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ADvantages and Disadvantages
ADvantages and Disadvantages
ADvantages and Disadvantages
| Analytixlabs
Machines take accurate decisions based on the previous information that they gather over time
while applying certain algorithm sets. Thus, there is a reduction in error and a spike in accuracy.
For instance, Google recently shared on its AI blog about a machine learning method that will work
around predicting the weather. Google is going to call it ‘Nowcasting‘ which will predict weather
zero tp six hours ahead of time. Google believes by using fewer data and simple methodology, they
can predict weather more accurately, especially in events like thunderstorms or ones related to
precipitation.
This idea comes riding high on Google and Harvard’s initiative of developing an AI system that
can predict the aftershock locations of an earthquake. After studying over 131,000 earthquakes and
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its aftershocks, scientists have tested this neural network on 30,000 events. It showed more accuracy
in pinpointing aftershock locations when pitted against traditional methods.
In November last year, Google announced Contact Center AI for businesses to improve customer
experience. This is a classic example of an AI-enabled helpline system for businesses to relentlessly
address customer queries and issues, and resolve them on priority for improved customer
experience.
Similarly, Amazon Lex, the chatbot designed for call center by Amazon is capable of having
intelligent conversations against human queries. It incorporates the same technology of Amazon
Alexa – i.e. to recognize the caller’s intent, ask related follow-up questions, and provide answers.
These chatbots are available round-the-clock catering to customers across the globe and varied
timezones seamlessly.
Machines have no emotions [well, unless you are Chitti, the robot, that, quite frankly, had me
confused with its obsession over the female protagonist Sana]. This single attribute about Ai-
enabled machines can help you deal with customer grievances more steadily.
Imagine a feature in your software not functioning suddenly causing inconvenience to your users.
They will surely raise tickets, ping on your chat support and write emails. Often people attempt for
‘live chat’ rather than waiting on email or tickets to get resolved.
Now imagine having a human at the receiving end, who fully understands the issues and is trying
hard to resolve queries in hundreds of numbers. At one point, that person will break. Chances are
chats that may go hay-way in terms of sensitivity of language.
However, with an AI-enabled chat system, no such breaking point arises. Customers can throw any
amount of weird queries, your chatbot has pre-fed answers that it will keep on showing as per its
assessment of query.
It is definitely one of the safest ways to handle such scenarios because machines don’t feel anything.
They will only analyze the words used in the query, matching them against the pre-fed information,
and give out relevant answers.
Simple – it is devoid of any emotions and biased views. When a human takes a decision, a lot of it it
is driven by emotions. A machine, on the other hand, is highly practical and rational in its approach.
This ensures more accurate and result-oriented decision-making.
For instance, IBM’s Deep Blue supercomputer takes decisions based on all the probabilities possible
from the opponent’s end. A human cannot fathom so many probabilities in one go like a machine.
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always analyze a situation in terms of pre-fed data and past experiences. It is difficult for a machine
to be creative in its approach.
One of the classic examples is the Forbes earning reports. Forbes uses Quil, a bot, to write these
reports. These reports are facts and data that are pre-fed to the bot. Forrester predicts that such bot-
driven contents may replace 16 percent of jobs in the US by 2025 but it is a debatable topic.
The problem with this bot-written article is that it lacks the human touch, unlike other Forbes
articles. The creative touch to explaining events and use cases while writing an article is not present
when a machine does it.
A two-year-long study by McKinsey has suggested that by 2030 robots will replace at least 30
percent of human labour, i.e., almost 400 to 800 million jobs that will require 375 million people to
switch jobs.
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If the whole of it is left to bots, customer experience across the globe will go downhill. Bots can do
the initial touch basing. If customers query is resolved through pre-fed guide documents, great. If
not, a ticket is automatically raised by the bot for a human to manually follow up.
Sometimes, a bot cannot understand your pain point because you do not emotionally drive it. You
will always need a human ear to get things done.
That is a human trait, and I might add, an exclusive one that too.
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