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ACC 324 Wk1to3
ACC 324 Wk1to3
TABLE OF CONTENTS
Page
No.
Course Outline 1
Course Outline Policy 1
Course Information 5
1
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Assessment Task Submission Submission of assessment tasks shall be on 3rd, 5th, 7th
and 9th week of the term. The assessment paper shall
be attached with a cover page indicating the title of the
assessment task (if the task is performance), the
name of the course coordinator, date of submission and
name of the student. The document should be emailed
to the course coordinator. It is also expected that you
already paid your tuition and other fees before the
submission of the assessment task.
Penalties for Late The score for an assessment item submitted after the
Assignments/Assessments designated time on the due date, without an approved
extension of time, will be reduced by 5% of the possible
maximum score for that assessment item for each day
or part day that the assessment item is late.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Return of Assignments/ Assessment tasks will be returned to you two (2) weeks
Assessments after the submission. This will be returned by email or
via Blackboard portal.
Course discussions/exercises 40
1st formative assessment 10
2nd formative assessment 10
3rd formative assessment 10
Final Examination 30
LECTURE TOTAL 100
X .40
40%
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Exercises 40
1st formative assessment 10
2nd formative assessment 10
3rd formative assessment 10
Final Examination 30
LABORATORY TOTAL 100
X .60
60%
4
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
CC’s Voice: Hello prospective data analyst! Welcome to this course ACC 324L:
Statistical. This course introduces you the statistical concepts and their
application in your research paper. Throughout this course you will
learn how to summarize data, analyze them, and draw meaningful
inferences that lead to improved decisions. These better decisions they
make help you improve the running of a department or a company. You
will gain hands-on experience in the use of electronic spreadsheet
software for advanced business analysis
CO Before you will become a data analyst, you need to know the concepts of various
statistical tools, such as measurement of central tendency, variability,
normal distribution, hypothesis testing, correlation and regression. After
knowing the concepts, you need to have a hands-on preparation of
statistical results that includes both descriptive and inferential statistics
using a statistical software. Lastly, you need to know how to prepare
statistical analysis report from your data statistics.
Let us begin!
Big Picture
Week 1-3: Unit Learning Outcomes (ULO): At the end of the unit, you are expected
to
Theory
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Metalanguage
Essential Knowledge
You need to know basic statistics because you are always dealing with
quantitative data. This data can be used for decisions if they are correctly processed
and analyzed. Read and study the following concepts to understand ULOa. However,
you are not limited to the discussion here. You need to read further the ebook provided
in the BlackBoard LMS.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
1. Variables- These are the characteristics of items or individuals. There are two
types of variables:
a. Qualitative variable or categorical variables have values that can only
be placed into categories such as yes and no and levels.
b. Ex. “Do you study” (yes or no) and the level of study habits (always,
often, sometimes, never) are examples of categorical variables.
c. Quantitative variables or numerical variables represent the quantity
value. These variables are identified as discrete or continuous variables.
d. Discrete variables arise from counting process and have numerical
values. “The number of premium cable channels subscribed to” is an
example of a discrete numerical variable because the response is one
of a finite number of integers. You subscribe to zero, one, two, or more
channels. “The number of items purchased” is also a discrete numerical
variable because you are counting the number of items purchased.
e. Continuous variables are generated from numerical responses arises
of a measuring process. One example of these variables is the time you
wait for teller service at a bank is an example of a continuous numerical
variable because the response takes on any value within an interval or
continuum, depending on the precision of the measuring instrument.
2. Data- There are millions of numerical data that are gathered in businesses
every day. For example, the quantity of items produces, the locations of outlets,
shipment details, and the ranking scales of the sales representatives. These
data should not be analyzed in the same way because the numbers are
different. Thys, it is essential for business researcher needs to know the level
of data measurement represented by the numbers being analyzed.
