SIP Trunking: IP Telephony For The Enterprise

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SIP Trunking:

IP Telephony for the Enterprise

SIP-powered telephony is paving the way to the new


world of Unified Communications. For traditional PBX
systems as well as state-of-the-art all-IP telephony
implementations, SIP trunking connects today’s enter-
prises to the cost-savings, streamlined operations and
rich-featured communication that voice-over-IP offers.
Copyright
Copyright © 2009, Patton Electronics Company. All rights reserved.

Printed in the USA.

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Contents

Introduction ............................................................................................................................................................4

What is SIP Trunking? .........................................................................................................................................4

SIP Trunking: Benefits for the Enterprise ......................................................................................................4

SIP Trunking: Benefits for the Service Provider ...........................................................................................7

SIP Trunking Implementation ............................................................................................................................7

SIP Trunking with a Legacy PBX ...............................................................................................................7

SIP Trunking with an IP-PBX ......................................................................................................................8

Difficulties in Implementing SIP Trunking......................................................................................................9

Interoperability.................................................................................................................................................................................................................9

Information Security ..................................................................................................................................................................................................9

Quality of Service .........................................................................................................................................10

Enterprise Class Features ................................................................................................................................................................................10

VoIP Gateway Router Solutions for SIP Trunking .....................................................................................11

IP Trunking Solution Scenario ........................................................................................................................11

Security ...........................................................................................................................................................11

Voice Encryption ..........................................................................................................................................12

Interoperability ..............................................................................................................................................12

Quality of Service .......................................................................................................................................................................................................12

Conclusion............................................................................................................................................................13

Enterprise Class Features Built into the SmartNode 5200 ......................................................................13

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Introduction voice-over-IP service network. The SIP trunking
SIP—the acronym stands for session initiation pro- service allows the enterprise to realize the cost-sav-
tocol—has emerged as the universal standard for ing, technological and operational benefits of VoIP
Voice-over-Internet Protocol (VoIP) services. As when communicating with branch offices as well the
with its predecessors (HTTP for web browsing or outside world. SIP trunking can be implemented
SMTP for email), SIP enables users to engage in either with or without replacing the organization’s
integrated communications anywhere and any- existing voice network equipment.
time—regardless of the underlying network infra-
structures employed. The ubiquitous availability of SIP Trunking: Benefits for
Internet access has ushered in the era of SIP-based the Enterprise
trunking services, which enable enterprises to
For the Enterprise, SIP trunking provides a host of
migrate from dual, physically separate voice and
benefits, including the following:
data networks to a converged and consolidated all-
IP infrastructure. 1. Lowered Total Cost of Ownership
a. Reduced Long distance call charges
The migration to SIP-powered IP telephony has
With globalization, multinational companies have
taken the world’s businesses by storm as it paves
the way toward the new world of Unified offices all around the world. Consequently, a sig-
Communications. Have you joined the crowd? If you nificant amount of calling traffic exists between
have been contemplating moving towards IP- based these offices as employees collaborate on proj-
telephony supported by such services as SIP trunk- ects together. This leads to high long distance call
ing, perhaps now is the ideal time to make the leap. charges. Even though International calling rates
have significantly come down in the recent years,
they are still a significant source of expenses for
What is SIP Trunking?
multinational companies. With SIP trunking and
First off, what do we mean by trunking? With tradi-
least cost routing, these costs are significantly
tional a PBX, the enterprise leases a high-capacity,
reduced. In addition, SIP trunking opens up new
multi-call phone line—a trunk—that connects the
internal phone system to the outside world via the avenues for conferencing and collaboration
public switched telephone network (PSTN). A tradi- b. Reduced Capital Expenditure (CapEx)
tional trunk is a service offered by the plain old tele- Moving onto a single platform that handles both
phone service (POTS) carrier-provider and is based voice and data traffic reduces capital expenditure
on time division multiplexed (TDM) technology. by a huge margin, both initially and for the long
A SIP trunk, in contrast, uses Internet protocol (IP) term. SIP trunking allows the enterprise to consoli-
technology to provide the connection to the outside date separate voice and data infrastructures into a
world. So, SIP trunking is a service offered by an single converged network. In addition, by imple-
Internet telephony service provider (ITSP) that con- menting IP-based trunking services, branch offices
nects a private business-class phone system—such can preserve their investments in legacy infrastruc-
as a hardware-based private branch exchange ture and extend its useful life, while leveraging the
(PBX), key system, or software-based iPBX—with a IP-based services hosted at headquarters.

