Learn & Talk I

Chapter 7 Work
Lesson 62 Starting a Business

at the bottom of the following pages: TI=teaching instructions; T=teacher; S=student

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Contents
Part
A. L e t ’s L e a r n ( 1 1 m i n s )

Part
B. L e t ’s Ta l k ( 1 1 m i n s )

C.
Learning Objectives
Part 学习目标:
Re v i e w ( 1 m i n ) 5 words about “starting a business”
5个和“创业”相关的单词
Expressions for “starting a business”
“创业”的常用表达
How to talk about “starting a business”
谈论和“创业”相关的话题

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 A. Let’s Learn
Part

Vocabulary (3 mins)

abandon /əˈbændən/
to stop doing something, especially before it is finished
放弃，抛弃
e.g. They abandoned the match because of rain.

regulation /ˌreɡjuˈleɪʃn/
an official rule made by a government or some other
authority
规章，制度
e.g. Under the new regulations, selling wine online will be
strictly controlled.

TI: Teach the pronunciations, definitions and example sentences of these words, then ask S to make sentences with them.
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 A. Let’s Learn
Part

Vocabulary (3 mins)

themed /θiːmd/
(of an event or a place of entertainment) designed to reflect
a particular subject or period of history
（以……为）主题的
e.g. At a themed café, you're not only paying for the food,
you're paying for the experience.

start-up /ˈstɑːrt ʌp/

[only before noun] connected with starting a new business or
project 初创的，启动的
[noun, informal] short for start-up company 初创公司
e.g. Have you got enough money for start-up costs?
A start-up is a company that is in the first stage of its
operations.
TI: Teach the pronunciations, definitions and example sentences of these words, then ask S to make sentences with them.
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 A. Let’s Learn
Part

Vocabulary (1 min)

one of a kind
the only one like this
独一无二的
e.g. My father was one of a kind—I'll never be like
him.

☞ unique 独一无二的

TI: Teach the pronunciations, definitions and example sentences of these words, then ask S to make sentences with them.
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 A. Let’s Learn
Part

Dialog (4 mins)
Role-play the dialog with your teacher twice, and learn the highlighted expressions by heart.
和老师一起分角色朗读两遍以下对话。熟记标亮部分的短语和表达。

Linda: Hey Jim, how’s your plan for that online wine shop going?
Jim: Oh, I’ve abandoned that idea. The government’s new regulations have made it too difficult to sell wine
online. I’m thinking about opening a café downtown.
Linda: But there are already so many cafés downtown.
Jim: Yeah, but mine will be different. It’s going to be a cat-themed café. People will be able to pet all kinds of
lovely cats while enjoying their food. It will be one of a kind.
Linda: That sounds interesting. Do you have enough money for rent and start-up costs?

TI: Take turns to play both characters. Emphasize and repeat the highlighted expressions.
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 B. Let’s Talk
Part

Conversation (3 mins)
Suppose you are talking about your entrepreneurial idea with your friend. Use the vocabulary and
expressions you’ve learned in Part A to complete the following conversation. 假设你在跟朋友谈论创
业的想法。运用在第一部分学到的词汇和表达将以下情景对话补充完整。

A: How’s your plan for that online wine shop going?

B: The government’s new ______ have made it too difficult to sell wine online, so I’ve
_____ that idea. I’m thinking about opening a ____ café now.
A: Sounds interesting. What theme will it be? Hints:
• abandon
B: I’m considering a Hello Kitty themed one. But first, I need to get enough money to • themed
cover the rent and other ______ costs. • regulation
• start-up
A: Yeah, maybe you can apply for a business loan.

TI: Let S practice situational conversation with what he/she has learned in Part A. Answers are on the next page.
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 B. Let’s Talk
Part

Discussion (4 mins)
Talk with your teacher about the following questions. Refer to the hints if necessary.
和老师一起讨论以下问题。可以参考方框中的提示。

1. Do you have any friends who start their own business? Do you want to start your own
business? Why or why not?

Hints:
• Yes: be my own boss; make money; set all the rules; make decisions; ...
• No: start-up costs; spend much more time; take care of everything; ... Key of exercises
on last page:
• regulations
• abandoned
• themed
• start-up

TI: Let S practice speaking by answering the questions. Correct S as necessary.

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 B. Let’s Talk
Part

Discussion
Talk with your teacher about the following questions. Refer to the hints if necessary.
(4 mins)

和老师一起讨论以下问题。可以参考方框中的提示。

2. Do you think it is difficult for young people to start a business in China? If young people are to
start a business, what do you think they’ll need?

Hints:
• regulations, government/family support, determination(决心), ...
• idea, money, legal help, location, employees, ...

TI: Let S practice speaking by answering the questions. Correct S as necessary.

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 C. Let’s Review
Part

Review (1 min)
In this lesson, you’ve learned
✓ 5 words about “starting a business”
abandon regulation themed
start-up one of a kind

✓ commonly used expressions for “starting a business”

• It will be one of a kind.
• Do you have enough money for rent and start-up costs?

✓ how to talk about “starting a business”

TI: Review the learning objectives in this lesson briefly. © 2018 Acadsoc Limited
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 Learn & Talk I
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 Further Study
￥1

Listen and Learn https://www.acadsoc.com.cn/IES/Apl

ayer.aspx?code=230774C5ED04A478

A Guide to Starting a Business

1. Evaluate yourself. (What skills do you have?)
2. Think of a business idea.
3. Do market research. (Know your future rivals and partners.)
4. Make it official. (You’d better go to a lawyer for help.)
5. Write your business plan.
6. Finance your business. (Get the resources you need!)
7. Develop your product/service.
8. Start building your team.

★5

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