Name: Mahmoud Sayed Mohamed ID: 18-00384

Sultan
Assignment: (1)  Vision and mission Netflix
Instructor name: DR Gehan Omar Teaching Assistant: Demiana Nasr

'…Vision
AT NETFLIX, THEY WANT TO ENTERTAIN THE -
WORLD. WHATEVER YOUR TASTE, AND NO
MATTER WHERE YOU LIVE, WE GIVE YOU
ACCESS TO BEST-IN-CLASS TV SHOWS, MOVIES
AND DOCUMENTARIES. OUR MEMBERS
CONTROL WHAT THEY WANT TO WATCH,
WHEN THEY WANT IT, WITH NO ADS, IN ONE
.SIMPLE SUBSCRIPTION

THEY’RE STREAMING IN MORE THAN 30 -

LANGUAGES AND 190 COUNTRIES, BECAUSE
GREAT STORIES CAN COME FROM ANYWHERE
AND BE LOVED EVERYWHERE. WE ARE THE
WORLD’S BIGGEST FANS OF ENTERTAINMENT,
AND WE’RE ALWAYS LOOKING TO HELP YOU
FIND YOUR NEXT FAVORITE STORY
'…Mission
A Mission Statement defines the company's
business, its objectives and its approach to
reach those objectives. A Vision Statement
describes the desired future position of the
company. Elements of Mission and Vision
Statements are often combined to provide a
statement of the company's purposes, goals and
values

:Purpose / Products
Netflix is a subscription-based streaming service that allows our members to watch TV shows
and movies without commercials on an internet-connected device. You can also download TV
shows and movies to your iOS, Android, or Windows 10 device and watch without an internet
connection
Netflix has over 15,000 titles, but its total library size is getting smaller as it focuses on
developing original content. Data from (uNoGS) indicates that Netflix had at least 15,000 titles
across all its international libraries as of February 2021
:Customers/ Markets
The target audience for 89% Netflix subscribers
are between the ages of 18-24 with a large
section also being 25-39 years old. The
Household average above $102,000+ per year.
65% are likely to be the main grocery shoppers
of the household
In the second quarter of 2021, the United States remained Netflix's leading market, with around
67 million subscribers. Brazil ranked second with around 18 million, followed by the United
Kingdom, Germany and France

:Technology ?How does Netflix technology work

Netflix uses adaptive bitrate streaming
technology to adjust video and audio quality to
match broadband connection speed and network
.conditions
In 2016, Netflix standardized two DCT-based -
video coding formats for its mobile services:
(AVCHi-Mobile), based on AVC; and VP9-Mobile,
.based on VP9
…Values
Netflix uses the internet to stream movies
and TV shows from their servers to your
screens, but they can't do it alone. From
their servers to the world wide web to
your ISP's (Internet Service Provider)
network, their content travels across
multiple touch points to get to your screen

The real values of a firm are shown by who gets rewarded or let go. Below are our values, the
specific behaviors and skills we care about most. The more these values sound like you, and
.describe people you want to work with, the more likely you will thrive at Netflix
Judgment Communication
.You make wise decisions despite ambiguity - You are concise and articulate in speech -
You identify root causes, and get beyond - .and writing
.treating symptoms You listen well and seek to understand -
.before reacting
Curiosity Courage
.You learn rapidly and eagerly - You say what you think, when it’s in the -
You contribute effectively outside of your - best interest of Netflix, even if it is
.specialty .uncomfortable
You make connections that others miss - You make tough decisions without -
.agonizing

Passion
You inspire others with your thirst for -
.excellence
You care intensely about our members and -
.Netflix's success
Innovation
You create new ideas that prove useful -
You re-conceptualize issues to discover -
solutions to hard problems
Integrity
You are known for candor, authenticity, -
transparency, and being non-political
Selflessness
You seek what is best for Netflix, rather -
.than what is best for yourself or your group
You are open-minded in search of great -
.ideas
Inclusion
You collaborate effectively with people of -
diverse backgrounds and cultures
You nurture and embrace differing -
perspectives to make better decisions
Impact
You accomplish amazing amounts of -
important work - You demonstrate
You only say things about fellow employees - consistently strong performance so
that you say to their face colleagues can rely upon you