3. Measurement scales
a. Nominal Scale. In this measurement, numbers are used simply for
labeling, classification, or categorization. For example, The data set
consists of educational attainment. We may designate elementary as 1,
highschool as 2, and College as 3. The numbers 1, 2, and 3 are
categories of the educational attainment of respondents. This nominal
scale of measurement can only be used for qualitative data, not for
quantitative data.
b. Ordinal Scale. It is a measurement according to order, either relative
size or quality. Example: A consumer may rank four products as 1, 2, 3,
and 4, where 4 is the best, and 1 is the worst. In this scale of
measurement, we do not know how much better one product is than
others, only that it is better.
c. Interval Scale. In the interval scale of measurement, the value of zero
is assigned arbitrarily, and therefore we cannot take ratios of two
measurements. But we can take ratios of intervals. A good example is
how we measure the time of day, which is on an interval scale. We
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
cannot say 12:00 am twice as long as 6:00 am. But we can tell that there
is 10 hours interval between 0:00 am (midnight), and 10 am. It does not
mean that 0:00 am absence of time. Another example is temperature.
When we say 0°F, we do not mean zero heat. In other around, the temp
of 100 °F is not twice as hot as 50°F.
d. Ratio Scale. In general, the interval between the two interval scale
measurements will be on the ratio scale. It is the highest level of data
since it contains interval scale properties with the inclusion of the
absoluteness of zero. Money, for example, is measured on a ratio scale.
Other examples of the ratio scale are measurements of weight, volume,
area, or length.
4. Data collection- Data is collected through various methods. Sometimes data
set consists of the entire population.
Sampling from the population is often done randomly. It means that every
possible sample of an element has an equal chance of being selected. A sample
selected in this way is called a simple random sample, or just a random sample. A
random sample allows an opportunity to determine its elements.
5. Statistical methods use to summarize business data by concluding, making
reliable forecasts about business activities, and improving business processes
are the following:
a. Descriptive statistics are the methods used that help collects,
summarize, present, and analyze a set of data.
b. Inferential statistics are the methods used in collecting data from a
small group to conclude a larger group. Two major types of inferential
statistics: parametric statistics and nonparametric statistics.
i. Parametric statistics need interval or ratio data and certain
assumptions about the distribution of data while,
ii. Nonparametric statistics used the nominal or ordinal level of
data.
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J. (2019).
Basic business statistics: Concepts and applications. Pearson higher education
AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
After learning the metalanguage and essential knowledge as well as the
powerpoint presentation in the BlackBoard LMS, I need to evaluate your learnings by
answering the following:
Let’s Analyze
Let us then check your understanding of whether you have learned the
concept of variables, data, measurement scales, and data collection by filling up the
requirements of this activity.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
In a Nutshell
Your turn
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
8. ________________________________________________________________
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9. ________________________________________________________________
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10. ________________________________________________________________
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2.
3.
4.
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Keywords Index
• Continuous • Measurement scale • Qualitative
• Data • Nominal • Ratio
• Data collection • Nonparametric • Sample
• Data set statistics • Sampling
• Descriptive statistics • Numerical • Statistic
• Discrete • Ordinal • Statistical methods
• Inferential statistics • Parameter • Variables
• Interval • Population
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Metalanguage
After determining what data you want to analyze, your measurement scale, and
your statistical method, you need to understand the different sampling methods in
collecting your data and survey error. Thus, it is necessary to read the following
terminologies as you go over with the discussion proper.
1. Frame- It is a term used in when you want to filter your population. Frames
are data sources such as population lists, directories, or maps. Samples are
drawn from frames. Like for example, the Certified Public Accountant in
Davao Region, the top 30 stocks list.
2. Sampling- a method of collecting a sample from the frame or population.
3. Random sampling- every unit of the population has the same probability of
being selected into the sample.
4. Nonrandom sampling- not every unit of the population has the same
probability of being selected into the sample.
Essential Knowledge
A sampling of data is widely used in business as a tool for gathering useful
information about a population. Data are collected from samples, and conclusions are
drawn about the population as part of the inferential statistics process. Sampling is
less time-consuming than selecting every item in the population. It is less costly than
selecting every item in the population, and analyzing a sample is less cumbersome
and more practical than examining the entire population.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
B. Probability Sample-
i. Simple random sampling is the most basic random technique.
It is the basis for other random sampling techniques. In a simple
random sample, every item of a population has the chance to be
selected. Besides, every sample of a fixed size has the same
selection as every other sample of that size.
ii. Stratified sampling is more efficient from simple random or
systematic sampling because you are confident that there is a
representation of items across the entire population.