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c. Lower Operational Expenditures (OpEx) conferencing, and worker collaboration. With teams
SIP based trunking allows one converged net- working across the globe, SIP enables multimedia
work to transport data and voice services simulta- conferencing, which can be easily setup and oper-
neously. This convergence reduces the overhead ated independently from the service provider. In
required to operate and maintain two disparate addition, SIP presence features allow users to be
systems. Moves, adds, and changes (MACs) are notified when the other party is online, ready and
much easier and cheaper on an IP-based PBX available for interaction. SIP also supports such file-
and telephony platform. With legacy platforms, sharing and business applications as Microsoft
difficult configuration changes can be cumber- Office Suite on a single platform, enabling still high-
some and costly third-party consulting often er levels of collaboration.
comes into picture.
b. Reduced mobile phone bills
2. Enhanced Employee Productivity With to remote voice connectivity via SIP, road
a. Improved collaborative and conferenc- warriors no longer need to mount their monthly
ing tools expenses by using their mobile phones when
Initially, enterprises began adopting VoIP technolo- they are globetrotting. With Internet access uni-
gy in SIP trunking applications as means of reduc- versally available, road warriors can use SIP to
ing long distance bills. However, these technologies be connected to all their phone numbers
have evolved into a platform that enables such rich remotely. Furthermore, by using presence, SIP
featured applications as Unified Communications, allows a single number to be

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registered to a variety of devices, making staff b. Web-based Click to Call
members available to their customers even Because SIP is highly deployable, it can be inte-
when they are travelling. grated with the corporate website, employee pro-
files, and other customer-facing platforms. This is
3. Enable higher customer satisfaction with
especially valuable for sales personnel and other
improved business processes
customer-facing functions who cannot afford to
a. Integration with CRM and ERP system
miss out on any opportunities to interact with a
SIP is a text-based protocol, developed by the
potential client.
Internet engineering task force (IETF), the same
body that was responsible for laying the founda- 4. Redundancy and Failover
tion for the Internet. As a result, SIP is highly The legacy PSTN was highly resilient and offered
deployable in a variety of scenarios. When inte- excellent up time for the end customer. However,
grated with Customer Relationship Management an outage with the service provider would leave
(CRM) software, SIP can immediately offer the end customers without service for the duration of
option to chat with a customer support rep when the outage. With IP-based telephony, an enter-
a customer logs in to enter a complaint. If the prise can connect to a very large number of serv-
problem is severe, the rep can be reached via one ice providers, providing service redundancy. This
click as the system sets up a call between the cus- capability protects against provider network fail-
tomer’s registered number and the rep’s number. ures to assure a high level of service availability.
Such value-added service significantly increases The enterprise can realize further cost savings
customer satisfaction and the perceived value of when such advanced features as least cost rout-
the offering a customer purchases. ing (LCR) are implemented. The VoIP system can

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optimize calling rates by automatically selecting ting the necessary network management resources
the least expensive service provider for each in half.
called number.
c. Moves, Additions and Changes (MAC)
In today’s competitive space, the way MACs are
SIP Trunking: Benefits for the
handled is highly critical for controlling the bottom
Service Provider line. Obviously revenues are affected. But the ease
We have discussed some of the ways that SIP trunk- and seamlessness of MAC administration--along
ing is highly beneficial for the enterprises. However, with the cost of managing the services before and
the technology brings a host of benefits for the service after a change--bear upon monthly operating
provider as well. Providing SIP-based trunks to cus- expenses. With legacy services, MACs often
tomers the service provider reaps a host of benefits, require physical reconfiguration that disrupts serv-
including the following: ices. By controlling such modifications in software,
IP telephony greatly simplifies MACs. To modify
1. Single Conduit for both Data and Voice
the number of enterprise users the trunk supports
Today, most enterprises already subscribe to IP-
(a complex procedure in a legacy system)
based data backbones. By transporting voice
becomes a simple software reconfiguration to
traffic across the same conduit, service providers
increase the bandwidth allocated to the trunk.
can reduce the total cost of deploying and deliv-
ering both services. In addition, the consolidated 3. Offer Differentiated Services
infrastructure offers the service provider central- Service providers are always looking for services
ized management for all the services they provide. which would generate additional revenue as and
differentiate them from their competitors. Offering
2. Reduced Total Cost of Ownership
SIP-based trunking allows Service providers to
a. Reduced CapEx
make expanded inroads into the enterprise mar-
Having two separate networks—one for voice and
ket space by offering premium collaborative and
one for data—significantly increases the total cost conferencing tools in their cloud-based services.
of ownership for service providers. In addition, if
two networks have to be deployed instead of one, SIP Trunking Implementation
expansion into new markets is not only costlier There are two basic approaches to implementing SIP
but operationally much more difficult. By allowing trunking, depending on the type of PBX solution to be
a single network to transport voice and data traf- used: traditional hardware PBX or IP-based software
fic, SIP trunking reduces capital expenditure for PBX. Let’s summarize the pros and cons of
service deployment. each approach.

