal that
 is time consuming. It can be written, spoken or even conveyed through gestures and body
language. It is mostly used when communicating with family, friend either in writing or in
conversation.

4. As Ernest Dale says: “in many cases the lack of coordination is due less to disagreements than failure
to communicate” Explain.
- It means that the absence of coordination may result to disagreements than failure of
communication. The lack of coordination may cause the decrease of productivity or even
complicate processes and can even delay the completion of tasks that may cause disagreement
in a organization.

5. What is an upward communication?

- Upward communication is the process of information from the low level of hierarchy to the
upper levels. One example is when a worker needs to report to its supervisor and the supervisor
will then report to other higher position and continuously.

III. Evaluation
Quiz 1

Identification: Write the appropriate answer in the space provided for.

COMMUNICATION 1. It is the integral part of the management process, but it is

management itself, or vice versa.
COMMUNICATION 2. A process whereby both the sender and the receiver of the message
cooperating with each other to establish common understanding.
DOWNWARD 3. Kind of communication used by management to transmit information
COMMUNICATION to his plans, policies and objectives to employees within the
organization.
INTERVIEW 4. The most useful means of upward communication in counselling,
developing, rating, beginning and terminating employment.
OPEN-DOOR 5. It is the means of upward communication, it is the most often
POLICY mentioned and the least effective method.
GRIEVANCE 6. Means of upward communication by which employee complaints can
SYSTEM be resolved by appeal to higher level.
SUGGESTION 7. It is another simple, economical means of upward communication.
SYSTEM Such a system can repay the company in many ways for the time and
effort expended in its operation.
INTERNAL 8. Through this means, every major function in the company should be
AUDITS AND studied regularly to determine whether it is effectively meeting its
SURVEYS objectives.