3. Survey Error- Even when surveys use random probability sampling methods,
they are subject to potential errors. There are four types of survey errors:
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
a. Coverage error- This error occurs if there are groups of items excluded
from the sampling frame, and they have no chance to be selected.
Coverage error results in a selection bias.
b. Nonresponse error- Nonresponse to sample surveys is one of the most
serious problems that occur in practical applications of sampling
methodology This arises from the failure to collect data on all items in
the sample and results in nonresponse bias. Follow-up is required for
nonresponses after a specific period because not everyone will respond
to your surveys as others will do.
c. Sampling error happens when there are variations or chance
differences from sample to sample.
d. Measurement error- Three sources of measurement error are
ambiguous wording of questions, the Hawthorne effect, and
respondent error.
i. The ambiguous wording of questions
ii. Sometimes, respondents like to please the interviewer and
answer in favor of the concepts of the interviewer. It is called the
Hawthorne effect. It can be minimized if there is proper
interviewer training.
iii. The respondent error occurs as a result of an overzealous or
under enthusiastic effort by the respondent. It can be minimized
by carefully scrutinizing the data and then recontacting those
individuals whose responses seem unusual and randomly chose
a small number of contacts to determine the reliability of the
responses.
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J.
(2019). Basic business statistics: Concepts and applications. Pearson higher
education AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
After reading the concepts of ULOb, I need to evaluate your learnings about
its topic by answering the multiple-choice below:
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
16
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Let’s Analyze
I hope you have gained your confidence in determining the population, frame,
and sample. Now let us check your understanding of the different sampling method
and survey errors:
Activity 1. You need to develop a frame for the population of each of the
following research projects.
1. We measure the job satisfaction of all union employees in a company.
Frame: University of Mindanao employees.
____________________________________________________________
3. Interviewing passengers of a major airline about its food service
____________________________________________________________
4. Studying the quality control programs of small and medium enterprise
_____________________________________________________________
5. Attempting to measure the corporate culture of cooperatives.
_____________________________________________________________
In a Nutshell
1. Data are gathered from samples compiled and analyzed by the researcher to
be significant to intended users.
2. Sampling provides a justifiable means for gathering such useful decision-
making information that might be unattainable and unaffordable if using the
entire population.
Your turn.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
3. ______________________________________________________________
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4. ______________________________________________________________
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Questions/Issues Answers
1.
2.
3.
4.
5.
Keywords Index
Metalanguage
After data collection and sampling methods, the data analyst needs to evaluate
the data gathered. For you to know the data analysis, you need to understand ULOc
terminologies. You also need to read the ebook given to you through the Blackboard
LMS for each detailed discussion.
1. The central tendency is a central or typical value for a probability distribution.
2. The variation is the scattering or dispersion of values away from a central
value.
3. The coefficient of variation (CV) is a ratio of the standard deviation to the
mean expressed in percentage.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Essential Knowledge
To describe the set of data gathered, you must learn the concepts of central
tendencies and variations. You also need how to compute the central tendencies
methodology and apply them in Microsoft excel later.
1. Central Tendencies- Measures of central tendency yield information about
the center, or middle part of a group of numbers or data. However, id does not
focus on how far values are from the middle numbers. The following are the
measures of central tendency.
You can also find the median by using the formula (n+1)/2 term in an
ordered data set. For example, if a data set contains 97 terms, the median is
the 49th term. That is, this formula is helpful when many terms must be
manipulated.
Take note that it is the nth term; thus, you need to count the nth term
starting from the smallest array of your data set.
b. The mode of the data set is the value that occurs most frequently. Like
the median and unlike the mean, extreme values do not affect the mode.
c. The mean of a set of data is their average. X-bar represents it. You can
get the mean by summing all the values of data or observation and
divided by the number of observations. It is the most common measure
in a central tendency in which all the values play an equal role.
i. Sample Mean- The sample mean is the sum of the values in a
sample divided by the number of data points in the sample.
