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CHAPTER I

EXECUTIVE SUMMARY

VINTAFFLE

The business owner's company name is VINTAffle as it is inspired by the

vinta boat in Zamboanga Peninsula. The producers add some twist to the original

waffle, like the colors that came from the vinta boat and add some different

fillings in it. The procedure of making the VINTAffle is to sanitize all the

materials/utensils/equipment well. Mix all the ingredients and add the food color.

The producers use margarine as an alternative for the oil. The business owners

make sure that the product is very prominent to catch the customer’s attention,

because of the fillings and the rich color that costumers cannot resist.

VISION

To be the most well-known waffle company worldwide.

MISSION

To provide high quality products through good services and making

delicious waffles, to satisfy our customer.

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Objectives

 Spend time each day to identify new twists to the VINTAffle itself such

as; new fillings, colors and toppings.

 Increase sales each day of business operations.

 Train staff before starting the business operation to offer a good quality

service for the VINTAffle to improve their customers’ relation.

What is the product of the business?

The VINTAffle will offer its product in different colors such as; blue,

green, pink and it has 3 fillings like tuna, cheese, and ham and cheese. Maurice

Vermersch was the man who invented the waffle. There is a lot of difference

between waffles before and in present. Today, waffle has different flavors inside.

The waffles have different toppings like marshmallows, and chocolate syrup, or

all the toppings can be mixed together.

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Logo of the Firm

Location of the Firm

VINTAffle will be located in Systems Plus Computer College-Caloocan.

Descriptive Definition of the project

A lot of Filipinos love to eat. They usually buy food just to satisfy their

cravings. One of the common pastries that they love to eat is waffle. There are

varieties of waffle filling such as cheese, tuna and ham and cheese that the

producers decided to make for the costumers and offered with different colors of

it. It is budget friendly that anyone can afford. It is delicious and fulfilling that

everyone will love.

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Brief History of VINTAffle

There is a group of students who had decided to make a waffle. They

make sure that they have a enough capital to start the business. They think of a

product that is affordable and have a good taste. They are inspired to make a

waffle that has a theme Vinta to promote the Vinta boat in Zamboanga Peninsula.
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HIGHLIGHTS OF MAJOR ASSUMPTIONS

Assumptions:

A. Approximately 500-2000 students of Systems Plus Computer College are

roaming around the school during break time. Therefore, they can go to the

booth of VINTAffle, the business owner’s assumed 300 potential

customers will buy the product.

B. Daily Sales

300 person x PhP15 = PhP 4,500.00

Cost of goods sold is assumed 50% of the sales.

C. 150 persons x Php 15.00 x 2 days = PhP 4,500.00

Net Income per day is Assumed PhP 1,125.000

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MARKET PRICES

The Price of the Product that will be offered by Vintaffle.

Size and
Price
PRODUCT Medium

VINTAffle with Ham & Cheese

VINTAffle with Tuna

PhP 15

VINTAFFLE with Cheese

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1. METHOD OF FINANCING

It is important to decide thoroughly on how to finance this business

because it will be the source of VINTAffle when it comes to financial needs. It

will give the different needs of VINTAffle in order for the owners/producers to

produce the product and they will also give the needed cash for the expenses of

the business. The VINTAffle must arrange all the transactions thoroughly so

that it will make sure that everything is all right.

MARKET FEASIBILITY

The target market of VINTAffle Company is students and even teachers of

Systems Plus Computer College. The SPCC community is the appropriate place to

conduct this kind of business because they are willing to buy foods that they can

afford. The producers will promote the product by advertising it verbally, give

some flyers and post it online for the costumer to be aware and to know well the

product.
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TECHNICAL FEASIBILITY

In today's modern technology, the products have been easily made

because technology improves our business in terms of processing the waffle. The

machine helps the business to lessen the time in operating the business Through

the use of machines it can prevent from being exhausted in making the product,

they will surely reach their goal and help them to enhance skill specially in facing

the challenges in the business.

FINANCIAL FEASIBILITY

In order to do the financial study of the business, VINTAffle Company

first thing must do is to know all the ingredients, estimate the expected capital,

expected costs and expected income. After doing all of these, the VINTAffle

Company will get the money they used for their capital within 1 day; it will be

used to budget the business financial resource for the next days.