b. Reduced OpEx SIP Trunking with a Legacy PBX


Transporting both data and voice over a single IP When an enterprise has invested and deployed a tradi-
network is not only cheaper, it is also easier to tional PBX system (which is typically SIP un-aware) with
manage and maintain. In addition, both traffic legacy handsets, there is little incentive to rip it all out
types can be managed from a single system, cut- and replace it with a completely SIP-based solution.

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However, to realize the cost savings of IP telephony, SIP Trunking with an IP-PBX
a VoIP gateway is required to convert the PBX inter- For new offices where infrastructure is just being
faces to Ethernet while packetizing the voice traffic setup this might be the perfect way to go. The sce-
for transport over the IP-based trunk to the SIP serv- nario involves providing a SIP trunk for IP devices that
ice provider network. Typically, a multiport gateway is are already SIP enabled. These devices could typical-
deployed between the legacy system and the service ly interact with the trunk directly. However, to provide
provider (see figure above). certain advanced features—such as call admission
control, billing, QoS, security, and others—intermedi-
Advantages:
ate devices must be deployed. These may include an
a. Lower cost voice communications with intra-
IP PBX and a session border controller.
office toll-bypass
b. Investment in existing telephony equipment is Advantages:
preserved a. Advanced features like call parking, voice
enabled IVR, integration with other business
c. No new voice hardware expense is required
subsystems can be enabled
d. The end customer experience remains
b. The cost of maintaining an IP PBX is much
unchanged
less than that of maintaining legacy PBXs
e. No retraining of staff on new processes
Disadvantages
Disadvantages a. Must invest in completely new hardware
a. Maintaining the old PBX may be expensive
b. End users must go through a learning process
and cumbersome
to master the newer features
b. Rich new features that all-IP telephony
enables remain unavailable

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Difficulties in Implementing SIP Information Security
Trunking Since SIP trunking is an IP-based service, it is subject
SIP-based telephony supports rich new features that to the same concerns that plague IP data traffic.
produce substantial cost savings and enable time- These include eavesdropping, denial of service (DOS)
saving, productivity-boosting applications for enter- attacks etc.
prises and service providers. However, the technolo-
When considering information security, it is important
gy is still evolving and is not yet fully standardized.
not only to prevent attacks, the security solution must
As such, SIP deployments may face certain difficul-
ties faced during implementation. also to provide certain related functions, such as:

a. Hiding the internal network topology from the out-


Interoperability
In order for a SIP trunking installation to work, all the side world.
network elements in the enterprise network must b. Preventing malicious traffic from stealing valuable
interoperate together with all the elements in the serv- bandwidth and network resources.
ice provider network. Handsets, soft-phone clients, c. Protecting against interception and eavesdrop-
hard and/or soft PBXs, VoIP gateways, firewalls, SIP ping, without introducing latency, jitter, or delay.
servers, SS7 switches, and more. With so many net-
work elements in play, there’s a lot that can go wrong. Firewalls typically provide security by employing net-
All it takes to spoil the party is one guest that won’t work address translation (NAT) to hide the internal pri-
play nicely with the others. vate network from external users and devices con-
nected to the public network. However there is an
Selecting a VoIP gateway that offers a solid track
inherent problem in the way a typical firewall func-
record of interoperability with major-brand iPBXs and
tions.
soft switches, goes a long way toward ensuring the
deployment actually works. By providing interface The security and NAT functions typically operate at the
and protocol conversion with consistent implementa- network and transport layers of the OSI model.
tion of open standards, a highly interoperable VoIP Because the SIP protocol works at the application
gateway can mediate interoperability issues between layer, if the firewall is not SIP aware, it will block SIP sig-
enterprise and provider elements. naling messages. So SIP won’t work with the firewall.
This impediment creates a huge conundrum for enter-
prises: whether to implement a secure firewall that
breaks the SIP service or implement SIP trunking with-

