Enrichment Activities

Make a to-do- list that would help you go about establishing your own enterprise
because there seems to be a lot of tasks that need to be completed by the
entrepreneur. As a budding entrepreneur, be realistic as possible in terms of what
you can achieve in a day. Republic of the Philippines
Start from a week’s worth of activities then expand them to a month and so Department of Education
on. You can be as detailed as possible. For a more organized calendar, you may refer REGION III – CENTRAL LUZON
to the sample below. SCHOOLS DIVISION OF BULACAN
STA. PEREGRINA HIGH SCHOOL
BALATONG B, PULILAN, BULACAN
Sample of Entrepreneur’s To-Do-List and Calendar
NOVEMBER 2020
NOV. 1 NOV. 2 NOV. 3 NOV. 4 NOV. 5 NOV. NOV.
Conducting
survey
Conducting
survey
Conducting
survey
Conducting
survey
Conducting
survey
6 7
ENTREPRENEURSHIP
NOV. 8 NOV. 9 NOV. NOV. 11 NOV. 12 NOV. NOV.
10 13 14 Screening the proposed solution/s based
NOV. 15 NOV. 16 NOV. 17 NOV. 18 NOV. 19 NOV.
20
NOV.
21
on viability, profitability, and customer
NOV. 22 NOV. 23 NOV. 24 NOV. 25 NOV. 26 NOV. NOV.
requirements
27 28

ACTIVITY SHEET
NOV. 29 NOV. 30

References:
https://www.bigcommerce.com/blog/evaluate-product-market-viability/#undefined
https://technologystudent.com/designpro/spec1.htm
https://www.surveymonkey.com/mp/product-testing/
https://www.surveymonkey.com/mp/product-testing-survey-template/
https://www.marketinstinct.co.za/the-advantage-of-product-evaluation-testing-your- NAME:
consumer-goods/

GRADE AND SECTION:

(page 16)
DATE OF SUBMISSION:

(PAGE 1)
I. OBJECTIVES 7. It refers to color, size, gender and other variations of a single product.
a. Stock Keeping Unit c. Price Point
A. Content Standards
b. Product Size and weight d. Seasonality
The learner demonstrates understanding of concepts, underlying 8. It means that there are different levels of demand for a product throughout
principles, and processes of developing a business plan. the year.
B. Performance Standards: a. Stock Keeping Unit c. Price Point
The learner independently or with his/her classmates present an b. Product Size and weight d. Seasonality
acceptable detailed business plan. 9. It refers to useful life of a product or time during the product remains usable
for its primary function.
C. MELCs: a. Stock Keeping Unit c. Price Point
Determine the possible product/s or service/s that will meet the need. b. Product Lifespan d. Seasonality
Screen the proposed solution/s based on viability, profitability, and 10. It refers to the amount charged for a product or service.
customer requirements. a. Price c. Point
D. Specific Objectives: b. Prize d. Profit
11. Shoppers are more likely to buy new products if ___________. 
1. Identify the potential business to venture into; a. They can try them
2. Identify customer requirements for a product/service;   b. You provide instructions for using them
3. Assess the viability, profitability of proposed products/services; and c. You display and let them see the whole product
4. Explain the importance of opportunity screening in the business. d. All of the above
12. The best method for finding the right product for a customer is __________.
II. CONTENT a. Asking and answering customer’s questions to move the sale along 
b. Asking open-ended questions to customer
c. Let the customer do all of the talking and not asking any questions
Lesson 1:Screening the proposed solution/s based on viability, d. Run the other way when you see a customer
13. A customer will be more likely to buy a product if you ___________.
profitability, and customer requirements
a. Show how easy it is to use
We all know that establishing the best business in the market faces b. List and inform the customer every feature the product has
more opportunities. Opportunities come and go, what we need to do is to c. Open the manual to show and explain instructions displayed
d. All of the above
study every opportunity.
14. Customers are most likely to complete feedback surveys if ___________.
Analyzing the market is a crucial part for every entrepreneur. So many a. The forms are placed near the cash register
things need to be considered despite of so many opportunities such us b. They are happy with your service or the other way around
c. You ask them to
availability of resources, capital, location, target customer and
d. None of the above
products/service that suits to the preferences of the market.
15. Customers most likely need your help when _____________. 
Opportunity screening is the process of evaluating which market a. They are buying a product for the first time 
b. They purchase an item frequently
offers the greatest opportunities. Knowing the market will help you to
c. An item includes assembly instructions
establish good business and finding the best products that suits your market. d. They are buying the product for the first time and an item includes
assembly instructions
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E. REFLECTION: III. PROCEDURES:
A. Preliminary Activities
- What do I like most about the activity? 1. Pre-Test

