LUXURY MANAGEMENT IN

EMERGING MARKETS: NORTH

AMERICA

A group preentation by-

Bhavya Garg
Bidushi Bala
Dhruv Arolkar
Hardika Shah
 HERITAGE
ETHNICITY
GOVERNMENT

Humankind

TRADE & EXPORT

TOURISM
 Chichen Itza

Hawaii Volcanoes National Park.

Yellowstone National Park
Day of the Dead

NEW YORK

WALT Road trip down Highway 1

DISNEY
WORLD
RESORT
Campeche Town

Underwater Museum
Northern
Lights, Alaska

Cenotes Banff national park canada

 CONCLUSION
North America, the third-largest continent in the world is home to some of the most amazing natural wonders and modern
cities- Los Angeles, New York, Miami, Orlando and Washington DC in the United States, Mexico, Toronto and Vancouver are
some of the most popular cities to visit in North America.

North America is counted as one of the most economically developed regions in the world.

The most visited tourist attractions and natural wonders include: Banff National Park (Alberta, Canada), Chichen Itza
(Yucatan, Mexico), Grand Canyon (northern Arizona, US), Niagara Falls (Niagara border, New York ), Yellowstone National
Park (Wyoming, US), Grand Canyon and Mount McKinley in Alaska. The five great lakes of the United States of America-
Lake Ferret, Lake Ontario, Lake Michigan, Lake Erie and Lake Superior.

Luxury hotels include: Le Mount Stephen in Canada, Paradisus Los Cabos in Mexico, The Setai in Miami Beach and many
more

Luxury cruises include: CARIBBEAN BREEZES VOYAGE - MIAMI (£2039 pp), EXOTIC CARIBBEAN IN DEPTH (£6399
pp), etc.

Tourism is extremely important for the Caribbean economies, as they contain many beaches and have warm climates. Skiing in
Canada and the US is an attraction. Tourism helps in contributing to the economy.


The luxury goods market in North America is segmented on the basis of type and distribution channels.
By type, the market is segmented into clothing and apparel, footwear, bags, jewelry, watches, and other types. The
market is segmented into single-branded stores, multi-brand stores, online stores, and other distribution channels.
Also, the study provides an analysis of the luxury goods market in the emerging and established markets across
North America, including the United States, Canada, Mexico, and the Rest of North America.

The sustained growth in the North America luxury goods market can be attributed to the continuing rise in the
tourism industry. The travelers visiting the country are from well-to-do families and often buy luxury goods from
the outlets of various multinational brands. The millennial group comprises the majority of the buyers, as these
consumers are enormously under the influence of fashion. North America is an economically strong market, and
therefore, the major multinational brands often launch their premium products earlier in this country, as compared
to many other countries in the world. For instance, the luxury goods brand, Gucci, has a product portfolio that
comprises more than 29 variants of perfumes, in the country.