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Encryption. Most VoIP gateways compromise infor- can give VoIP traffic priority treatment that addresses
mation security by transporting VoIP and data traffic delay, jitter and packet loss considerations in accor-
over public networks without encryption. For organi- dance with the requirements of telephony.
zations that handle sensitive data—notably banks
In addition, to avoid overbooking that degrades call
and financial institutions, as well as military and cer-
quality there must be a method which supervises the
tain government agencies—weak security has made
number of concurrent calls traversing the network at
VoIP deployment a non-starter. For many businesses
any given time.
the VoIP system must offer a mechanism for provid-
ing voice encryption that prevents snooping, even if Finally, the edge device on the customer premise
the traffic is intercepted as it traverses the Internet. should provide mechanisms (as shown in the figure
All data, voice and VoIP must be kept from prying below) that throttle downstream surges in data traffic
eyes and ears while ensuring that all communica- to ensure adequate bandwidth is always available to
tions came from the trusted source. support clear, high-quality voice.

Quality of Service Enterprise Class Features


While the Internet is a best-effort service, PSTN serv- As Enterprises embrace SIP trunking as an IP
ices provide guaranteed delivery of traffic. So a major enabled service, they will expect the same enterprise-
concern for many SIP-trunking adopters is whether class features they already receive from other IP-
SIP trunking can deliver voice quality comparable enabled services. Such features include, support for
with that offered by the legacy PSTN. It is important Virtual Private Networks (VPNs), voice encryption,
to have a mechanism that marks voice-over-IP traffic high availability, full-featured IP routing with IP link
so that voice calls can be differentiated from data redundancy, PSTN fallback for voice and data traffic,
traffic. Thus marked, the Service Provider network system survivability for business continuity.

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VoIP Gateway Router Solutions for For some organizations, the legacy PBX cannot be
SIP Trunking IP-enabled, and must be replaced with an IP-based
PBX. In many organizations, especially a new enter-
The ideal solution for a given enterprise will depend on prise or new branch office, it makes sense to imple-
the type of telephony system currently installed. We ment an entirely IP based telephony solution using
now present two approaches for SIP trunking. software-based iPBX.
1. Legacy Network Trunking with the SmartNode For such all-IP enterprise communications systems, the
4960 PRI VoIP IAD SmartNode™ 5200 Enterprise Session Border Router is
In the case where a traditional TDM-based PBX has the ideal VoIP gateway solution. The SmartNode eSBC
been deployed, it may be more cost-effective to IP- is used to connect the internal IP-telephony network to
enable the existing phone system for toll-bypass via the SIP-based Service Provider network while providing
the Internet. Patton offers a complete line of additional security and quality of service features at the
SmartNode VoIP gateways and routers (see edge of the enterprise network.
www.patton.com/voip) that can provide IP connectiv-
IP Trunking Solution Scenario
ity for legacy telephony systems in analog POTS and
Let’s take a look at a scenario where SmartNode
digital ISDN environments. The specific model selec-
eSBC is used to solve the problems associated with
tion will depend on the scale of the enterprise, types
SIP trunking. (For a legacy telephony deployment, the
of interfaces employed, and other application require-
SmartNode SN4960 would be deployed in a similar
ments.
manner to solve these problems).
For a mid-sized enterprise requiring up to 4 PRIs, the
Security
SmartNode™ 4960 T1/E1/PRI VOIP IAD extends the
For SIP trunking to work, the SIP traffic must be able to
useful life of an installed telephony system, and pre-
pass the enterprise edge, which provides such func-
serves the enterprise’s investment in legacy voice tions as firewall, NAT, and access control lists (ACLs)
equipment. The SN4960 enables SIP trunking by pro- deployed for security purposes. Most firewalls are not
viding one or four T1 or E1 ports as well as two gigabit SIP aware and so the Enterprise must choose between
Ethernet ports. In addition, the SN4960 enables such deploying a firewall that breaks the SIP system and
enterprise class features as IPsec and Downstream implementing SIP trunking without the security of a
QoS while providing complete and powerful IP rout- firewall. By way of a solution, the SmartNode eSBC
ing. Offering industry-leading interoperability and reli- offers two alternatives.
ability, the SN4960 solution future proofs the company
network and sets the stage for migration to all-IP com- 1. Built-in SmartNode Firewall. On-board security
munications further down the road. functions built-into the eSBC include ACL support
and policy-based routing which together provide
2. IP trunking with the SmartNode™ 5200 a virtual built-in firewall. This alternative not only
Enterprise Session Border Controller secures the enterprise against malicious traffic
(SN5200 eSBC) and denial of service attacks, it eliminates the

