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    Talkshow Indonesia Tourism Outlook 2021 & Beyond Fix

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    Reza Innovade
    The hotel occupancy rate in Indonesia has declined significantly due to the COVID-19 pandemic. In 2019, the occupancy rate was 57.13% but had fallen to only 53.8% by October 2020, representing potential lost hotel and restaurant revenue of around 30 trillion rupiah from January to May 2020 alone. The Indonesian government and industry experts are developing strategies to revive tourism in the new post-pandemic environment, focusing on health and safety protocols, investment in technology, education and marketing efforts to boost confidence, and cooperation across stakeholders.

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    Talkshow Indonesia Tourism Outlook 2021 & Beyond Fix

    Uploaded by

    Reza Innovade
    13 views17 pages
    The hotel occupancy rate in Indonesia has declined significantly due to the COVID-19 pandemic. In 2019, the occupancy rate was 57.13% but had fallen to only 53.8% by October 2020, representing potential lost hotel and restaurant revenue of around 30 trillion rupiah from January to May 2020 alone. The Indonesian government and industry experts are developing strategies to revive tourism in the new post-pandemic environment, focusing on health and safety protocols, investment in technology, education and marketing efforts to boost confidence, and cooperation across stakeholders.

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    The hotel occupancy rate in Indonesia has declined significantly due to the COVID-19 pandemic. In 2019, the occupancy rate was 57.13% but had fallen to only 53.8% by October 2020, representing potential lost hotel and restaurant revenue of around 30 trillion rupiah from January to May 2020 alone. The Indonesian government and industry experts are developing strategies to revive tourism in the new post-pandemic environment, focusing on health and safety protocols, investment in technology, education and marketing efforts to boost confidence, and cooperation across stakeholders.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    13 views17 pages

    Talkshow Indonesia Tourism Outlook 2021 & Beyond Fix

    Uploaded by

    Reza Innovade
    The hotel occupancy rate in Indonesia has declined significantly due to the COVID-19 pandemic. In 2019, the occupancy rate was 57.13% but had fallen to only 53.8% by October 2020, representing potential lost hotel and restaurant revenue of around 30 trillion rupiah from January to May 2020 alone. The Indonesian government and industry experts are developing strategies to revive tourism in the new post-pandemic environment, focusing on health and safety protocols, investment in technology, education and marketing efforts to boost confidence, and cooperation across stakeholders.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 17

    Hotel and Tourism Industry in Indonesia

    58.00
    57.00
    56.00 HOTEL OCCUPANCY RATE ININDONESIA
    55.00 57.13
    54.00
    55.70
    53.00 53.80
    52.00
    51.00
    50.00
    49.00
    48.00 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

    Okupansi hotel sampai bulan Oktober


    hanya 53.8 %.
    Potensi kerugian pendapatan hotel Jumlah Kunjungan Wisman
    sekitar Rp 30 T dan restoran, sepanjang Jan-Sep 2020 3,5 Juta
    Januari-Mei 2020.
    Sumber : PHRI dan BPS
    13 Signals of a Post-Covid-19 for the Global Travel and
    Tourism for Governments
    Indonesia Tourism Strategies in the New Opportunity post-pandemic
    SAPTAHELIX
    7. Tanggungjawab bersama 2. Kebijakan Strategis
    pemangku kepentingan Pemerintah dan Action Plan
    - Re-opening Destinasi
    (Share Responsibilities) - Lokal, Domestik dan Internasional
    (Inbound)
    6. New Business Model
    in Products & Services
    - Outdoor Activities 3. Health & Safety
    - MICE (Virtual, Hybrid & Protocol In Tourism
    in tours) Industry
    1. Behaviour Change 3 A (Integrated)
    5. Need New Investment 4. Education,
    IT and R&D Communication &
    • Touch less & contact less Marketing
    • 360 Video (Gaining Confidence & Trust)
    • Virtual Reality
    IHLC and ITF Publications
    2014 2017 2018 2019

    2020 2020 2020


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