- How I feel about this activity?  MULTIPLE CHOICE. Read each item carefully. Write the letter of
your answer on a separate sheet of paper.
- Why do I feel that way and what is the implication of the activity to me as a student
and in my personal life? 1. It means that a product not only gets purchased, but it performs well
V. ASSESSMENT (Post Test) enough to be recommended to others.
a. Profitability c. Feasibility
Directions: Read each item carefully. Write your answer on a separate b. Viability d. Reliability
sheet of paper. 2. It refers to particular characteristics and specifications of a good or service
as determined by a customer.
1. It refers to particular characteristics and specifications of a good or service
a. Customer Requirements  c. Customer Representative
as determined by a customer.
a. Customer Requirements  c. Customer Representative b. Customer Service d. Customer Value
b. Customer Service d. Customer Value 3. It refers to the state of product where it is easily broken or damaged
2. It means that a product not only gets purchased, but it performs well compared to others and must need extra attention when shipping to ensure
enough to be recommended to others. they arrive in perfect condition.
a. Profitability c. Feasibility a. Product Fragility c. Product Reliability
b. Viability d. Reliability b. Product Viability d. Product Lifespan
3. It refers to products that are easily distinguished form other products and 4. It refers to color, size, gender and other variations of a single product.
also produced and sold for specialized uses. a. Stock Keeping Unit c. Price Point
a. Niche Products c. Tangible Products b. Product Size and weight d. Seasonality
b. Complimentary Goods d. Consumer Products 5. It means that there are different levels of demand for a product throughout
4. It refers to the company’s ability to use it resources to generate revenues in the year.
excess of its expenses. a. Stock Keeping Unit c. Price Point
a. Profitability c. Feasibility b. Product Size and weight d. Seasonality
b. Viability d. Reliability 6. It refers to useful life of a product or time during the product remains usable
5. It refers to the state of product where it is easily broken or damaged for its primary function.
compared to others and must need extra attention when shipping to ensure a. Stock Keeping Unit c. Price Point
they arrive in perfect condition. b. Product Lifespan d. Seasonality
a. Product Fragility c. Product Reliability 7. It refers to the amount charged for a product or service.
b. Product Viability d. Product Lifespan
a. Price c. Point
6. It refers to specific group of consumers at which a business aims its products and
b. Prize d. Profit
services.
8. It refers to products that are easily distinguished form other products and
a. Target Price c. Target Customer
b. Target Product d. Target Place
also produced and sold for specialized uses.

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 a. Niche Products c. Tangible Products 5. How would you rate the value of money for the product?
b. Complimentary Goods d. Consumer Products ___ Excellent
9. It refers to the company’s ability to use it resources to generate revenues in ___ Above average
excess of its expenses. ___ Average
a. Profitability c. Feasibility ___ Below average
b. Viability d. Reliability ___ Poor
10. It refers to specific group of consumers at which a business aims its 6. If the product were available today, how likely would you be to buy the product?
products and services. ___ Extremely likely
___ Very likely
a. Target Price c. Target Customer
___ Somewhat likely
b. Target Product d. Target Place
___ Not so likely
11. A customer will be more likely to buy a product if you _____.
___ Not at all likely
a. Show how easy it is to use 7. How likely are you to replace your current product with my product?
b. List and inform the customer every feature the product has ___ Extremely likely
c. Open the manual to show and explain instructions displayed ___ Very likely
d. All of the above ___ Somewhat likely
12. The best method for finding the right product for a customer is _____. ___ Not so likely
a. Asking and answering customer’s questions to move the sale along  ___ Not at all likely
b. Asking open-ended questions to customer 8. How likely is that you would recommend our new product to a friend or colleague?
c. Let the customer do all of the talking and not asking any questions
d. Run the other way when you see a customer Not at all likely Extremely likely
13. Customers most likely need your help when _______. 
0 1 2 3 4 5 6 7 8 9 10
a. They are buying a product for the first time 
b. They purchase an item frequently
9. What are the things that you like most about this new product?
c. An item includes assembly instructions
10. What are the things that you would most like to improve in this new product?
d. They are buying the product for the first time and an item includes (Note: Take a look at this example.)
assembly instructions
14. Shoppers are more likely to buy new products if _______. 
a. They can try them
  b. You provide instructions for using them
c. You display and let them see the whole product
d. All of the above
15. Customers are most likely to complete feedback surveys if ______.
a. The forms are placed near the cash register
b. They are happy with your service or the other way around
c. You ask them to
d. None of the above

