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MetaPortal Research - YGG and The Gilded Age
MetaPortal Research - YGG and The Gilded Age
MetaPortal Research - YGG and The Gilded Age
AJ Singh <jeet.lions@gmail.com>
DarkForestCapital and AG from MetaPortal <metaportal@substack.com> Wed, Nov 17, 2021 at 7:32 PM
Reply-To: DarkForestCapital and AG from MetaPortal
<reply+qan9a&13vdc&&db66cdbf3b7f538c8f0187331dba878006a4cab9080e5e3587bc8e16ac51cc73@mg1.substack.com>
To: jeet.lions@gmail.com
NFTfi allows borrowers to put up assets for a loan and lenders to make offers
in exchange for interest. The NFT is held in escrow so lenders know for sure
that they will either get their money back with interest, or receive the NFT in
exchange.
Earlier this month, we added the Yield Guild Games token to the Metaverse
Index. YGG has been referred to as the Berkshire Hathaway of the
metaverse, the Uber of the metaverse, the job board for the metaverse,
among other things. The time has come for us to take a closer look at the
project in what, we hope, has now become one of our patented deep dives.
YGG is most commonly known for pioneering the scholarship model in Axie
Infinity and was built to extend this model across the entirety of the play-to-
earn space. Another exciting innovation coming from YGG is the subDAO
model, allowing the formation of many guilds within YGG and aligning all
stakeholders using a subDAO token. We explore these two innovations in
detail as they are, in our opinion, two of the main factors behind YGG’s
present and future success.
It’s not just Axie Infinity anymore either. After launching its token,
Splinterlands grew 3,260% in Q3 and saw 651,000 unique active wallets
(UAW) in October. Games are popping up on every chain, from Binance
Smart Chain to Solana to Polygon. And money is flowing into the space, with
Bitkraft raising a $75m token fund for NFT games and a16z making
investment into Sky Mavis and Yield Guild Games.
A mandatory reminder for those unfamiliar with gaming – it’s a $175bn a year
industry with 3.2bn gamers worldwide, growing rapidly. That’s a big market to
disrupt and it will only get bigger as metaverse takes shape. Now that we
have set the stage, let’s think about YGG and its place in the gaming
ecosystem.
That’s one side of YGG, the side that aggregates metaverse assets on its
balance sheet. As an investor, it makes sense that YGG would also want to
contribute to developing these assets. For example, it can do so in an
advisory capacity, but perhaps more importantly, it can seed the initial player
liquidity. That’s the other side of YGG – aggregating gamers.
What YGG does is match the assets on its balance sheet with gamers in its
community to generate income from those assets and optimise them through
in-game decisions. See, YGG is not a guild. Instead, it’s a platform for guilds.
It allows guilds to borrow assets from the balance sheet and provides them
with tools and technology for governance and incentive alignment through
tokens. That’s the subDAO model that we will discuss later.
To illustrate how this works, let’s use Axie Infinity. You need 3 Axies to play
Axie Infinity. By playing, you can earn SLP, the in-game token that can be
exchanged easily for ETH or fiat. At the end of September, YGG had 26,438
Axies on its balance sheet, and it lent out 14,130 of them to 4,710 players,
who in turn began to generate income from those assets. As part of YGG’s
model, players keep 70% of the total revenue, YGG takes 10%, and 20%
goes to the manager whose job is to find, educate and help scholars.
Tokenomics
Looking at the token, the maximum supply of YGG is 1,000,000,000, which
was allocated to different participants in its ecosystem. Approximately 42%
went to the team, investors and advisors. The rest was split between the
community Treasury at 13% and the community itself. According to the
whitepaper, the community tokens will be “distributed to the DAO community
members through its various community programs.”
The lockups and vesting schedules for the team and investors are reasonable
and long-term oriented.
The whitepaper states that the Treasury allocation has “no lock up period and
no vesting conditions” while the Community allocation will be distributed over
4 years. The main categories for the Community allocation are:
1. Levelling-Up rewards
2. Onboarding rewards
3. Random and Seasonal rewards
4. Bonus for Esports participants
5. Loyalty rewards
The team also has plans for new game airdrops and other conversion and
acquisition initiatives to attract new players and build out the player liquidity it
can use to see new games.
Alright, so when you buy the YGG token, what are you actually getting? And
how is the token designed to accrue value?
First, you are getting exposure to all the assets on YGG’s balance sheet,
including in-game items, land, liquid token holdings and illiquid token holdings
from YGG’s investments into projects. You also get exposure to the revenue
streams generated by the protocol. This could come from guild members
generating income from gameplay and management of the game assets. Or
active treasury management like staking AXS or LPing AXS/ETH for RON
rewards as well as any future revenue streams from esports, merchandise
sales, sponsorships, etc.
On the liquid tokens side, YGG held $815m worth of tokens, with 96% of that
being the YGG token itself. The report shows around 127m YGG tokens in
the Treasury, which we assume is the 13% Treasury allocation from the initial
distribution. There’s also about $14m each of USDC and AXS, plus $4.5m of
ETH. The total for liquid, non-YGG tokens in the Treasury is $33.4m.
