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B2B eCommerce overview

Steven Zheng
General manager
Hangzhou Kefan Import & Export
Speaker Picture Slide

Steven, Zheng
General manager
Hangzhou Kefan Import & Export
Developing of the E-Commerce
• China
• 800 million

Internet users • India


1995 • 270 million

• United States of America • United States of America


• 2.5 million dur to the infrastructure • 225 million

• Japan
• 2 million

• German Internet users


• 1.5 million 2017

• China
• 6500
Since the mobile internet been
promoted to the world, in 5 years.
More than 58% of the population in
the world accept and widely use the
mobile internet.
E-Commerce volume by 2016

China 975 billion

USA 648 billion

England 186 billion

France 76 billion
One belt and one road
E-Commerce buyers behaviors

China
40% ever bought overseas

France
53% will give up due to discount

England
73% buy online collect offline

USA
90% consider free shipping
CHINA IMPORT AND EXPORT on 2017

Turnover of the import and export of China on 2017

27.79 trillion RMB 14.2% increased than 2016

Along one belt one road countries

7.37 trillion RMB 17.8% increased than 2016


The amplification of the active buyers
along the one belt one road countries
Buyers industries in the Alibaba.com

• USA 15%
• India 15%
• England 10%
• German 4%
• Italy 4%
• UAE 4%
• France 3%
• Spain 3%
• Singapore 3%
• Canada 3%
• Others 36%

Top 10 buyer’s industry


1. Machinery 5. Garments 9. Electric components
2. 3C 6. Packing 10. Cosmetics
3. Furniture 7. Health care
4. Auto parts 8. Construction material
Top 10 inquiries countries

• USA
• England
• India
• Canada
• Russia
• Australia
• German
• Austria
• Malaysia
• Brazil

USA England India Canada Russia Australia German Austria Malaysia Brazil
Thank you!

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