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Political Environment:

 Thailand's political system is a sacred government.


 IKEA is facing greater challenges under the current political situation.
 IKEA Thailand had to apologize to Thai Transgender Alliance for the accidental
offense brought about by an advertisement featuring a transsexual individual.
 Thailand's new foreign ownership law ensured that in every business in Thailand the,
foreign ownership should be under half of its total.
 After losing command in their own speculation, IKEA must know that they presently
don't control capital stream, picking providers and materials.
 As IKEA is a franchiser company putting resources into growing and investing in
Thailand isn't absolute for them.

Each country has its own unique laws and legal system with different levels of global
integration of common interest subjects like safety, labour laws and human rights in countries
laws and legislations. Things like the Indian regulation to source 30% of originations
inventories from local sources, bad labours working conditions must be considered.

 As IKEA is a franchiser company putting resources into growing and investing in


Thailand isn't absolute for them.

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