2. Empirical Rule -It is an important rule of thumb to get the values within the
approximate percentage based on three numbers of standard deviations: 1, 2,
and 3. The empirical rule is applicable only for a normally distributed data set.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
For any number k greater than 1, at least 1-1/k2 of the data will fall within
k standard deviations of the mean. This theorem produces a few useful rules:
a. no information can be obtained on the fraction of values falling within 1
standard deviation of the mean
b. at least 75% will fall within 2 standard deviations
c. at least 88.8 % will fall within 3 standard deviations
b. A quartile divides the number of data points into four equal parts, or
quarters. The first quartile is the middle number between the smallest
number and the median of the data set. Quartile 2 is sometimes called
the median, while quartile 3 is the largest number.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
24
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
g. Shapes- Measures of shape are tools that can describe the shape of a
distribution of data. We can examine shapes by its skewness and kurtosis.
i. Skewness can be seen on the tail of your curve. It could be right-
skewed or left-skewed.
25
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J. (2019).
Basic business statistics: Concepts and applications. Pearson higher education
AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
After learning the concepts of central tendency of your data set, let us
check you are by answering the following:
26
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Let’s Analyze
Let us then check your understanding of the central tendencies theories and
concepts by elaborating the questions provided below:
1. Why do we need to measure the variability of our data set? What information
do measures convey?
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In a Nutshell
Here, you are required to synthesize what you have learned from the discussion
and the learning activity. Number one is done for you.
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3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Your turn.
2. ___________________________________________________________
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___________________________________________________________
3. ___________________________________________________________
___________________________________________________________
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4. ___________________________________________________________
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5. ___________________________________________________________
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2.
3.
4.
5.
Keywords Index
• Central tendency • Mesokurtic • Sample mean
• Mode
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Metalanguage
30
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Essential Knowledge
Covariance and correlation are measures on the relationship, association of
variables. You need to study the relationships between numerical variables to
conclude it. In science and engineering, usually, parameters are more straightforward
with one constant. But in social sciences, it would be more complicated because
parameters may or may not be directly related. There could be several indirect
consequences, and deducing cause and effect can be challenging. Only when the
change in one variable causes the change in another parameter is there a causal
relationship. Otherwise, it is merely a correlation. Correlation doesn't imply causation.
The following are used in measuring relationships or associations.
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Phone No.: (082)305-0645 Local 137
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College of Accounting Education
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Phone No.: (082)305-0645 Local 137
a. If you understand the relationship between the two variables, you can
make predictions—the coefficient of correlation ranges from -1 to +1.
b. Negative one shows that the variable has a perfect negative correlation,
while +1 indicates a perfect positive correlation. It means that if points
were plotted, all points would relate to a straight line.
c. For sample data, coefficient correlation is represented by r, while for
population data, the Greek letter ρ (rho) is used. The figure below
illustrates three different types of association between two variables.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
b. The coefficient of correlation in Panel A is -0.9. You can say that for small
values of X, there is a dominant tendency that Y increases. Data are not
perfectly falling on a straight line. Thus, the association of X and Y
cannot be described as perfect. Panel B shows a coefficient of
correlation equal to –0.6. We can see that X's small values tend to be
paired with large Y. Their linear relationship is not as strong as in Panel
A, meaning the coefficient of correlation is not as negative in Panel A.
There is a very weak linear relationship (r=-0.3) between X and Y in
Panel C. There is only a slight tendency for the small values of X to be
paired with the large values of Y. Panels D through F depicts data sets
that have positive coefficients of correlation because small values of X
tend to be paired with small values of Y and vice versa. Panel D shows
a weak positive correlation, with r=0.3. Panel E shows a stronger positive
correlation with r = 0.6. Panel F shows a very strong positive correlation,
with r = 0.9.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J. (2019).
Basic business statistics: Concepts and applications. Pearson higher education
AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
After learning the concepts of ULOd, let us check your learnings on this topic
by answering the multiple choice below:
2. Iking found a covariance level of 35.89 between her two variables. What does
this mean?
a. Strong negative
b. Strong positive
c. Weak positive
d. Weak negative
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3F, Business & Engineering Building
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Phone No.: (082)305-0645 Local 137
d. Co-variables
Let’s Analyze
This time, let us check your analysis of ULOd by elaborating the following
questions:
1. How do the covariance and the coefficient of correlation differ?
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2. Which is better to measure the relationship or association of variables? Explain
your reasons.