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C. INDEPENDENT ACTIVITIES: 2. Reviewing Previous Lesson:
Activity: Let’s try this survey questionnaire. 1. The Consumer
Try to look for possible 10 customers of your product/service and let 2. The established Products and Services in the Market
them answer these questions. Accomplish this using messenger, SMS or email. Use 3. The Distribution Channels
the results to improve, make changes or stick with your existing product/service 4. The Government (Government Regulations)
concept. Show results from questions 1-8 using bar graph (or any of your choice) 5. Research and Development
and your reactions from answers of questions 9 and 10. Ways of Generating New Product/Service
Note: You can also modify the questions if you want or add questions if necessary. 1. Focus Group Discussion
2. Brainstorming
Name (optional): Age: Gender: 3. Problem Inventory Analysis
Directions: Put a check on the line of your preferred answer.
1. What is your first reaction to the product?
SWOT Analysis Tool . This is what entrepreneurs use to help them decide on the
___ Very positive
most suitable business idea they could introduce in the market . It will also help
___ Somewhat positive
them to focus on the possible problem that arises in the particular
___ Neutral
___ Somewhat negative product/service and the potential advantages of each idea.
___ Very negative Competitors
2. How would you rate the quality of the product? Competitors are very important to the success or failure of a new business. The
___ Very high quality entrepreneur should recognize that there are different types of competitors.
___ High quality ✓ General competitors
___ Neither high nor low quality ✓ Type competitors
___ Low quality ✓ Brand competitors
___ Very low quality The Entrepreneurial Process
3. How innovative is the product? This is a step-by-step procedure in establishing any kind of business that an
___ Extremely innovative entrepreneur has to undergo.
___ Very innovative Opportunity Spotting and Assessment---Developing a Business Plan---
___ Somewhat innovative Determining the capital needed---Running the business
___ Not so innovative
___ Not at all innovative Activity 1: Simple Recall
4. When you think about the product, do you think of it as
something you need or don’t need? KNOWLEDGE TEST: ANSWER ME FIRST DEAR!
___ Definitely need
___ Probably need
A. What does the Acronym SWOT stand for?
___ Neutral
___ Probably don’t need
B. Think of a product/service you want to introduce in the market and
___ Definitely don’t need accomplish its S.W.O.T

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B. Presenting the new lesson 2. ACTIVITY B : (Written Work / Task)
ACTIVITY Guide Questions:
1. Motivation
1. Are the specifications difficult to attain? Why?
Activity 2: 2. What would it take to attain them?
1. What are the things you consider before buying a 3. Is it possible for you to come up with a prototype of the
product or acquire a service? product or service for testing?
2. What was the last thing you bought or paid for? Take a look at the example below.
3. Did you consider the things you listed on question
no.1 before buying or pay for the product/service?
4. If yes, did the product/service meet your
needs/expectations?

Processing question/s:

A. What are the necessary things you must do to make

your product or service be purchased and availed?
B. What are the things/factors you must consider to
ensure customer satisfaction?

Activity 2.1
You are to set up your business venture. What would
be your personal purpose for doing so? What type of
business would you set up? What would be the mission of
this enterprise? Craft a personal and enterprise mission
statement.
Processing question:

A. Is it necessary for a product to be tested before

launching it? Explain your answer.