The total across metaverse assets was $17.6m at the end of September,
spread across 12 games and 36,712 assets.
The illiquid tokens stood at $6.6m at the end of September. Since then, YGG
executed several token swaps with projects like RedFox, Aavegotchi and
Mobox, and strategic investment into Merit Circle.
YGG has so far done well making early-stage investments in games, virtual
worlds and gaming platforms. Since the end of September, Merit Circle had
its public sale through an LBP and is sitting at a $6.1bn fully diluted valuation
at the time of writing. While we don’t know what the seed round valuation
was, we assume YGG generated a stellar return on that investment as well.
Looking at the revenue from current games and assets, Axie Infinity is the
only game currently generating revenue for YGG. However, YGG continues
to spend considerable resources on breeding new Axies that significantly
outweigh the revenue generated. In September, YGG earned $124k while
spending $848k on breeding. Earlier in the year, in July, YGG generated
$326k while spending $1.6m. The team is also not prioritising or optimising
the cost of their breeding activities, preferring to breed the same pair 5-7
times. The cost of the later breeds is 3-4x their market price.
VicTree
@Smartalecc5
Can someone explain this to me? I'm looking at YGG's breeding farm
(address posted publicly in their updates) and they are breeding their
5/6 and 90% standard risky fish/goldfish/koi aquas 5-7x. A 7th breed
currently costs $815, marketplace value like $250... what am I missing?
A bit of a side note here, but YGG also generates income from the royalties
on the secondary sales of the YGG Founders’ Coin. Up till the end of
September, that brought in $381k, although the volumes have dropped off a
bit recently.
Turning to the token holder’s perspective, the real value-add here is the
exposure to early-stage projects through Simple Agreements for Future
Tokens (SAFTs). The team has over $800m of YGG token in the Treasury
that it can deploy into games. We have seen a flurry of announcements in
September and October about the team investing in land, in-game assets,
doing token swaps and SAFTs. However, it’s challenging to see anyone being
able to deploy $800m into what is still a very nascent market of virtual worlds
and NFT gaming. With that in mind, we believe YGG needs to prioritise
diversifying its Treasury and making it productive. Token swaps work fine in
the bull market but not so much when the music stops.
The investment side of YGG is very similar to a VC firm that brings capital
and player liquidity. However, the YGG token is not valued at the NAV of the
underlying assets. Instead, the market determines the price, which can lead
to significant deviations from what the underlying assets are actually worth.
For the time being, there is no governance mechanism at the YGG level. The
team is focusing on building out infrastructure and governance at the
subDAO level, but in terms of YGG itself, product and investment decisions
are made by the founders and the team.
We generally think that retaining centralised control until the product is close
to finished and decentralising governance at that point is the best way to build
a DAO. It allows a project to move fast and avoids decision-making and
human coordination problems. However, what we have seen in the space is a
lot of teams promise decentralisation but significantly delay the execution,
remaining highly centralised. Community members certainly have an
opportunity to participate and benefit from the growth of a project through
rewards and other mechanisms but don’t have much say in governance.
subDAO Treasury.
There are several important aspects here. The subDAO tokens are meant to
represent the monetary value of the underlying assets. They don’t, however,
represent ownership of those assets as YGG still retains the ownership. So
the primary purpose of the subDAO tokens is governance over the in-game
assets and revenues generated from them. Theoretically, the subDAO can
choose to distribute income to the subDAO token holders, invest in other
tokens, convert Treasury into stablecoins to create passive income, and so
on. SubDAO tokens are, essentially, social tokens representing their
respective communities. Regarding value accrual to the YGG token itself, as
distribution of the income generated by the subDAO is subject to governance,
the only viable value accrual mechanism is price appreciation of the
subDAO’s token.
On the other hand, introducing the subDAO token gives plenty of incentives
to guild members and players and aligns those incentives between YGG itself
and the subDAO. Overall, we see subDAOs as a fascinating experiment and
will closely follow their evolution, focusing on governance, alignment of
incentives and financial consequences for subDAOs themselves and YGG.
The overall structure of Vaults and subDAOs, coupled with the legal design of
YGG itself, is quite complex. For example, we assume that vaults will not be
possible for games operated by a subDAO because subDAO’s income
distribution is subject to governance. So it’s challenging for us to forecast how
all these things will interact with each other.
Summary
To sum things up, YGG is a pioneering project that we believe will eventually
own assets in every single viable play-to-earn ecosystem in the metaverse.
YGG’s ability to invest in in-game assets, virtual real estate, and governance
tokens at pre-public valuations perfectly complements the otherwise passive
nature of the Metaverse Index. We view it as adding a play-to-earn focused
hedge fund to a passive ETF.
We see YGG having a strong product-market fit stemming from its ability to
provide capital with little red tape or oversight and having the ability to seed
player liquidity for new games. We believe this will enable YGG to get plenty
of opportunities to allocate its capital.
While there are some open questions about the structure and governance,
we think the team is communicating their intentions well and has
demonstrated the ability to deliver on their stated roadmap.
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