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In a Nutshell
Now you know how to analyze your data. Let us then summarize your learnings
here. One is done for you.
1. Measures of central tendency give us a comparison of your data, while
measures of variation do the contrasting of the gathered data.
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3F, Business & Engineering Building
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Phone No.: (082)305-0645 Local 137
Your turn.
2. ________________________________________________________________
________________________________________________________________
________________________________________________________________
3. ________________________________________________________________
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________________________________________________________________
4. ________________________________________________________________
________________________________________________________________
________________________________________________________________
5. ________________________________________________________________
________________________________________________________________
________________________________________________________________
Questions/Issues Answers
1.
2.
3.
4.
5.
Keywords Index
38
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Metalanguage
For you to know the data analysis, you need to understand ULOc terminologies.
You also need to read the ebook given to you through the email for each detailed
discussion.
Essential Knowledge
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Advances in computing during the last four decades have brought statistical
applications to the business desktop. Data analysts must learn how to use a statistical
package in conducting statistical analysis. Various statistical software is SPSS, Stata,
EViews, Minitab, and MS Excel. In this session, you will determine the central
tendency (mean, median, mode) and variation (range, variance, standard deviation,
and coefficient of variation using MS Excel.
Central Tendency
For instance, a manager wants to arrive in his office every day in a more timely
manner. He is thinking that if he knows the time to get ready in the morning, he can
manage his time. He first defines the time to get prepared as the time from when he
get out of bed to when you leave your home, rounded to the nearest minute. Then,
he collect the times for 10 consecutive workdays and organize and store them in an
Excel File.
Using the collected data, he compute the mean to discover the “typical” time
it takes for you to get ready. For these data:
Day 1 2 3 4 5 6 7 8 9 10
Time 39 29 43 52 39 44 40 31 44 35
Enter the following data in your MS Excel worksheet. Rename the worksheet to
“exer1”
6. To compute the Range, just get the difference between the highest value and
the lowest value.
=E5-E4
7. To calculate the sample variance (s2), enter in the following function in cell E7
=VAR.S(B2:B11)
8. To compute the sample standard deviation (s), enter in the following function in
cell E8
=STDEV.S(B2:B11)
9. To compute the sample coefficient of variation, get the quotient of the standard
deviation as numerator and the mean as the denominator.
=E8/E1
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Phone No.: (082)305-0645 Local 137
The result shows that the fastest time he got ready is in 29 minutes, while the
slowest is 52 minutes. The overall average is 39.6 minutes, with a standard deviation
of 6.76 minutes. It means that 68% of the time, he got ready in between 32.83 to
46.37 minutes (39.6 ± 6.77).
Save this file using filename “statistics class.xls.” You will use this file until the
end of the Term.
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J. (2019).
Basic business statistics: Concepts and applications. Pearson higher education
AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
42
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Activity 1: Using MS Excel, open determine the central tendency and variation of
the following problems
Problem 1:
The following set of data is from a sample of n = 10
50 52 55 40 42 60 58 45 50 53
1 Mean
2 Median
3 Mode
4 Minimum
5 Maximum
6 Range
7 Variance
8 Std. Dev
9 Coefficient of Variation
Problem 2:
Health care issues are receiving much attention in both academic and political arenas.
A sociologist recently conducted a survey of citizens over 60 years of age whose net
worth is too high to qualify for Medicaid and have no private health insurance. The
ages of 25 uninsured senior citizens were as follows:
60 61 62 63 64 65 66 68 68 69 70 73 73
74 75 76 76 81 81 82 86 87 89 90 92
1 Mean
2 Median
3 Mode
4 Minimum
5 Maximum
6 Range
7 Variance
8 Standard Deviation
9 Coefficient of Variation
Let’s Analyze
What is essential in this course is you will be able to analyze the statistical
results. Let us check how you would explain the following data set.
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Activity 1: The file contains the cost per ounce for a sample of 14 chocolate bars:
1 Mean
2 Median
3 Mode
4 Minimum
5 Maximum
6 Range
7 Variance
8 Standard Deviation
9 Coefficient of Variation
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d. Based on the results of (a) through (c), what conclusions can you reach
concerning the cost of chocolate bars?