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C. INDEPENDENT ACTIVITIES (Formative)
Activity 4: Let’s identify your product/service
Directions:From the previous activity in week 4, how do you intend to
convert this product or service concept into something concrete and real?
What technologies and technicalities must you apply? What would be the
quality specifications demanded of your product or service?
Fill out the “My Product Specification” template below with your own
product’s specification in another sheet of paper.
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3. ABSTRACTION (Discussion of the Topic)
NOTE: Use available DepED Textbooks, READERS, Govt sites, LR
Portal …)
When something is “viable,” it is capable of not only germinating, but
growing. In product development terms, viability means that a product not only
gets purchased, but it performs well enough to be recommended to others. Its
popularity spreads organically, or virally. If you want your product or service that
both initiates a sale and generates word of mouth, it must meet customer
requirements and if possible, exceeds their expectations.
Customer Requirements is particular characteristics and specifications of
a good or service as determined by a customer. Most of the times the customer
is enabled to state the requirements precisely while others can be characterized
as “nice to have.” Some are never expressed, but are critically important to how
the customer will arrive at a purchase decision and influence how the consumer
perceives the product, brand and provider.
Things to Consider During a Product Viability Analysis
To start, you’ll need to ask yourself some serious strategic questions
about your product’s viability.
- Is the product idea practical?
- What obstacles or challenges lie ahead?
- Will it need support services of some kind to ensure customer
satisfaction?
After answering these questions, you’ll need to shift your focus to the
more tactical aspects of your product and how it will impact your business
model.
- Consider product size and weight.
- The size and weight of your product will have an impact on how
much you sell.
- If the product you’re considering is large, awkwardly shaped or
heavy, you may have high shipping costs. Think you can pass the cost
of shipping on to your customers? Think again.
- Shipping cost is a top reason for cart abandonment.
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3. Discussion of the Topic: (ABSTRACTION)
- If you can provide your customers with free, fast shipping, you
significantly increase your chances of winning their loyalty.
- That being said, free shipping is tightening profit margins across all
industries, making it harder to stay competitive and offer a leading customer
experience. By having a smaller product, you can minimize shipping costs and
satisfy your customers’ desire for quick and easy delivery.
2. Consider product fragility.
- Fragile products need extra attention when shipping to ensure they
arrive in perfect condition.
- Fragility shouldn’t completely dissuade you from offering a certain
product, but keep in mind that opting to sell fragile goods will increase costs for
shipping, inventory and customer service.
3. Consider SKUs.
- An SKU, or stock keeping unit, typically refers to color, size, gender
and other variations of a single product.
- The more SKUs you have, the more attention, time and money you
will need to spend in tracking and maintaining inventory.
4. Consider product lifespan.
- Having a consumable or disposable product is often perceived as a
great choice from a business perspective because you can improve the way you
earn customers’ loyalty and ultimately, build your business off of repeat sales.
5. Consider seasonality.
- Seasonality means that there are different levels of demand for a
product throughout the year.
- Of course, there are different aspects to consider, including where
your target customers are located (if you’re selling internationally—keep in
mind your winter could be their summer).
6. Consider price point.
- Remember, you’ll want to make sure your prices are still attainable for
your target customer. So, when you determine the market viability, keep in
mind how you can maintain functionality and quality.
7. Consider competition.
-Don’t let this deter you—after all, competition can be a good thing.
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3. Discussion of the Topic: (ABSTRACTION)
8. Consider yourself.
- Yes, on top of choosing a product that’s viable in the market, you
should select one that you actually enjoy yourself or one that solves a problem
you have personally experienced.
- Building a successful business often requires long hours, and those can
either fly by or drag on endlessly depending on how passionate you are about
what you’re selling.
There are thousands of products and services available to consumers
today. And there are unlimited opportunities for you to enter the marketplace
and compete effectively with a new product or service that's better in some
way than what's already being offered by your competitors.
So how do you start? To make a product successful, you must be personally
and emotionally committed to its success. Once you've got a product or service
in mind, you need to begin with a self-analysis:
- What kinds of product do you like, enjoy, consume and benefit from?
- Do you like the product or service you're planning to sell?
- Can you see yourself getting excited about this product or service?
- Would you buy it and use it yourself?
- Would you sell it to your family, your best friend, your next-door
neighbor?
- Can you see yourself selling this product or service for the next five to
10 years?
- Is this a product or service that you intensely desire to bring to the
marketplace?
Product testing gives your target audience a range of options and asks
them to provide feedback on each one. With product testing, you can compare
metrics like purchase intent, quality, and value to find out which product
concepts customers like best. When you use product testing, you take on a
product launch with 4 major advantages:
1. IDENTIFY FLAWS AND DEFECTS
2. POSSIBILITY OF ATTRACTING EARLY ADOPTERS
3. AVOID MAJOR ERRORS
4. GATHER MARKETING INSIGHTS
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