Strategic Staffing

By Alyssa Caruso, Adam Andrekanic, Alexis Kupic, & Bobbi McVay

Our Plan To hire and retain employees throughout
the entire operation season at Totteridge
Digital Media Advertising Employee Referral Program Job Sharing
❖ Current employees will ❖ Local Employers
❖ Goal to recruit new staff
receive $200.00 for referrals working together
❖ Attract full season staff
❖ Referee will receive $200.00. to offer “seasonal”
❖ Advertise the Golf Course
employees

year-round work
 The Problem
Golf Season Staff requirements

Peak Season 20 employee

Off Peak Season 12 Employees

Current Off Peak Season (2021) has 9 Employees staffed

for the reminder of the year, this creates longer wait times for
the Pro shop and Snack bar. We need to hire at least 3 more
employees to be fully staffed from Aug-Dec.
Solutions

Employee Referral Job Sharing

Job Advertisements Program Program

-Update social media -Internal recruitment -local Resort

(Facebook &
Instagram) -Monetary bonus for both -Peak season for both
referrer and employee companies are
-LinkedIn referred opposite

-Benefit: free round -Must stay entire season -Able to share

of golf per week employees and get
benefits of both
companies
Purpose Statement
The purpose of this project is to avoid staff shortages in the upcoming year
with aggressive recruitment strategies along with meeting the customers
service goals.

The Team
Client-Ownership
Sponsor-Ron Melendandri
Project Manager-Alyssa Caruso
Project Team-Adam Andrekanic, Alexis Kupic, & Bobbi McVay
 Obstacles and Risks

c les
sta The company The company makes
Ob
implements solutions changes and profit does
and does not get 3-5 not increase by 5%.
hires.

k s
Ris Company does not get Current employees leave
any new hires after job in the middle of the
advertising. season.
End Deliverables

1. Job Advertisements
a. Facebook & Instagram posts of job opportunities

2. Employee Referral Program

a. Benefits current employees and people they refer
b. Monetary bonus for both

3. Job Sharing Program

a. Sharing employees from Totteridge and Seven Springs
b. Peak seasons differ
c. Benefits of both companies
Evaluation & Obstacles
Along the way, the project team will evaluate the success of the project through
measurable data, and evaluate obstacles that may exist.

Aug 2021 Dec 2021

Project Proposal, Data Collection
from Customer survey-to eval
wait times, Employee interview
Evaluate if social media ads are
April 2022
bringing in valued applicants,
Evaluate the staffing numbers,
Employee referrals and job sharing
and Launch customer Surveys
acceptance

Aug Sept Oct Nov Dec Jan Feb Mar April May June July

Oct 2021 June 2022

Feb 2022
Update advertising campaign with Marketing Meet with employees
Assess if digital advertising fails,
firm, initiate employee referral program (add to to discuss the job
utilize additional advertising
company policy), and establish partnership for sharing program
methods-print, radio ads
Job sharing.