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
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In a Nutshell
Knowing how to compute and interpret the descriptive statistical summary
(central tendency and variation) is a vital part of being a data analyst. In this part of
the unit, you need to summarize what you have just learned. I will supply one item and
continue the rest.
1. To become a good data analyst, we need to learn how to operate various statistical
packages.
Your turn
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3. ________________________________________________________________
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College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
________________________________________________________________
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4. ________________________________________________________________
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5. ________________________________________________________________
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Questions/Issues Answers
1.
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5.
Keywords Index
ULOf presents how to compute the two measures of the relationship between
two numerical variables: the covariance and the coefficient of correlation. You need
the following terminologies to understand the concept of covariance and coefficient of
correlation.
1. The Covariance measures the strength of the linear relationship between two
numerical variables in absolute numbers.
2. The Coefficient of correlation- This also measures the relative strength of a linear
relationship between two numerical variables in ratios.
Essential Knowledge
Your manager is a big fan of the NBA, he wants to measure the association between
the value of a franchise and annual revenue by computing the sample covariance.
Open MS Excel and create a new worksheet. Enter the following data:
47
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Click <File>
Click <Options>
48
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
49
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
c. In the Data Analysis dialogue box, select “Correlation,” then click <OK>.
d. In the Input Range box, Select Range $B$1:$C$31, which includes the label.
Select Group by Column and tick the “Label in the first row.”
e. In the Output option, select Output Range the click $E$4. Then click <OK>
50
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
The value and revenue of the NBA teams are very highly correlated. The
organizations with the lowest revenues have the lowest values.
Self-Help: You can also refer to the sources below to help you
further understand the lesson:
*Berenson, M., Levine, D., Szabat, K. A., Obrien, M., Jayne, N., & Watson, J. (2019).
Basic business statistics: Concepts and applications. Pearson higher education
AU.
*Lind, D., Marchal, W., & Wathen, S. (2019). Basic statistics for business and
economics. Mc-Graw Hill.
Let’s Check
51
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Activity 2: Your manager wants to develop market segments for the company’s weight
loss product. He wants you to determine if there is an association with age and weight.
The following data were gathered by your staff:
Age 20 22 30 32 25 36 29 26 34 22 21 33 27
Weight 40 42 43 55 52 47 58 55 52 55 49 48 44
(kg)
Let’s Analyze
52
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
___________
____________
c. Based on (a) and (b), what conclusions can you reach about the relationship
between coaches’ salaries and revenues?
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In a Nutshell
53
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Covariance and coefficient of correlation are some of the vital concepts that a
data analyst must understand. In this part, you will synthesize what you learn on this
topic. I will supply one item and continue the rest.
1. If the result of the covariance is positive, the two variables are also positively
correlated.
2. ________________________________________________________________
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3. ________________________________________________________________
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5. ________________________________________________________________
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Q&A LIST. Do you have any questions or clarifications?
54
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
Questions/Issues Answers
1.
2.
3.
4.
5.
Keywords Index
Course Schedule
This section calendars all the activities and exercises, including readings and lectures, as
well as time for making assignments and doing other requirements.
Activity Date Where to submit?
Big Picture A: Let’s Check CF’s email
Big Picture A: Let’s Analyze CF’s email
Activities
Big Picture A: In a Nutshell BB’s forum feature
Activities
Big Picture A: QA List BB’s discussion feature
Big Picture B: Let’s Check CF’s email
Big Picture B: Let’s Analyze CF’s email
Activities
Big Picture B: In a Nutshell BB’s forum feature
Activities
Big Picture B: QA List BB’s discussion feature
Big Picture C: Let’s Check CF’s email
Big Picture C: Let’s Analyze CF’s email
Activities
Big Picture C: In a Nutshell BB’s forum feature
Activities
Big Picture C: QA List BB’s discussion feature
Big Picture D: Let’s Check CF’s email
Big Picture D: Let’s Analyze CF’s email
Activities
Big Picture D: In a Nutshell BB’s forum feature
Activities
55
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
WILLIAM SUCUAHI
Author
56
College of Accounting Education
3F, Business & Engineering Building
Matina, Davao City
Phone No.: (082)305-0645 Local 137
PH-BSAIS/BSIA PH-BSA/BSMA
Approved by:
Dean
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