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2. SIP-enabled external firewall. In this approach, Interoperability
an external firewall (which is not SIP aware) is con- The SmartNode™ VoIP platform is backed by Patton’s
figured to pass SIP signaling messages to and interoperability certification program. Patton has certi-
fied and extensive and ever-growing list of major,
from the SmartNode™ 5200, which handles all the
name-brand softswitch vendors and IP-PBX suppliers
SIP processing. By SIP enabling the firewall which
for interoperability with SmartNode VoIP products.
is installed at the enterprise edge, the SN5200
Patton’s interoperability program extends beyond the
allows enterprises to benefit from the universal SIP lab, certifying Softswitch vendors when interoperability
trunking services offered by the ITSP. is both lab tested and demonstrated in live deploy-
Voice Encryption ments in carrier and service provider networks.
Both the SN4900 and SN5200 employ Patton’s VoIP- Quality of Service
over-VPN technology with encrypted voice that deliv- For SIP trunking to replace traditional telephony, it will
ers secure VoIP with IPsec strong encryption, AES require quality of service at the same level that tradi-
and 3DES keying, and Internet Key Exchange (IKE). tional PSTN provides. However with TCP traffic being
IPsec is the standard for securing communications so prevalent in the public network, this level of quality
becomes difficult to achieve. When used as a session
over the Internet, while DES and AES offer strong
border controller, the SN5200 introduces a dynamic
encryption. The SmartNode IPsec creates private
virtual bottleneck at the customer premises that begins
VPN tunnels ensuring secure VoIP, voice and data discarding non-real-time traffic (which can be retrans-
traffic while protecting all inter-office voice and data mitted and recovered by end-user applications) before
communications over the Internet. The tunnels allow it starts to block the voice traffic in the edge router.
users, located in separate offices, to communicate as
Though not all vendors offer it, SmartNode has
if they were connected by a single private network.
always included upstream QoS as a standard feature.
Now all data, voice and VoIP will be kept from prying Since SmartWare™ 3.10 (released 2004), SmartNode
eyes and ears while ensuring that all communications has provided Patton’s unique DownStreamQoS™.
came from the trusted source. The feature gives incoming voice traffic priority over
data, so you always hear the other speaker clearly.
For more information about voice encryption using When data floods the downstream line,
VoIP-over-VPN technology, see the Patton white DownStreamQoS™ can throttle incoming data to
paper: Securing Internet Telephony: Encrypting Voice ensure time-sensitive voice traffic gets through
with VoIP-over-VPN. promptly. Patton SmartWare for SmartNode includes

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DownStreamQoS and upstream QoS to deliver con-
sistently clear voice in both directions.

For technical details on all the QoS mechanisms built


into Patton SmartNode™, see the white paper VoIP:
Addressing QoS Beyond the Provider Network.

As a further safeguard for high voice quality, the traf-


fic profiles and calling profiles built into SmartWare
provide call admission control. By ensuring only valid
calls are permitted to use system resources, the voice
quality of legitimate calls is protected. Conclusion
In summary, the SmartNode 5200 enables the follow- For both traditional PBX systems and state-of-the-art
all-IP telephony systems, SIP trunking connects today’s
ing benefits:
enterprises to the cost-savings, streamlined operations
1. Hide the internal network topology from the out- and rich-featured communication that voice-over-IP
side world. With NAT and ACL configured and offers. The highly interoperable SmartNode 4960 and
operating, the SmartNode controls all voice traffic SmartNode 5200 series of VoIP Routers, provide critical
while the firewall enables and controls the data interface connectivity, interface and protocol conver-
traffic. This configuration allows the external fire- sion, and powerful, feature-rich software functions to
wall to hide the internal topology of the network enable secure, reliable SIP trunking services—not only
from the outside world. for today, but well into the future.
2. The firewall provides security functions while
Patton’s DownstreamQoS™ prevents the intro- Enterprise Class Features built into
duction of delay, jitter, and latency. the SmartNode 5200
The SN5200 goes well beyond enabling SIP trunking
3. Using a combination of policy based routing and
for the enterprise. The eSBC provides the following
access control lists, The SN5200 prevents mali-
high-end enterprise-class features:
cious traffic from using up valuable bandwidth
and resources. • VPN—Standard IPsec VPN’s provide voice
4. The SN5200 employs Patton’s voice-encrypted encryption with IPsec AES/DES strong encryption
VoIP VPN technology to deliver secure VoIP with to enable secure communications
IPsec strong encryption, AES and 3DES keying, • VRRP for high availability, redundancy and
and Internet Key Exchange (IKE). failoverW

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Phone +1-301-975-1007 • Fax +1-301-869-9293
URL www.patton.com • E-mail marketing @patton.com
Document 07M-SIPTRUNKING-WP

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