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Module 1 The Foundations of Business With Activity and Case Study
Module 1 The Foundations of Business With Activity and Case Study
What is Business?
Business is a general term, which includes all profit-seeking activities of enterprises that
provide goods and services necessary to an economic system. In the hope of making profits;
businesses produce and market goods and services. In satisfying customers' needs and
wants, the firm will generate sales revenues which make profits possible.
Definition: any lawful economic activity concerned with the production and / or
distribution of goods and services for profit.
What is Profit?
Profit is the money that remains after a firm deducts its expenses related to producing
and marketing goods or services from its revenues. The firm receives money arising out of sales,
commissions, and the like. Production costs (like those spent for direct materials, labor, and
overhead) plus marketing costs (like those spent for advertising, salesmen's commission, and
the like) constitute the expenses that will be used to calculate profit.
Profit is the primary reason why people go into business. Businesses that do not make
profits are bound for extinction.
What is e entrepreneur?
Entrepreneur is one who brings resources, labor, materials, and other assets into
combinations that make their value greater than before, and also one who introduces
changes, innovation, and a new order.
1. Capitalism
Capitalism refers to that economic system in which the means of production,
consisting of land and tangible goods, are owned privately. Capitalism has the following
characteristics:
1. private enterprise and freedom of choice;
2. freedom to compete;
3. limited role of government;
4. prices set by the interaction of the economic forces of supply and demand;
and
5. profit motive.
Private enterprise refers to the ownership of property by a private individual for use in
his own business. Freedom of choice refers to the owner's right to own, use, or dispose of his
property as he sees fit.
The freedoms to compete provide businesspersons the right to either engages or
withdraw from a competitive situation with other businesspersons. Society is benefited in the
long run because of the effects of competition in the delivery or production of goods and
services. The competing firms jostle for consumer patronage by improving any or all of the
aspects or producing quality products, competitive pricing, promotion, and distribution.
Entrepreneur
Production process
2. Communism
The direct opposite of capitalism is communism where the means of production
are owned by the society as a whole. Communism is an economic system
characterized by the following:
1. State ownership of economic resources
2. Social and economic equality
3. Central planning for economic and social activities;
4. No freedom of competition
Under communism, all economic resources are owned by the state hence,
ownership, control, use, and disposition remain as prerogative of the state. No
3. Socialism I
Midway between capitalism and communism is socialism, where the state
owns only the essential industries like steel, utilities like water and power,
transportations, and the like. All other types of Businesses are open for exploitation by
private persons. This characteristic provides limited options for the private individual in
making profits.
As the landowner earns rent for allowing use of his property, the owner of capital is paid
interest for allowing use of his capital. The laborer at work earns wages for his effort, while the
entrepreneur earns profits for making the right business decisions. When the entrepreneur
succeeds, he is compensated for his vision, originality, and daring.
What is an organization?
Organizations deeply affect our lives that we seem not able to survive without them.
When we send our children to school, we reckon with the organization running it. Organizations
like Jollibee and McDonald's are responsible for providing us with ready meals at convenient
locations.
Organization Defined
An organization is an entity comprising a group of people, established to accomplish
certain goals. A mere grouping of people will not qualify as an organization, the group must
have some objectives to achieve and to be able to do so, they must interact, use knowledge
and techniques, and work together in patterned relationships.
Unaware of
Identify and seize
entrepreneur’s
opportunity
move
Slowly becomes
Entrepreneur’s turf Assemble Resources
aware
Becomes fully
Start Operation
aware
Manager’s turf
Maximize profits Starts operation
Shares in industry
Meet competitions
profit
Prepared by:
Entrepreneurial Mind
Activities
Name: ___________________________________________________
1. Why are businesses so important not only to individuals and families but to the nation’s
economy as well?
2. What role does the entrepreneur perform under the private enterprise system?
5. What is the function of the entrepreneur and how does it differ from the job of the
manager?
There are 12, 113 students enrolled in the various courses offered by Ramirez University.
Located in Santiago City, the school is composed of different colleges offering courses in
engineering, nursing, business administration, arts and sciences and education.
The school is owned by the Ramirez family headed by Mrs. Sally Ramirez, a widow. In
spite of the number of students, the school appears not to be making profits to the
dissatisfaction of the five Ramirez children. Some of the buildings need repair and at least one
is recommended by the faculty have already moved to better- paying jobs. Instructional
materials are always in short supply. The Ramirez children feel that these problems could be
solved with the infusion of additional funds.
When Mrs. Ramirez assembled her children to a meeting, she presented the difficulty of
securing funds. She mentioned that maybe each of the five could contribute a million pesos
or more from their own pockets. At this point, Rouel, the eldest, blurted out the following:
"Ma, you're running the school as if it is a charitable institution. Look how many students
you have adopted as scholars... more than a thousand! How many of our relatives are in the
payroll even if they don't deserve to be!
You reward employees not because of good performance. Our tuition fees are the
lowest in the region. You are not even interested in knowing the return on investment the school
generates!
Ma, it's time for us to run the school like a business. It must make enough profits so that
we can continue serving the community. We should have at least a few professional
managers."
"Rouel, this is the way we have been running this school ever since your father and I
founded it. We started with a few students and with our method; it grew into what it is now!
We were able to help many people get a degree and many of them me grateful. You
and your siblings were able to get a good education in prestigious universities here and abroad
because of the income we derive I win this school.
Your father and I believe that by helping other people, our needs will be taken care of."
QUESTIONS:
1. With whom would you align yourself with? Mrs. Ramirez or her son?
2. What are the good points in Mrs. Ramirez's arguments? In Rouel’s?