Which Aussie supermarket has the best meat?

LeonYLC

2 days ago

Aldi has the best supermarket meat in Australia, according to Canstar’s latest annual survey.
More than 6000 Australians chose Aldi’s beef, chicken, pork, lamb, fish and other seafood
products as the best supermarket meat.

It's the fourth year in a row Aldi has taken out the top gong.

Coles was named co-winner for lamb and seafood.

Australia’s largest supermarket chain, Woolworths, did not win a thing.

Aldi scored a perfect five stars in all five meat categories – voted ahead of its competitors on
price, taste and freshness.

“It’s a real testament to the quality of meat products that ALDI brings to consumers,”
Canstar’s home and lifestyle expert, Megan Birot, said in a statement.

Australians spend an average of $41 per week on meat – including seafood – but rarely think
about the choices they are making, says Ms Birot.

The survey aims help consumers make more informed choices.

“Shoppers are motivated by quality and value, and we are very proud that this award
recognises ALDI’s continued efforts to ensure all fresh meat products are delicious and at the
lowest possible prices,” said Aldi’s buying group director, Adrian Nel.

The survey found 15 per cent of customers were disappointed with meat quality, but 27 per
cent still prefer to buy meat at the supermarket rather than from the butcher.

Australia’s large supermarkets have now control more than 50 per cent of the market,
according to the latest Roy Morgan survey data. 

More than a quarter of consumers are trying to buy free-range chicken, grass-fed beef and
other more ethical meat products.

Canstar’s survey comes after ABS figures showed red meat prices rose by more than 8 per
cent over the past 12 months alone.

Who won what?

Beef
Aldi won the beef sausages category, while Coles won beef mince. Aldi’s beef burgers were
voted the best by consumers. Aldi and Coles tied on steaks. Aldi won the beef roast category
and the beef section overall.

Chicken
Aldi came out ahead on chicken mince and breast. Coles was voted best for chicken burgers
and sausages. Aldi won the best chicken thighs, drumsticks, wings and chicken roast.

Lamb
Coles beat Aldi for the best lamb cutlets and roast, but Aldi scored more points for its lamb
chops and mince.
Pork
Aldi had the best for pork sausages, chops, mince and roast. Coles or Woolworths did not win
a single sub-category for pork products.

Fish and seafood

Consumers thought Aldi had the best fish, but the broader seafood category was a tie between
Coles and Aldi.