Connecting Innovative startups to Funds

www.arthayan.in
Index

Overview
Target audience

Acceleration program
Speaker profile
Collaboration
Overview

We have designed a 10 part lecture series to be delivered by reputed VC firms and experienced
Founders which covers all the major aspects of Fundraising. This entire program is designed for
early stage startups, Student entrepreneurs and faculty members of colleges and universities
who are looking for raising funds in the near future. We would request Viva College to
participate in this event which we have named ‘Funding Demystified’.

Time- Each lecture will be of 1 hour followed by 30 mins of Q&A.

Dates- 15th December, 2021 to 15th January 2022

Target audience

● Early stage founders- who are looking to

raise their first round of funds
● Technology enabled businesses

Number of participants expected- 100

The program will be telecast on Airmeet- a video

conferencing platform and shall be free for all.
 1 out of 10

This session will begin with an overview about the

Indian Startup Ecosystem. The speaker will discuss the

Funding most attractive sectors for VCs currently and the

reason behind that. Post that, the speaker will talk
about some differentiating factors of the Indian Startup
Landscape in Ecosystem as compared to the rest of the world. We
will also cover some interesting emerging trends.
India
 2 out of 10

The session will start with why valuation is

important for startups and move to give an
overview of the process of valuation, and what
needs to be done before beginning (E.g. past,
Valuation of a present and future needs to be laid down, and
important assumptions need to be established).

startup Following on that it will cover what are

assumptions and why are they important and
then move to the various methods of valuation
(Scorecard method, Venture Capital Method,
Risk Factor method, DCF, Comparable
Companies Method) along with which method is
suitable for a startup according to its stage.
At the end, the speaker share a few sources
like templates or websites.
 3 out of 10

The session will start with an overview of what due

diligence is all about and the main categories of due
diligence (Commercial, Financial, Technical, Impact)
This session will then cover how do different types of
Due investors think about an investment opportunity. The
speaker will explain the difference between
Diligence-Do’s “Screening” & Due Diligence” and why is it important
for a VC to conduct due diligence? The session will

and Don'ts also cover what documents that founders should keep
ready before starting the process and what founders
should do in advance to ensure smooth due diligence.
They will close with some notes on what are the red
flags that turn up during the due diligence
 4 out of 10

The speaker will start with why the pitch deck an

important document and what should the mindset of
the founder be while preparing this document
(Basically touching on the fact “The pitch deck needs to
The Art of tell a story, past, present & future) they will move to
what sections should be included in the pitch deck. To
creating a Pitch give a better understanding, the speaker will run the
attendees through a pitch deck and explain what

Deck should be included in each section and its importance.

They will end with insights on what are some key
factors that founders usually miss out on while making
their deck and the sections that they usually see in
pitch decks but don’t necessarily need to be there.
 5 out of 10

Starting the session with what is a term sheet, and

why is it a critical document for founders and investors.
The speaker will then give some insights on how VCs
prepare this documents and what points are taken into
Decoding Term consideration while doing so. They will then cover the
important clauses in a term sheet and guide what the
Sheets startup founder’s first steps should be after receiving
the term sheet. The speaker will then continue on to
explaining the legal implications of a term sheet and
the difference between “Term Sheet” and “Definitive
Agreement”. The speaker will end by sharing their
thoughts on what kind of due diligence should a
founder do before accepting a term sheet.
 6 out of 10

The speaker will start by explaining what is a cap table

and how it is constructed. They will move to explain the
various types of shares and their characteristics, and
Cap tables and how to negotiate shareholding. The speaker will they
touch on the various jargon of cap tables and

shareholding shareholding, and what key negotiations should a

founder do to have a blanched cap table. The speaker
will end with a few thoughts on what due diligence
should a founder do before accepting a cap table, and
what should be an ideal shareholding of the founder in
a startup
 7 out of 10

The session will start with insights on how VCs prefer

the structure of the pitch meeting, and how should
founders approach various topics. It will cover what
How to pitch your sections should be emphasized while pitching, how to
manage the time, what time to allot to specific topics,

venture? what pace should be set, how to modify your pitch

according to the audience and how to efficiently market
your social value while pitching. Moving ahead, the
speaker will mention the dos and don'ts while pitching.
As we are living in a virtual world, the spear will guide
the attendees on how to ace an online pitch and give
insights on what are the winning factors of a successful
pitch.
 8 out of 10

The session will cover case studies of a mix of success

and failure stories. The speaker will address common
Funding Case factors between all the case studies and what makes
and marks the chances of a startup getting funding.
Studies The speaker will share some examples from their own
portfolio or will pick some prominent cases out of their
portfolio.
 9 out of 10

This session will talk about the finer aspects of startups

choosing the right investor. Here we will cover the
How to choose aspects of investor research, approaching investors
according to the stage of your startup, being on the
the right same page in terms of the vision of the company.
Discussion related to having a well defined exit
investor? strategy that will be mutually beneficial to the investor
and the founders.
 10 out of 10

Not every founder can raise funds at their will.

Sometimes it is due to the stage of their business and
Bootstrapping- sometimes it is because of the nature of their venture.
In any case, they need to run the show. In this lecture
Forgotten way of we will cover various ways of funding your startup apart
from reaching out to the investor community and
doing business diluting your stake.
 Speaker profiles

For all the lectures we will be having professionals from reputed VC firms to deliver them. Due to these
uncertain times of COVID, we may have to alter speakers based on their health but the person we replace
them with will be of a similar professional background.
 1 out of 9

Pentathlon Ventures Pentathlon Ventures helps early stage technology

companies grow their business by providing
expertise, eco-system & capital.Pentathlon is a
bridge between Angel Investment and Series A,
investing in companies that have achieved
product-market fit.
 2 out of 9

Lead Angels Lead Angels network with a total of 200+

members look for high potential entrepreneurs at
early stages and support them in leveraging their
expertise to build a successful enterprise across
diverse sectors. They have invested in 45+
startups and their current portfolio consists of 28
companies.
 3 out of 9

Chiratae, formerly IDG Ventures India is a leading

Chiratae Ventures technology venture capital fund in India. The fund is
part of IDG Ventures, a global network of technology
venture funds with over $6 billion under
management with over 220 investee companies and
10 offices across Asia and North America. In India,
IDG Ventures has invested in companies such as
Flipkart, Myntra, Yatra, Newgen, Brainbees
(FirstCry.com), Vserv, Manthan Software, Valyoo
(Lenskart.com), Actoserba (Zivame.com), NestAway
and Hiree.
 4 out of 9

Arali Ventures Arali Ventures is a Bangalore based Venture

Fund investing in seed to pre-series A round.
They believe that cutting-edge solutions for
enterprises, globally, can be built from India and
also believe in bringing tech innovation to the
SME/MSME businesses (typically India, South
East Asia focused) is a great opportunity and
actively look at them. They are sector agnostic
with a portfolio of 9 startups.
 5 out of 9

IvyCap Ventures They believe in leveraging global alumni ecosystems

to build technology-driven innovative companies.
IvyCap invests in early to growth-stage companies,
with highly scalable and innovative business models
with the potential of becoming leaders and disrupters
in their industries. Since its inception, they have
been working with a sector-agnostic approach with a
special focus on DeepTech, ConsumerTech,
FinTech, HealthTech, EdTech, SaaS, AgriTech and
have a portfolio of 30 startups.
 6 out of 9

Pravega Ventures
Pravega Ventures is an early-stage Venture
Capital investing from seed to series A rounds with
a maximum ticket size of $2.5Mil. They have
invested in nearly 25 startups to date, including
exits from some top startups like Urban Company
and Purple.com
 7 out of 9

100X.VC
100x.VC is an early-stage Venture Capital that invests
in startups using iSafe Notes. They provide startups
with a seed capital of INR 2.5 mil. After investing in a
startup, 100X.VC effectively becomes their coach,
strategy consultant, business mentor, and trusted
advisor. They have a portfolio of 50 startups across 4
classes.
 8 out of 9

Axilor Ventures They offer early capital at founder-friendly terms

Through our network of investors, corporates and
partners, they make it easy for their portfolio
startups to accelerate growth, hit product-market
fit and raise follow-on funding quickly. Making
15-20 investments each year, they invest $200k to
$500k in each startup. To date, they have invested
in 140+ startups.
 9 out of 9

Inflexor Ventures Inflexor Ventures is a venture capital firm that seeks

to invest in early-stage companies from seed to
Series A+ stages. Inflexor backs startups leveraging
technology IP/innovation in sectors such as
healthtech, fintech, consumer tech, cleantech,
edutech, deep-tech, and agritech amongst others.
 Collaboration Benefits

- 100 entrepreneurs can attend this 10 part cohort

- Access to corporate credits worth Rs. 20L+
- Free access to Funding Quest platform
- Opportunity to participate in “ASk me anything” session by VC’s

Fees- Rs. 20,000/-

Payment terms- 100% advance.